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martin shervington
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Academy Members' Posts  - 
 
Google My Business Tips.
#SmallBizGames  
 
Google My Business (TIPS and STORIES)
The way to gain more traction when people are searching for you using Google Search and Maps.

Building a business can be a marathon, but my adding Google My Business as part of your regime, you have even more of a fighting chance. As such, for #SmallBizGames I thought you would like some hints, tips and anecdotes to get you even better success.

Let’s begin…

The starting line:
The first thing to do is to pop over to www.google.com/business and see whether you already have your business listing created.
If you do, you will want to claim it (if not done already) - you will see a ‘Claim this business’ button.
If not, you can follow the process of setting one up by adding your address, and the category of business.
Quick story: I’ve advised thousands of small businesses owner over the years and I am still surprised when I find smart business owners who still haven’t claimed their listing.
Recently, I was with one client who had almost 100 reviews, and still hadn’t claimed their listing. It just takes a ‘click’ to get moving, and to unlock the ability to really be in control of the information people want to see.
Action step: claim your listing today, or get one set up.
Once you’ve done that you are over the line and ready to consider your...

The Race Times:
25% businesses have seasonal opening hours, but only 1% change their listings.
(Source: https://goo.gl/pU805F)
With 52% of people looking for opening hours on Google, this is bound to mean some businesses will be giving out-of-date information.

Action step: visit www.google.com/business and check on your times of opening, making updates whenever there is a change.

Engage Your Spectators
Every picture you have displayed tells a story about who you are and what you do.
By making them the most impactful when people see your listing, you are much more likely to engage their minds.
Now you can add things like Team Photos, Food Photos, and Menu Photos when relevant.
Also think about adding in a virtual tour - like a 360 photo - as they really help people feel they know you and your business before they arrive.

Quick story: I’ve been adding pictures to literally hundreds of businesses around the world - with curry houses being one of my favourite places to eat. The 3 Mughals in South Wales have already scored over 30,000 views on a single picture!

Action step: visit your page, check on your images, organize them into them into the best order to tell the story you want.
Also, remember you can ask guests who visit to add their own pics using Google Maps too. Great for good community vibes.

Speed Ahead with Great Reviews
When people search for businesses like yours, they will often compare the listings based on the number and quality of reviews that are displayed.
Quick story: one client and friend in San Francisco told me that a single good review of their cosmetic dentistry business could influence tens of thousands of dollars of new business. Reviews really matter.
Action Step: check your listing and go and engage with the people who are leaving you reviews - saying thank you for the positive ones, and helping to resolve any issues that people may have expressed too.
And don’t worry if you haven’t received any reviews as yet, you can ask people to visit Google Maps and give their opinion there.

The finish line!
Now you are on the way to having a winning Google listing.
And if you want more resources, check out the videos from Google here: https://goo.gl/UM1ElN

Thanks +Google Small Business for asking me to be involved.
#SmallBizGames
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martin shervington
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[Moderator Announcements]  - 
 
I do enjoy a good gif...
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martin shervington
moderator

PYB Team Resources  - 
 
G'day!
Thanks to Google Small Business for the quote.
This is still one of the best free approaches everyone should be making for the business.
Check out the post, and get ahead.
 
Does your #smallbiz show up when customers search for you on Google Search and Maps? Get discovered with these helpful tips from Google Small Business Advisor, +martin shervington: http://goo.gl/UX96ET
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martin shervington
moderator

Academy Members' Posts  - 
 
Have a great weekend, one and all!
 
Is the web working working for your #smallbiz? Complete the Stats Challenge and find out. #SmallBizGames
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For you too, Martin :)
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martin shervington
moderator

Academy Members' Posts  - 
 
 
Can you improve the aim of your online advertising campaign? Reach your #smallbiz customers using +AdWords location targeting. http://goo.gl/KFMUwj #SmallBizGames
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martin shervington
moderator

PYB Team Resources  - 
 
Google for Business - make sure you check out this hashtag over the coming week!

#SmallBizGames from the +Google Small Business team!
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very good martin
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Mooney Real Estate Penrith

New? Intros here (no self promo links/blog)  - 
 
Hi All,
I'm new member... pretty much here for any advice on getting my google plus page ranked higher.
I'm in a very competitive industry so need all the help I can get.

Look forward to getting to know you all

Peggy
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Kath Dawson

Questions?  - 
 
Brain Fart Alert - For the Knowledge Box to Appear for a Brand Search...

...does this only happen with a local Google Plus Business page? I thought it happened with a brand page but I'm not seeing it for the brand I'm looking at or the Plus Your Business brand.

Cheers
Kath
PS waves to lots of old friends :)
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Wave back +Kath Dawson​ nice to see you here :)
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martin shervington
moderator

Google News  - 
 
 
Check out Smart Bidding, our new name for conversion-based automated bidding in AdWords that reflects the powerful machine learning behind it. Learn how AdWords Smart Bidding works and the new innovations we have in store for it: http://goo.gl/j3jeEm
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Trevor Stewart's profile photo
 
This feature is going to change AdWords for most advertisers. Machine learning inside of AdWords!
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Stella Joseph

Google+ Tips!  - 
 
Reasons to Choose #Two_Way_Business_Radios Over Cell Phones in Business- http://goo.gl/Cw5tTn

Two-way business radios are the forefathers of mobile phones. And, Motorola was the first to introduce two-way radios. No doubt
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About this community

Welcome to the ‘Plus Your Business!’ Community and Agency. About us: We have assembled a world class team to cater to all marketing needs for businesses small or large, with a real focus on Google for business. Leveraging the power of community you can achieve amazing things, including building your personal network and getting top positions in Google Search. Ready for the next step? The Academy is our paid membership. http://plusyourbusiness.com/join-us/ Over the coming years we look forward to helping you use Google products and services to transform your business or organization, including exclusive articles and videos. We are also here if need some extra guidance, so just ask. Please note, please do not attempt to solicit business. You will be politely asked to leave. This is not a place for consultants to find business. Also, no self-promo blogs, or events. Academy members can post at their discretion. (Engagement is the indication as to whether people relate!). Please do not promote other communities - one strike and out. Please do not promote your collections into the community. Posting policy: We reserve the right to remove any content without explanation.

martin shervington
moderator

Google News  - 
 
Are you into content?

Thanks +Tierra Wilson 
 
How do you know if #contentmarketing is working for your #smallbiz? Google Small Business Advisor +Tierra Wilson points out some key metrics you can use to measure success. https://goo.gl/cqCoEx
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martin shervington
moderator

[Moderator Announcements]  - 
 
Content Marketing Hints and Tips.

p.s. I am almost back in the flow after the summer..watch this space!
 
#ContentMarketing can help you win over your #smallbiz customers. Google Small Business Advisor Deborah Sweeney shares her expertise. https://goo.gl/3SFf1D
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martin shervington
moderator

[Moderator Announcements]  - 
 
Have a great weekend folks!
(btw, I am finalizing something SO COOL for this community, starting in September...:D)
 
The #SmallBizGames have come to a close. Thank you to everyone who participated! Take a look at all ten challenges and #smallbiz tips from our coaches. https://goo.gl/lAvsYE
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Sandra Crowe

Google+ Tips!  - 
 
Google Plus has more than one billion registered (and 359 million active) users, as well as some of the most business-friendly features of any social network, this is the time to start building out your business page, if you haven’t done so already.
Google Plus has more than one billion registered (and 359 million active) users, as well as some of the most business-friendly features of any social network, this is the time to start building out your business page.
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Really helpful. Thanks +Sandra Crowe
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Michael Ligot

Questions?  - 
 
Ad question: What have been your experiences with composing Twitter Ads and Facebook Ads? I've been studying up on Google AdWords and feel comfortable going live with them, but I'm not sure about the learning curves for the other two. Thanks. 
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Hi, Michael. I am absolutely not an expert in any kinds of ads. I can say that that I have had 4,949 impressions since starting a low cost Twitter campaign running since June 6. I am gaining, on average 11 followers a day. I am doing other things too so it is hard for me to say if the ads are doing more. I am a happy #cheapskate  anyway.
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Sandra Crowe

New? Intros here (no self promo links/blog)  - 
 
Thanks for allowing me to join here in this community.
Hi everyone!!!!
I'm Sandra Crowe. Nice to meet you all.

“As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them.”
–- John F. Kennedy
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7 comments
 
Hi +Monika Schmidt . Thanks :)
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Nicky Pasquier

Questions?  - 
 
Facebook Algorithm

Hi gang!

Has Facebook changed its algorithm again?

I didn't take my FB page particularly seriously but at the very least I could get a decent amount of reach and some comments for each post.

Since returning from holiday a few weeks ago, however, I've checked my notifications and they've dropped off a cliff.

Can anyone shed any light on this?

Thanks :)
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martin shervington
moderator

Academy Members' Posts  - 
 
 
Small businesses like +Sureflow Rooter Service And Drain Cleaning  in Providence, Rhode Island are seeing the benefit of online reviews. See how engaging with customer reviews can help your #smallbiz: http://goo.gl/CWbxLH
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martin shervington
moderator

PYB Team Resources  - 
 
 
Responding to reviews isn't just about dealing with customer complaints. How would you respond to this positive customer review? Post your suggested response in the comments below.
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