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Harry Hawk

Discussion  - 
 
Auphonic --> Transcripts (CC | SRT files).

I'm beta testing the code from Auphonic to make transcripts using the Google Audio API. On the Google side there is some "free" time, and when used up a charge of $.006 per 15 secs or about $.024 cents per minute; at that price you are allowed up to a max of 1 MIllion minutes per month.

You can view the SRT file it make | click here - it's not perfect but you can see it is very useable.

This is not a TRANSCRIPT... this is a CC (closed caption) file.. so there are time codes everywhere so it syncs up with the video.

FYI, LibSyn now has an audio --> YouTube publisher feature where you could use the CC files.


Drive
Copy of Talking with Dennis YU about marketing and about remarketingAuGoogle.srt1 00:00:16,812 --> 00:00:28,530 hello this is Professor Shapiro known on the internet as Harry Hawk and we are here with yet another guest lecture for our intro to e-commerce class 2 00:00:28,698 --> 00:00:41,665 and I want to talk about it very briefly a couple of the previous lectures we heard...
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Shel Holtz
owner

Shows  - 
 
Episode 49 of the ‪#‎FIR‬ Podcast is ready for your listening pleasure. And a real pleasure it will be, too, with the voices of Rachel Miller, Katie Paine, and Jen Zingsheim Phillips. Katie, by the way, was in Rio to watch her cousin take a bronze medal, so we had no choice but to talk about Ryan Lochte's crisis, along with another you probably haven't heard about. We also covered how companies in the UK are preparing (or not) to communicate the impact of Brexit on their operations, whether PR needs to bill based on wins instead of hours, why companies should listen to employee ideas, and the imminent rule that will require companies to report their CEO-to-worker pay ratio. Dan York's report covers the latest WordPress upgrade, Twitter's notification changes, and the growth of IPv6.

http://firpodcastnetwork.com/fir-49-billing-winning/
https://traffic.libsyn.com/fir/forimmed-49.mp3Podcast: Play in new window | Download (Duration: 1:36:43 — 39.6MB) | EmbedSubscribe: iTunes | Android | RSSToday’s panel features internal communications thought leader Rachel Miller, metrics queen Katie Paine (cousin of an Olympics bronze medalist), and PR veteran Jen Phillips. Our conversations covered… The crisis management (or lack thereof) from Ryan Lochte, Olympic gold... Continue Reading →
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Alex H Yong

Discussion  - 
 
" Mother Jones' editor-in-chief Clara Jeffery has been outspoken about what she sees as an unsustainable model for modern #journalism "

#investigativejournalism
The magazine's prison story generated acclaim but not much money
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Shel Holtz
owner

Shows  - 
 
It's a great joy to interview old friends on the FIR Interviews podcast. I got to do just that yesterday with Peter Vogt, who's now running Employee Communications and Experience for Madrid-based BBVA. We talked mostly about the short, weekly, audio-optional news brief video, "What Just Happened," but also about the merger of communication and experience responsibilities.

http://firpodcastnetwork.com/fir-interview-peter-vogt-news…/
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Shel Holtz
owner

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features three former IABC chairs: Michael Ambjorn (2015-16), founder of UK-based Align Your Org; Dr. Barbara Gibson (2008-09), principal of Cultural Resolution and lecturer at the University of London; and Brad Whitworth (1989-90), senior marketing and communication manager for the global partner organization at Cisco Systems. Our discussion topics for the day include a look at the furor over a series of culturally insensitive Snapchat filters, the importance of time off (and how employees who don’t feel work-life balance is taken seriously are leaving their companies), the rise of text-message journalism (and whether it will lead to text-message brand journalism), how much text messaging is too much, Pokémon Go’s role in speeding up consumer acceptance of Virtual and Augmented Reality, and whether social media is to blame for the widening chasm between front-line staff and senior executives. Dan York’s report includes an update on Instagram Stories vs. Snapchat Stories, and more.
Today's panel features three former IABC chairs: Michael Ambjorn (2015-16), founder of UK-based Align Your Org; Dr. Barbara Gibson (2008-09), principal of Cultural Resolution and lecturer at the University of London; and Brad Whitworth (1989-90), senior marketing and communication manager for the global partner organization at Cisco Systems. Our discussion topics for the day include a look at the furor over a series of culturally insensitive Snap...
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I think we're going to have to add blockchain and chatbots to the FIR drinking game...and maybe Pokemon Go.
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Harry Hawk

Discussion  - 
 
It is very easy to self serve GEO filters for Snapchat...




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What do you think of the spokesman's statement that the company did not comment on “rumors and speculation”?
Trading of San Antonio-based Rackspace Hosting was temporarily halted Thursday after Dow Jones reported that the company was in “advanced talks” with private equity investors on a possible sale, citing multiple unnamed sources. Trading was halted after triggering the New York Stock Exchange’s circuit breaker, as required by the Securities and Exchange Commission when a stock price moves more than 10 percent in a five-minute period. Bloomberg In...
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Shel Holtz
owner

Shows  - 
 
Today’s panel features Stealthmode Partners’ Francine Hardaway, Stone Temple Consulting’s Doug Haslam, and Alabama Power’s Ike Pigott. We talked about a report from pwc (Price Waterhouse Coopers) identified eight technologies that are about to have a massive global impact across all business sectors. We looked at the communications implications for each of the eight, which include Artifical Intelligence, Augmented Reality, drones, the Internet of Things, robots, Virtual Reality, 3D printing, and blockchain; the suspension of Saatchi & Saatchi’s chairman after he uttered a statement worth of Donald Trump (whom we just can seem to avoid mentioning these days); media fallout from the Brexit vote, whether company marketers should emulate Donald Trump’s marketers, and more.
Today's panel features Stealthmode Partners' Francine Hardaway, Stone Temple Consulting's Doug Haslam, and Alabama Power's Ike Pigott. We talked about a report from pwc (Price Waterhouse Coopers) identified eight technologies that are about to have a massive global impact across all business sectors. We looked at the communications implications for each of the eight, which include Artifical Intelligence, Augmented Reality, drones, the Internet of...
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Alex H Yong

Discussion  - 
 
Apple's PR playbook which contributed greatly to its dramatic turnaround. https://hbr.org/2016/07/what-i-learned-from-10-years-of-doing-pr-for-apple
cc: +Porter Novelli​
Five communications lessons from the biggest corporate turnaround.
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Shel Holtz
owner

Shows  - 
 
Circle of Fellows #11 looks at PR's role when CEOs take sides on social issues. With Jim Lukaszewski, Ned Lundquist, and George McGrath. Watch the YouTube video of the broadcast or listen to (and subscribe to) the podcast.
Three IABC Fellows -- Jim Lukaszewski, Ned Lundquist, and George McGrath -- join host (and Fellow) Shel Holtz to discuss the "social CEO" and the trend of CEOs and their companies taking positions on social issues that could polarize their employees, customers, and other stakeholders. What role do communicators play?Continue Reading →
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About this community

A place for listeners and fans of the podcasts in the FIR Podcast Network to meet, talk and engage. Co-founders: Neville Hobson and Shel Holtz.
On the social web

Alex H Yong

Discussion  - 
 
CNN vs. BuzzFeed is like a barroom brawl. I would imagine if there's interagency fighting in the PR world, it's pretty quiet. In contrast, these media outlets seem to like to one-up each other(?)
CNN's Jeff Zucker said BuzzFeed is not a "legitimate" news organization. BuzzFeed didn't like that
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Brands - maybe focus on your #ownedmedia  LOL
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Alex H Yong

Discussion  - 
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or a kerfuffle
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Harry Hawk

Discussion  - 
 
Adding AMP pages to WP.

I am very new to using WP (I'm a drupal fan) but WP was an easier choice for me. Everyone who has mobile visitors to their site(s) should be enabling AMP. Squarespace has a beta program for AMP.

If you are using WP, I have been using the following plugin. I picked it because the developers seemed fairly responsive and they have been so far.

Over the last few weeks they have make a ton of tweaks I would say for me it is working. YMMV - https://wordpress.org/support/plugin/accelerated-mobile-pages 
Topic, Posts, Last Poster, Freshness. Cut Off At More, 4, harryshawk, 6 minutes. [resolved] Google Search Console Errrors, 13, harryshawk, 7 minutes. Not compatible with Schema and SEO, 5, harryshawk, 8 minutes. Social Media Icons, 5, JP, 1 hour. I have 2 questions, 5, romeoo, 1 hour.
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A recent Ontario arbitrator’s ruling reminds us that the law and social media are in an ever-changing relationship. The Olympics’ once again aggressively enforce trademarks on social media. Instagram Stories are feeling good. And the trend to distributed publishing prompts a rethink of the hub and spoke content publishing model. Join +Gini Dietrich, +Martin Waxman and +Joseph Thornley for Inside PR 452. http://firpodcastnetwork.com/inside-pr-452-time-rethink-hub-spoke/

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Harry Hawk

Discussion  - 
 
Snapchat results..

Here is the results from our test.. This was a 5 hour event that had a slow but steady trickle of people.

Our demographic may have been outside of the Snapchat target, but we wanted to play with it.. :)

Our main learning is to make the image smaller.. as it was we found it hard to fit onto a screen.

The results were 7 cents per view... for whatever that may be worth.

My feeling is aligned with the right event, this would be fantastic.




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Shel Holtz
owner

Shows  - 
 
The latest FIR Interview features Elise James-DeCruise, vice president at MediaMath (the company that innovated programmatic ad buying) responsible for the New Marketing Institute. She talks about the Institute's role in educating and certifying people in new marketing technology and the staff's use of Snapchat for internal communications.

http://firpodcastnetwork.com/fir-interview-elise-james-decruise-snapchat-internal-comms/
Snapchat wasn't made for internal communications but that doesn't mean it can't be used for that purpose. At the MediaMath New Marketing Institute, employees are sharing content both serious and lighthearted using the popular messaging app. In this FIR Interview, host Shel Holtz talks with Elise James-DeCruise, MediaMath's vice president responsible for the Institute, about how staff came to employ Snapchat at work, how it has expanded, and what ...
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Gary Tong

Discussion  - 
 
Nowadays for any #enterprise #globally #online presence is very much important rather than #physical #presence. Therefore, no one is better than DT asia who can maintain #consumers#awareness and build better #relationship with #customer through online. Know more: http://goo.gl/zWmvOA
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There have been a few conversations over the years on FIR about whether or not PR firms should take on questionable clients. Even when the client is reputable and just going through a crisis, it looks like the choice can stay with you. Take a look at the lead in this article:

“Texas plans to use a court-ordered voter ID education program for November's election designed by an international public relations firm that recently helped Russia spin a doping crisis and Chipotle rebound from an E. coli outbreak.”
AUSTIN - Texas plans to implement a court-ordered voter ID education program for November's election designed by an international public relations firm that recently helped Russia spin a doping crisis and Chipotle rebound from an E. coli outbreak. Lawyers for Texas have disclosed that Burson-Marsteller, a public relations giant and global strategic communications firm with an Austin office, is under contract by the state to develop voter educati...
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Kristine D'Arbelles

Young PR Pros  - 
 
Would love to get input from this community on my latest podcast episode. The hosts of +Young PR Pros, +Kristine D'Arbelles, +Julia Kent, +Ross Simmonds and +Clare Bonnyman discuss the definition of #PR. We then give our own version of the definition.

What do you think? Did we get it? Are we missing anything? Why or why not do you agree with the definition?

http://firpodcastnetwork.com/episode-111-definition-pr/
Who can relate: you introduce yourself to an acquaintance at a friend's party. They ask you what you do for a living. You say you work in PR. You get a blank stare and most people respond with: oh so like advertising, or my personal favourite, you must spin the media. Well Young PR Pros has had enough, so we sat down as a team and put together our own definition.Continue Reading →
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Twitter opens verification to everyone. Yahoo closes an era. Anthony Ponce is a backseat rider. And the New York Times Public Editor shines a spotlight on the importance of perceived bias. Join Gini Dietrich, Martin Waxman and Joseph Thornley as they discuss these topics on this week’s Inside PR podcast.

http://firpodcastnetwork.com/inside-pr-451-perceived-vs-real-bias-news-media/
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