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Rajnish Kumar

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4 Features That Make PaperWeight Best Academic Writing Website Builder
Essay writing websites are the hottest online ventures presently but very few like EssayShark and PaperDueNow have been able to make a mark. For launching a superior marketplace for freelance...
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Fonality

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Congratulations to our very own director of channel marketing, Hope Davo! Check out her recent recognition! http://bit.ly/1JnNmSw
The Channel Company recognized Hope Davo, Fonality director of channel marketing, as a 2015 CRN Women of the Channel Awards Up and Comer.
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The Go! Agency

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Does your Facebook Strategy Need Revamping? 

With the recent changes to Facebook's algorithm, and being more selective, it is getting harder to get your content on to your audience's newsfeed. 

There are some ways to expand your reach, and making a few changes to your content can make a lot of difference. I found some useful tips that you can try, take a look - http://ow.ly/NC71A 

Are you getting seen on Facebook? What tips would you add?


#socialmedia   #facebookmarketing   #marketingstrategy  
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Do you know the Key Objectives of Sponsorship? 

#Sponsorship #Business #Funding #Products #Coporation #FrancineWardLawyer
Sponsorships have become a very common way to fund events. While sporting events are best known for the use of sponsorships, other events involving the arts, charities, as well as other venues and products also rely on funding from corporate sponsorship. It is important to remember that ...
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This may be hard for you to come to grips with but “marketing is a process, not an event.” It can be compared to breathing. You can’t live very long from a single breath. It takes many breathes, one right after another. Marketing is the same. You will not attract, obtain , and keep customers with one marketing action. You keep breathing to stay alive. You keep marketing to generate leads, make the phone ring, cause people to ask for your product, visit with you, request for more information or try a test run.

#smallbusiness   #smallbusinessmarketing   #smallbusinesstips  
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Morpheous's profile photoPatrick McFadden's profile photo
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+Morpheous my pleasure! 
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Shannon Willoby

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In case anyone needs a little help with #Instagram... join us tomorrow (3/17) for our Twitter Chat w/cohost ShortStack to learn how to grow your followers. RSVP here: http://bit.ly/1GkRLBP
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Usually I talk about how to think and approach marketing in a different way for better results whether those results are to get more customers, increase your conversion rate, differentiate your business, create content assets, etc.But you also need to know about the factors that will erode your business.If you want your business to thrive, watch out for these five strategic marketing mistakes. Get them straightened out and you’ll get your busines...
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Amanda Fisher

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Get rid of your Bookkeeping headaches once and for all!  Have a look on my 1st article posted in Australian Business Network. If you like it, feel free to share it and hit the plus button! Thanks!
Get rid of your bookkeeping headaches, once and for all with this new article by Amanda Fisher.
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The Go! Agency

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How To Increase Social Media Engagement: It's All In The Content Optimization

Social media marketing is constantly evolving. But whatever changes may occur within a social media site's structure, there is one thing that never changes: quality, optimized content.

I have put together some of the best ways to optimize your content, and here they are:

1.  Keywords: When developing strong social media content, keywords are absolutely essential.  The words or phrases that your target audience use to find your company (both online and offline) should always be handy when you are developing your content.  My tip is to create a list of keywords that you can add to your updates, and then use them when suitable.  These keywords will turn into hashtags and will help increase your visibility and engagement (more on this later).

2.  Be Conversational: What does your content look like?  When you read it out loud does it sound like a used car advertisement?  Does the post draw you closer, or push you away?  Imagine your post intermingled with all of the other posts (of direct and indirect competitors) vying for your target audience’s attention.  Does it still stand out? One of my top tips with social media posts is to remember that they need to be “social” i.e. conversational.  You want to start a conversational exchange with your audience – which is what engagement is!  So read your content out loud after you write it and make sure that it reads as if you are saying it – not writing it. Having your content sound “human” and not like “sales and marketing copy” is absolutely essential.

3.  Use Different Content Lengths:  Not every social media site is looking for a 140 character solution.  So writing one update and sending it through to all social media networks is not the best rule.  The ideal way of optimizing your content for size is to begin by writing a short update for Twitter (maximum 120 characters to promote sharing). Then write a slightly longer one that you can post on Facebook and LinkedIn.  This way you are able to move beyond Twitter’s character constraints when writing content, giving you freedom to enhance your posts with more engaging content, as well as giving you the ability to add further optimization through additional hashtags, tags, links, and more.

4.  Call to Action: One of the first things I learned when I launched our online marketing agency 7 years ago was the power of asking for what you wanted.  People move through social media content so fast that they don’t have time to read your mind and or read between the lines.  If you want someone to perform a certain action, make sure to tell them what you would like them to do: read this story, click this link, sign up today, etc.

5.  Shorten Your Links: On some social media sites, namely Twitter, size is everything…when it comes to characters of course.  So when you are sharing a link within your allowed 140 characters, and the link takes up nearly 60% of your available characters allocation – how are you supposed to engage your audience?  Use a link shortening tool to save space to allow your content to breath.  Also, if you are sharing links on other social media sites, a short and concise link will prevent the link breaking when posting to your social media profile.  It’s a little extra insurance that will come in handy.

Find out more about content optimization, visit The Go! Agency's blog: http://ow.ly/OM4Ah
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Rajnish Kumar

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User Experience Design and Optimization: What-Why-How
User Experience Design and optimization: learn what, why and how. User experience optimization helps improve conversion, reduce bounce rate and exit rate.
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What does on hold for callers at your business say about the brand experience?

#onholdmarketing  
How you sound on hold has an impact on how your brand experience is perceived. Use on hold marketing during this crucial touch point. Visit www.onholdinc.com
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Mary Shulzhenko

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10 Ways to Make Your Website More Engaging

Your website is the face of your business and the backbone of your entire online presence. That's why you need every possible opportunity to attract new visitors and maintain their interest. Consider these 10 ways to spice up your website and make it more appealing and engaging: http://goo.gl/WtcF5A
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Brewed Expressions is brewing success
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Direct Line Inc

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Thank you for the endorsement Kristen! We're honored to assist you in growing your #smallbusiness .
http://www.directlineinc.com/blog/live-phone-support-10/
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Mary Shulzhenko

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How to Create a Customer Centric Strategy For Your Business

Is yours a customer-centric business that holds customers at the core? In this article we’re exploring what being customer centric really means for a business and how you can create and implement a truly customer-centric culture within your organization: 
http://goo.gl/uLNdwa #businessdevelopment
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7 New Rules of #SmallBusiness Marketing

Over the past few years I’ve had the good fortune to speak and consult with start-ups and established organizations. Through my experience I have come up with the seven new rules of marketing that I think every start-up and small to midsize organization should know. Some are new, some are old but explained in a new way, and some debunk popular myths.

https://www.linkedin.com/pulse/20141126143407-83908250-7-new-rules-of-marketing-for-start-ups-and-organizations
Over the past few years I’ve had the good fortune to speak and consult with start-ups and established organizations. Through my experience I have come up with the seven new rules of marketing that I think every start-up and small to midsize organization should know. Some are new, some are old but explained in a new way, and some debunk popular myths.#1. Branding is a Trust MarkAgainst popular belief, branding is not about names, logos, or adverti...
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Morpheous's profile photo
 
Really it helps people :) +Patrick McFadden ☺☺☺
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