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Shel Holtz
owner

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It's official, folks.

There is so little activity on Google+ these days -- exacerbated by Google's continued decoupling of G+ services (like Hangouts on Air) that I'm moving the community to a new Facebook group.

Please join me there:

https://www.facebook.com/groups/1797710433833657/

It's a public group, so just follow/join it. With luck, we can return to the more robust conversations we once enjoyed here.

And thanks for all your support!
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Harry Hawk

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Auphonic --> Transcripts (CC | SRT files).

I'm beta testing the code from Auphonic to make transcripts using the Google Audio API. On the Google side there is some "free" time, and when used up a charge of $.006 per 15 secs or about $.024 cents per minute; at that price you are allowed up to a max of 1 MIllion minutes per month.

You can view the SRT file it make | click here - it's not perfect but you can see it is very useable.

This is not a TRANSCRIPT... this is a CC (closed caption) file.. so there are time codes everywhere so it syncs up with the video.

FYI, LibSyn now has an audio --> YouTube publisher feature where you could use the CC files.


Drive
Copy of Talking with Dennis YU about marketing and about remarketingAuGoogle.srt1 00:00:16,812 --> 00:00:28,530 hello this is Professor Shapiro known on the internet as Harry Hawk and we are here with yet another guest lecture for our intro to e-commerce class 2 00:00:28,698 --> 00:00:41,665 and I want to talk about it very briefly a couple of the previous lectures we heard...
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Alex H Yong

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or a kerfuffle
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Harry Hawk

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Adding AMP pages to WP.

I am very new to using WP (I'm a drupal fan) but WP was an easier choice for me. Everyone who has mobile visitors to their site(s) should be enabling AMP. Squarespace has a beta program for AMP.

If you are using WP, I have been using the following plugin. I picked it because the developers seemed fairly responsive and they have been so far.

Over the last few weeks they have make a ton of tweaks I would say for me it is working. YMMV - https://wordpress.org/support/plugin/accelerated-mobile-pages 
Topic, Posts, Last Poster, Freshness. Cut Off At More, 4, harryshawk, 6 minutes. [resolved] Google Search Console Errrors, 13, harryshawk, 7 minutes. Not compatible with Schema and SEO, 5, harryshawk, 8 minutes. Social Media Icons, 5, JP, 1 hour. I have 2 questions, 5, romeoo, 1 hour.
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Harry Hawk

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It is very easy to self serve GEO filters for Snapchat...




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What do you think of the spokesman's statement that the company did not comment on “rumors and speculation”?
Trading of San Antonio-based Rackspace Hosting was temporarily halted Thursday after Dow Jones reported that the company was in “advanced talks” with private equity investors on a possible sale, citing multiple unnamed sources. Trading was halted after triggering the New York Stock Exchange’s circuit breaker, as required by the Securities and Exchange Commission when a stock price moves more than 10 percent in a five-minute period. Bloomberg In...
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Alex H Yong

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Saw this and thought of you all.

It's part of #pr2point0 hopefully.
An invite-only organization for communications, public relations, public affairs and media relations executives. Part of the @ForbesCouncils community network. forbescommcouncil.com · 93 Following215 Followers. Forbes Comm Council. Tweets; Photos · Likes ...
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Harry Hawk

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When you need to use social media to distract.. not engage.. Perhaps some nuggets here for Crisis Management..

How the Chinese Government Fabricates Social
Media Posts for Strategic Distraction, not Engaged
Argument∗†
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Alex H Yong

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New from #ChristopherPenn  of Shift Communications - "Public relations is rated one of the most difficult and stressful professions. ... Ignoring paid media is a capital mistake"
#PESO   #PESOmodel  

#paidownedearned
See if this sounds familiar. You, the public relations professional, get a great hit, a great placement in a media outlet. You celebrate, you let your stakeholders know about the hit. Everyone is happy – today. When you come into the office tomorrow, what’s the first question your stakeholders ask of you? “What have you…Read More →
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Doug Haslam

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Hi all- My Google account, doughaslam@gmail.com, was hacked and the perp changed the name to "GT azroF." Trying to work with Google to get it back but what with their lack of actual humans in customer support, it's not easy so far.

They also got my Twitter handle,@DougH,(their customer support is even less helpful so far) so feel free to report www.twitter.com/DougH as hacked-- and if anyone has contacts at Google or Twitter to help sort the mess, please let me know.

Thank,s and sorry to trouble you all
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Good to hear you got it back - will be interested to read your article on your learnings
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Very interesting paradox: Burson-Marsteller and its client don't want to reveal their campaign plans while since the client is a public entity (with a record of lackluster voter education) people want to know how their tax money will be spent.
More than half of that taxpayer money will be spent on advertising, but officials will not say which markets they intend to target with television and radio spots. The outreach effort was mandated by U.S. District Judge Nelva Gonzales Ramos in Corpus Christi after Texas’ voter ID law was found by a federal appeals court to discriminate against minorities. [...] state officials asked the court to keep some details under court seal, preventing pu...
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Alex H Yong

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CNN vs. BuzzFeed is like a barroom brawl. I would imagine if there's interagency fighting in the PR world, it's pretty quiet. In contrast, these media outlets seem to like to one-up each other(?)
CNN's Jeff Zucker said BuzzFeed is not a "legitimate" news organization. BuzzFeed didn't like that
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Brands - maybe focus on your #ownedmedia  LOL
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Alex H Yong

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" Mother Jones' editor-in-chief Clara Jeffery has been outspoken about what she sees as an unsustainable model for modern #journalism "

#investigativejournalism
The magazine's prison story generated acclaim but not much money
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Harry Hawk

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Snapchat results..

Here is the results from our test.. This was a 5 hour event that had a slow but steady trickle of people.

Our demographic may have been outside of the Snapchat target, but we wanted to play with it.. :)

Our main learning is to make the image smaller.. as it was we found it hard to fit onto a screen.

The results were 7 cents per view... for whatever that may be worth.

My feeling is aligned with the right event, this would be fantastic.




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Gary Tong

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Nowadays for any #enterprise #globally #online presence is very much important rather than #physical #presence. Therefore, no one is better than DT asia who can maintain #consumers#awareness and build better #relationship with #customer through online. Know more: http://goo.gl/zWmvOA
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There have been a few conversations over the years on FIR about whether or not PR firms should take on questionable clients. Even when the client is reputable and just going through a crisis, it looks like the choice can stay with you. Take a look at the lead in this article:

“Texas plans to use a court-ordered voter ID education program for November's election designed by an international public relations firm that recently helped Russia spin a doping crisis and Chipotle rebound from an E. coli outbreak.”
AUSTIN - Texas plans to implement a court-ordered voter ID education program for November's election designed by an international public relations firm that recently helped Russia spin a doping crisis and Chipotle rebound from an E. coli outbreak. Lawyers for Texas have disclosed that Burson-Marsteller, a public relations giant and global strategic communications firm with an Austin office, is under contract by the state to develop voter educati...
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Alex H Yong

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Apple's PR playbook which contributed greatly to its dramatic turnaround. https://hbr.org/2016/07/what-i-learned-from-10-years-of-doing-pr-for-apple
cc: +Porter Novelli​
Five communications lessons from the biggest corporate turnaround.
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Looking for Snapchat inspiration? Here are the best nonprofits on Snapchat.
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"Motherboard is running a week of stories about Uber. We asked the company’s public relations department what stories it thought the media should be writing, and this story was one of the things Uber pitched." I appreciate the transparency if nothing else! http://motherboard.vice.com/read/ubermilitary-program-for-veterans-bases-outreach
Veterans tell Motherboard that UberMilitary, the company’s outreach program, addresses problems in their lives that the average American may not be aware of.
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