Double Your Legal Referrals in 900 Words
Before you add another legal client to your newsletter, you should write a snappy autoresponder series. Some of you might not know what an autoresponder is. So, allow me to explain. Every time someone signs up for a new newsletter they usually receive a series of emails over the course of the next few days. These messages are programmed to go out to all new subscribers. In this article, I will show you how to double your legal sales with a good solid autoresponder series.
Start by making a time-sensitive statement. That’s how I set up the first line of this article. Next, focus on relationships. You don’t have to focus on your relationship with the client. You could focus on just about any relationship. It’s a fact. Relationships make people feel warm and fuzzy inside. Then there is the final step. Create a schedule for action. All actions happen on some kind of schedule. Therefore, every call to action requires a time frame.
Some of my Google+ posts are actually examples of autoresponder series messages. That’s why a lot of the members of the "Lawyers" community on Google+ have added me to their circles. So, before you navigate away from this post, help us out with a few quick clicks. Give this article a comment, a +1, and a reshare. Then add me to your circles right away. I’m the thumbs up guy.