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Keyword Research Sources: Past, Current and Future. Learn what keyword research looks like in 2016... gshift.it/8bsfpg

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+Tyler Tafelsky wrote a great post on our blog about Web Presence Optimization with several great insights, tips, and resources. Take a look and let us know what you think:
http://www.webpresencegroup.net/web-presence-optimization-strategy-guide/

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Tips to create attractive social networking cover image.

Focus on constant brand color
Often change images
Focus on fans likes 
Pay attention to Dimensions  
Use relevant image in banner 

#socialnetworkingprofilecover   #mediasearchgroup  

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Common SEO mistakes: 
Duplicate Content
Keyword stuffing in content
Using same Title and Meta description on other page
Backlinks on lower quality sites
Paid backlinks
Bad URL structure
Targeting keywords on irrelevant page

#Mediasearchgroup   #SEO   #Searchrngineoptimization  
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It’s not just about putting up a mobile version – it’s also about bringing in the same functionality and accessibility. 

So if you're planning to give your website a make over to make it mobile-friendly, you oath to read this. What are the elements to consider:

1. Forms

The best way to capture information from potential customers is through landing page forms.

2. Images/Video
Optimize your images. 

3. Usability
Make sure to review your navigation and ease of usability for your B2B site on mobile. One way to make sure the content appears in an easy-to-navigate and visually appealing way is to build the site with responsive web design (RWD). 

4. Search Queries
beyond a functioning searching option, it’s imperative to optimize your mobile site properly in Google’s playpen.

To read the entire post: http://goo.gl/gnbVIk

#mobilemarketing   #mobilewebsitedesign  

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To expand your online footprint within your market, think about these three types of sites where you want to have a presence.

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With its Panda and Penguin algorithm updates over the past couple of years, and most notably the recent Penguin 2.0 update, Google has been busy moving the cheese for many marketers, webmasters and SEO professionals.

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The results of industry marketing activities, in terms of optimizing web presence, are citations, mentions, links and other content related to your company that often shows up on high-authority websites.

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Traditional PR metrics are no longer enough to get a sense of audience reach, engagement, and interaction and SEO is now only the tip of the social media marketing iceberg.   There needs to be a comprehensive platform for the online marketing mix, and the Web Presence Optimization (WPO) platform model is proving to be the solution, with WPO Inc, a SaaS platform, at the helm of this ship.
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