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martin shervington
moderator

[Moderator Announcements]  - 
 
Are you ready for this? (NEW)

p.s. watch this space for some (even more) amusing videos too...

#education #learning #marketing 
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martin shervington
moderator

Google News  - 
 
The last one of the week, from me ...
 
How to become a Google Trusted Photographer in 30 days. (NEW)
For the cost of the camera...

#googletrusted #google #photography #photos #business #businessview
Using the power of a Ricoh Theta S you will be able to easily become a Google Trusted Photographer within a month, perfect for local business tours.
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martin shervington
moderator

Academy Members' Posts  - 
 
I've been busy...
More tips coming soon re: Google Trusted Photographers Program.
 
How to choose a good domain name! (AR/VR business case study)

#business #businesstip #virtualreality #domainnames
If you are looking for a good domain name for your latest venture, you may well appreciate the process I take when I choose my, inc. one for AR and VR.
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martin shervington
moderator

[Moderator Announcements]  - 
 
Happy Monday!
https://www.youtube.com/watch?v=IAEcU-cxUGM

Have a great week - one for your diaries...
 
Join us and our friends at @twitterbusiness for a Tweet chat on November 16 at 10AM PT / 1PM ET and learn how to stand out during the holidays. #SmallBizSquad
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Michael Baird

Questions?  - 
 
We utilize the Jetpack plugin for our wordpress sites and for some reason our posts show up as private on Google Plus. Have tried a few of the "fixes" and none worked. Have disconnected and reconnected the site and tried the old G+ settings and there is no edit option
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Monika Schmidt

Google+ Tips!  - 
 
How to campaign properly 
 
[Guide] Campaign Settings » https://goo.gl/Rc1vKR

Campaign settings don't only mean controlling your spend but also deciding when and where you want your ads to be shown. To ensure you're reaching the right audience, use this handy resource to familiarize yourself with basic to advanced concepts of campaign settings.
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Monika Schmidt

Google+ Tips!  - 
 
Have you discovered the Primer lessons already?
Nicely done, I like it :)
 
In today’s +Primer lesson, learn how unconscious bias may be affecting your small business and what you can do to change it. https://www.yourprimer.com/app/en/lesson/unconsciousbias/0/
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martin shervington
moderator

[Moderator Announcements]  - 
 
I do enjoy a good gif...
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Monika Schmidt

Local and Reviews!  - 
 
Getting your website speed up for mobile pages:
 
Want to get started with #AcceleratedMobilePages? AMPlifying your site for lightning speed might be easier than you think. Find out how to #AMPlify here » https://goo.gl/bR9363
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martin shervington
moderator

[Moderator Announcements]  - 
 
Have a great weekend folks!
(btw, I am finalizing something SO COOL for this community, starting in September...:D)
 
The #SmallBizGames have come to a close. Thank you to everyone who participated! Take a look at all ten challenges and #smallbiz tips from our coaches. https://goo.gl/lAvsYE
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⛤⛤⛤
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About this community

Welcome to the ‘Plus Your Business!’ Community and Agency. About us: We have assembled a world class team to cater to all marketing needs for businesses small or large, with a real focus on Google for business. Leveraging the power of community you can achieve amazing things, including building your personal network and getting top positions in Google Search. Ready for the next step? The Academy is our paid membership. http://plusyourbusiness.com/join-us/ Over the coming years we look forward to helping you use Google products and services to transform your business or organization, including exclusive articles and videos. We are also here if need some extra guidance, so just ask. Please note, please do not attempt to solicit business. You will be politely asked to leave. This is not a place for consultants to find business. Also, no self-promo blogs, or events. Academy members can post at their discretion. (Engagement is the indication as to whether people relate!). Please do not promote other communities - one strike and out. Please do not promote your collections into the community. Posting policy: We reserve the right to remove any content without explanation.

martin shervington
moderator

Google News  - 
 
PYBers: you may well want to see this one...
:D
 
The Physical Web, and Google Eddystone Beacons (overview)

You may have missed how Google have a platform called 'Eddystone' that bridges on and offline - allowing for targeted messages based on proximity to real world beacons.
Like iBeacons, but different in part due to Google owning Chrome and Android already.

Add in that you can also do Remarketing (using Adwords) and Retargeting (using Facebook) and the bridge is formed.

This is potentially a whole new world of marketing, but the path is not straight ahead. I've pulled a load of info together here for you, and continue to test the platform out for myself - I'll have stats through within the month.
(hence why not pushing a 'buy now!' offer, quite yet)

https://www.plusyourbusiness.com/what-is-the-physical-web-and-why-are-google-beacons-going-to-be-the-next-big-thing/
The Physical Web is making its way to the real world, near you, right now. And as a marketer you need to know what is it, and how you can use it.
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martin shervington
moderator

PYB Team Resources  - 
 
Just in case you wondered how effective a free Google Maps listing can be for a business.
This was from a hotel I helped set up about 2 years ago...

#googlemaps #googlemybusiness 
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10 comments
 
Thanks Diana - it crosses between app function, crosses over, and then is different on mobile to desktop. To explain well, I'd need a map and a compass, and an hour or two to navigate it :P
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martin shervington
moderator

[Moderator Announcements]  - 
 
One for then community...
 
Online photos help your #smallbiz make a first impression.
To learn how photos can work for your business, watch the livestream today at 10AM PT / 1PM ET. https://goo.gl/4BaX0j
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Monika Schmidt

Social Media Marketing Tips!  - 
 
Beacons for your Brand
 
Major brands like United Airlines are already using beacon technology to reach their customers better. Have you been thinking about using beacons for your brand? https://goo.gl/jx2ZB6
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Monika Schmidt

Local and Reviews!  - 
 
Looks very useful for reaching out to Locals :)
 
Looking for ways to reach local customers on Pinterest? Discover four tips to connect with locals via Pinterest without using promoted pins.
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martin shervington
moderator

Google News  - 
 
Are you into content?

Thanks +Tierra Wilson 
 
How do you know if #contentmarketing is working for your #smallbiz? Google Small Business Advisor +Tierra Wilson points out some key metrics you can use to measure success. https://goo.gl/cqCoEx
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martin shervington
moderator

[Moderator Announcements]  - 
 
Content Marketing Hints and Tips.

p.s. I am almost back in the flow after the summer..watch this space!
 
#ContentMarketing can help you win over your #smallbiz customers. Google Small Business Advisor Deborah Sweeney shares her expertise. https://goo.gl/3SFf1D
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martin shervington
moderator

PYB Team Resources  - 
 
G'day!
Thanks to Google Small Business for the quote.
This is still one of the best free approaches everyone should be making for the business.
Check out the post, and get ahead.
 
Does your #smallbiz show up when customers search for you on Google Search and Maps? Get discovered with these helpful tips from Google Small Business Advisor, +martin shervington: http://goo.gl/UX96ET
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martin shervington
moderator

Academy Members' Posts  - 
 
Have a great weekend, one and all!
 
Is the web working working for your #smallbiz? Complete the Stats Challenge and find out. #SmallBizGames
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For you too, Martin :)
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