Photo: The Huffington Post has accumulated more than 70 million comments so far this year, far surpassing the 2011 total of 54 million.

The now-famous video of Mitt Romney’s “47 percent” comments attracted a mind-blowing 171,753 comments on one post.

Moderating this enormous volume of messages is a unique test of whether online conversations as we know them — a dozen people making a few points on a blog post or article — can scale infinitely larger without collapsing into cacophony.

Read about how The Huffington Post does it...
http://www.poynter.org/latest-news/top-stories/190492/how-the-huffington-post-handles-70-million-comments-a-year/
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Jeff Sonderman
Public
The Huffington Post has accumulated more than 70 million comments so far this year, far surpassing the 2011 total of 54 million.

The now-famous video of Mitt Romney’s “47 percent” comments attracted a mind-blowing 171,753 comments on one post.

Moderating this enormous volume of messages is a unique test of whether online conversations as we know them — a dozen people making a few points on a blog post or article — can scale infinitely larger without collapsing into cacophony.

Read about how The Huffington Post does it...
http://www.poynter.org/latest-news/top-stories/190492/how-the-huffington-post-handles-70-million-comments-a-year/

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