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Michael Martin
moderator

Mobile SEO News  - 
 
Yahoo may have its own mobile search engine
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Marat Gaziev's profile photoEduardo Cano's profile photo
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Blurbpoint Media

Mobile SEO Tips  - 
 
Get ready for Google’s big update on April 21.
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Andrade “Ackronym” Sanchez's profile photo
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Is Your Website Mobile-Friendly? 3 Tools to Help You Prepare for Google's Next Algorithm Update.
Is your site ready for Google's mobile-friendly algorithm change? Here are few tools to help you find out.
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Eduardo Cano
moderator

Mobile SEO News  - 
 
Google's Mobile Search Update Bigger Than Penguin, Panda

Google’s forthcoming mobile-friendly revamp of its search algorithm, due out April 21, will have a greater impact on its search result than previous iterations like Google Panda and Google Penguin.


It’s not clear exactly what Bahajji’s statement means, but for comparison’s sake, Panda affected 12% of all English-language queries, and Penguin affected 4% of all queries from both desktop and mobile. Meanwhile Google says half of queries currently come from search, and eMarketer forecasts mobile search will surpass desktop search this year, so a mobile search revamp will necessarily affect a large part of the search universe.


Google announced back in November that it would begin marking mobile-friendly sites with a mobile “badge,” and subsequently revealed that it would revise its algorithm to give more weight to mobile-friendly sites for search queries coming from mobile devices. At the time of the first announcement, Google defined mobile-friendly sites as having four criteria:
1- they must avoid software that is not common on mobile devices, like Flash
2- use text that is readable without zooming
3- size content to the screen so users don’t have to scroll horizontally or zoom
4- and place links far enough apart so that the correct one can be easily tapped.

#SEO #MOBILE #mobileSEO 
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Tihomir Petrov's profile photo
 
It should be bigger because of its nature. However, depends on the nature of the business and its online customers - potential and existing.
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Bryson Meunier
moderator

Mobile SEO News  - 
 
If there were any doubt about what "significant" meant, Google put that to bed at SMX Munich. h/t +Aleyda Solis 
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Tihomir Petrov's profile photo
 
It's expected to hit 40% of the mobile queries Worldwide.
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Bryson Meunier
moderator

Mobile SEO News  - 
 
My latest in Search Engine Land seeks to help site owners estimate traffic loss from Google's upcoming mobile-friendly update.
Google's mobile-friendliness update is coming this April, but should you be rushing to make your site mobile-friendly? Columnist Bryson Meunier explains how to estimate the impact on your site.
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Tihomir Petrov's profile photoEduardo Cano's profile photo
 
Good advices in this article, +Bryson Meunier. However, businesses that do not depend highly on mobile traffic should also start considering how their user behaviour will or is changing towards mobile search and usability. This will give the early adopters some competitive advantage.
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Google Mobile-Friendly Algorithm Currently Doesn’t Differentiate Some Desktop Ranking Signals.
Having a slow or fast mobile site should not impact your mobile-rankings, assuming your desktop site is fast. Google still uses many desktop signals for mobile ranking, even after April 21st.
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소셜웹 CRM마케팅's profile photo이인태's profile photo
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Starting today, Google will begin to use information from indexed apps as a factor in ranking for signed-in users who have the app installed

Starting April 21, Google will be expanding our use of mobile-friendliness as a ranking signal. 
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Eduardo Cano
moderator

Mobile SEO News  - 
 
Google displaying 'SLOW' label in Mobile Searches for slow sites
Are you ready?

Spotted by +Dean Marsden 
#mobile   #mobileSEO  
 
It seems like Google may be testing a new label in the search results for slow sites. K Neeraj Kayastha posted a screen shot of the
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A community for like-minded professionals to teach, learn, and share with their fellow marketers.

Tihomir Petrov

Mobile SEO News  - 
 
FYI! #Google Mobile Update won't have any effect on Tablet search

#SEO #SEM
 
Semantic Search is Device Specific

It's easy to forget sometimes that when ti comes to search, now, the device you're on really matters. Google sees it and factors it in as part of the intent. And that will change the way the results are ranked and shown to the end user.
Although it has been said before, Google confirmed on Twitter that the new mobile ranking signal, which is scheduled to launch on April 21st, does not affect rankings on tablets. @Jumzle The upcoming mobile-friendly change is for mobile users, not tablet users. — Google Webmasters (@googlewmc) April 1, 2015 There have been concerns from those …
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Eduardo Cano
moderator

Mobile SEO News  - 
 
Everything You Need To Know About Google’s New Stance On Mobile

Google Will Revamp Their Search Algorithm To Favor Mobile-Friendly Sites. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.

A notable feature of the mobile algorithm is that it analyzes mobile compatibility on a page-by-page basis, rather than a website-wide basis

Conclusion: What Should You Do About It?
Though it may be onerous to kowtow, you’re going to have to adapt in the new mobile-centric digital marketing universe. Right now, Google leads the way. They’ve given the command – we have to follow.

-As a first course of action, make your website mobile friendly. 
-Second, address any mobile usability issues in Google Webmaster Tools.
-Third, if you have an Android app associated with your site, get it deeplinked and indexed as soon as possible.
-Fourth, monitor your metrics carefully up to and following the rollout of the April 21 algo change.
  #mobile  #mobileSEO #mobilegeddon  
In preparation for the release of Google's mobile-friendly algorithm update on April 21, columnist Neil Patel summarizes what we already know and what you should do to adapt.
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Blurbpoint Media

Mobile SEO News  - 
 
Everything You Need To Know About Google’s New Stance On Mobile.
In preparation for the release of Google's mobile-friendly algorithm update on April 21, columnist Neil Patel summarizes what we already know and what you should do to adapt.
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Google Clarifies The Mobile-Friendly Algorithm Will Roll Out Over A Week
As we approach the April 21st date of the release of Google's mobile-friendly algorithm, we uncover more SEO facts about what to expect around the algorithm.
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Sanket Patel's profile photoRoshan Samuel Ambler's profile photo
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How we are compating the upcoming #Google mobile #SEO Update with +Optimizely for our clients without a responsive site!
Not enough time to fully optimise your site for Google's April 21st Mobile Update? Here's a quick 3 step, meme filled hack. Come see how it's done.
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Bryson Meunier
moderator

Mobile SEO Tips  - 
 
Surprised no one's posted Aleyda's recent Search Engine Land article on how to prepare for the 4/21 Google update.
Columnist Aleyda Solis provides recommendations to analyze, optimize, promote & monitor your mobile web search presence.
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Great share, +Bryson Meunier. Thanks for sharing.
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Flick Shine Inc

General Discussion  - 
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Bryson Meunier's profile photoEduardo Cano's profile photoFlick Shine Inc's profile photo
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I agre +Bryson Meunier , lately I'm also blocking the entrance of new members that seem to post spam or don't add any value
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Chris Simmance

Mobile SEO Tips  - 
 
Hi All, I wrote this article as part of a 2 parter on improving site speed. I reckon this is especially important for mobile SEO! This one covers on site changes and the other is server side and will be featured on +SEMrush  next week. Any shares or comments are welcome!
A fast site is usually a well performing site. Use these tips to improve your site speed and start seeing a difference in engagement & Rankings!
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Lloyd Cooke

Mobile SEO News  - 
 
Starting today, Google will begin to use information from indexed apps as a factor in ranking for signed-in users who have the app installed

Starting April 21, Google will be expanding our use of mobile-friendliness as a ranking signal. 
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Mario Schwertfeger's profile photoMarat Gaziev's profile photoTihomir Petrov's profile photo
 
Isn't it still only for partners?
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Eduardo Cano
moderator

Mobile SEO News  - 
 
Google Sending Mobile Usability Warnings To Huge Number Of Webmasters

Google sending notifications to webmasters with sites that are not mobile friendly. Is this a sign of a new mobile algorithm coming soon?
>> http://goo.gl/PdOLZD

#mobileSEO  
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Exercising Googlebot (smartphone)

I had a need to better understand Googlebot (smartphone) capabilities as a result of some heavy development work being undertaken. I put together a series of tests targeting our favourite little crawler and came out with some very interesting results!
The content crawled by smartphone Googlebot-Mobile will be used primarily to improve the user experience on mobile search. For example, the new crawler may discover content specifically optimized to be browsed on smartphones as well as smartphone-specific redirects.
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Brian Klais's profile photoAlistair Lattimore's profile photo
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Thank +Brian Klais, glad you found it useful - I had fun putting it together to see how Google might deal with it!
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