Post has attachment
Folks

Loved this - and felt that you'd like it too!

http://martinweigel.org/2013/11/04/time-to-get-out-of-the-message-business/

Building connections rather than delivering messaging - perfect.

And advertising is ideally placed to do this, wouldn't you agree?

Post has attachment

Post has shared content

Post has shared content
How to Authentically Target Gender in Your Business
A
February AdAge article unearthed an old statistic that 80% of
purchasers are women, yet only 3% of all creative directors are women. ...

Post has attachment
Topic of the month: Fun Sports pics for creative inspiration.

When doing a search for inspiring sport ads, this one cones up in the top 5. What do you think, clever? Gets you talking?

For the Paralympics by BBDO

#sports #creative #advertising #buzzcloud #paralympics
Photo

Post has attachment
"Fusing traditional media with new technology is becoming a trend. What will they think of next?"

Post has attachment
Who here uses instagram or vine as marketing tools for their business? And do you find either to be effective tools? Thanks! 

I'll be speaking at a marketing conference on Content Marketing in a couple of weeks.  Does anyone have any case studies they'd like to share?  (I will, of course, give you credit if I use them.)

I'd love big, small, good, bad and ugly stories to share, for both big and small organisations.

Just joined this community - looking forward to meeting some "awesome" people, share ideas and learn something!  Quick question of the day:  how do most business owners decide how much of their budget is allocated towards advertising?  Is it a percentage off the monthly gross or net?  How much for online "vs" traditional advertising?

Thank you for your input!

Post has attachment
Wait while more posts are being loaded