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Welcome ....
.... to those joining this community via FutureLearn's Digital Marketing course starting on 17 October 2016. I did the 1st running of this course and as part of my engagement on that course set up this community. It would be great to see any posts of your discoveries from this 3rd running of the course.

The advantage of posting here is that you can share your content more widely over the internet than simply with fellow learners within the FutureLearn platform.

I have done a number of MOOCs and other online training courses on the FutureLearn and other platforms per the summary @ http://srjf.blogspot.co.uk/2015/08/mooconline-courses-log-of-ones-i-have.html.

I can mainly be found on Twitter @srjf(https://twitter.com/srjf).

On the topic of digital marketing, I posted the following as I started this course:

"Having had marketing education to first degree level (Stirling, 1980-84) and to masters degree level (MBA, Strathclyde, 1993), I would want to go through classic marketing strategy steps for any organisation I was working with and include in that strategy any digital elements that are now available to us. What is our product or service? What are our target markets and who are our target customers?  What is our pricing strategy? How and where do we want customers to buy our product? How and where do we communicate our product's existence and influence the decision to buy?

For some of us, our product is digital (e.g. I have previously worked for an academic publisher whose content is all online and who digitised all their back print catalogue going back c100 years via the British Library).

Given that my marketing education pre-dated the internet, I was hoping to get a refresher of that training with digital considerations superimposed on that. I still need that sort of content.

I would also be interested in the level of marketing education/training of delegates on this course. In my opinion, marketing remains a core discipline for any organisation.

I really do want to investigate how (or whether) the marketing discipline has changed fundamentally as a result of the internet and the consequent enabling of digital processes. If anyone can recommend any resources in this area, I would be very grateful."

I found the following Philip Kotler video whilst studying off-piste on this course. A classic summary of the marketing disciple from its foundations to today: https://youtu.be/sR-qL7QdVZQ

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Hi,
My name is Word Hickson . I am a blogger. I have many clients, but I needs sites for all themes. Now please send me your all sites at my

Email: wordhickson123@gmail.com

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Want to have the best SEO company in CA by your side to take your digital presence to the next level? Everyone wants that! But the majority of them eventually settle for some mediocre agency who have no clue what they are doing.

Read more: https://bit.ly/2RuteWX

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Hi,
My name is rabia . I am a blogger. I have many clients, but I needs sites for all themes. Now please send me your all sites at my

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I am waiting your reply with positive response.
Thanks.
AC
Best Regards.

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DID YOU LEAVE FACEBOOK?

Are you an EX FACEBOOK USER? Would like to contribute to an MSc research project looking into the relationship between WELL-BEING and Facebook? I would be grateful if you could fill out this very short and anonymous (7 question) survey.

(SURVEY) Why Did You Leave Facebook?
https://goo.gl/forms/qwoeebrSw7SvJeTD3

Art: Pawel Kuczynski

#research #socialmedia #wellbeing #happiness #facebook #psychology
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