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Free Schema Plugin

https://www.leapfroggr.com/local-seo-schema/

We're developing a new plugin to quickly insert schema for your business websites. Check it out there.

Still early, it does most of the basic but important ones.
Local schema is getting more and more important as each day passes. If you are running a local business website and not using it, here's why you need it.
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Hey Dennis :-)
it looks like the CSS on the landingpage is broken
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Eduardo Cano
moderator

Mobile SEO News  - 
 
Mobilegeddon Is Beginning, Not Ending
Google tells us that there was a 4.7% increase in mobile friendly sites in March and April as a result of this mobile friendly update, so a lot of people were scared enough of potential traffic loss to make their sites mobile friendly.

But then 4/21 came around, and the update was a lot tamer than its apocalyptic nickname implied. Those who monitor changes in rankings en masse didn’t see anything that would justify the Google quote about this update being more significant than Panda or Penguin. While it may have affected a lot of queries, it didn’t (as far as we know) level businesses the way that its predecessors did, and wasn’t “significant” in that sense.

Before we give a collective shrug to the idea of mobile friendly content, however, we should remember three things:

1. Businesses Lost Search Traffic As A Result Of Not Being Mobile Friendly

2. Mobile Rankings Have Never Been More Different From Desktop Rankings Than They Are Right Now

3. It Will Only Get Worse For Those Not Optimized For Multiple Screens


Google has more of an incentive to continue to update search results for mobile searchers, as they recently announced that there are officially more smartphone than desktop searches in the U.S. As long as searchers continue to use their smartphones to search, and they are in growing numbers, Google will prioritize those searchers and attempt to give them the best experience.

This means that Google will continue to tweak their mobile-friendly algorithm over time, adding factors as they see it helps the mobile searcher.

So keep improving your sites for mobile searchers and don’t use the underwhelming mobile update as an excuse not to. If you’re not yet mobile-friendly, make it happen. And if you are mobile friendly, prepare for the next update – because in this new era of SEO, it’s no longer possible to ignore mobile searchers and mobile sites and compete with those who don’t.

By +Bryson Meunier

#mobile #mobileSEO #Mobilegeddon 
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Eduardo Cano
moderator

Mobile SEO News  - 
 
Mobile SEO Strategy For 2015

Google set the deadline of April 21, 2015 for an update in its algorithm which checked whether a website is mobile friendly or not

This update, dubbed as “Mobilegeddon”, will affect searches in all languages.
Google has opined recently that the effect of this update is expected to be greater than its Panda or Penguin updates.

Over 50% of Google’s search traffic originates from mobile devices. This makes it natural for Google to put in a lot of effort to provide these with a great user experience.


Mobile Seo strategy for 2015
-Testing the website
-Make the website Mobile friendly
-Check Canonicalization
-Page speed
-Link building

Google, has not disclosed much details however, as per Webmaster trends analyst Mr. Gary Illyes,
-Responsive designs don’t really have a ranking benefit
-Googlebot should be permitted to crawl JavaScript & CSS in order to pass the “mobile-friendly” test
-This update will not affect the Tablets.
-Mobile friendliness will be decided at the page level and not site wide
-Google is working on a dedicated mobile index currently

Statistic show that mobile websites are much more efficient than the websites that are non-responsive. Mobile websites are known to provide much better conversion, as compared to the ones that are non–responsive. So, increase your profits, and boost your business while you stay on the top of the Google ranking list. Stay ahead of your competitors, all because of making a small change, thanks to Google’s new update.

#mobilegeddon #MOBILESEO #mobile 
Google set the deadline of April 21, 2015 for an update in its algorithm which checked whether a website is mobile friendly or not. Mobile f
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Tihomir Petrov

Mobile SEO News  - 
 
FYI! #Google Mobile Update won't have any effect on Tablet search

#SEO #SEM
 
Semantic Search is Device Specific

It's easy to forget sometimes that when ti comes to search, now, the device you're on really matters. Google sees it and factors it in as part of the intent. And that will change the way the results are ranked and shown to the end user.
Although it has been said before, Google confirmed on Twitter that the new mobile ranking signal, which is scheduled to launch on April 21st, does not affect rankings on tablets. @Jumzle The upcoming mobile-friendly change is for mobile users, not tablet users. — Google Webmasters (@googlewmc) April 1, 2015 There have been concerns from those …
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Eduardo Cano
moderator

Mobile SEO News  - 
 
Everything You Need To Know About Google’s New Stance On Mobile

Google Will Revamp Their Search Algorithm To Favor Mobile-Friendly Sites. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.

A notable feature of the mobile algorithm is that it analyzes mobile compatibility on a page-by-page basis, rather than a website-wide basis

Conclusion: What Should You Do About It?
Though it may be onerous to kowtow, you’re going to have to adapt in the new mobile-centric digital marketing universe. Right now, Google leads the way. They’ve given the command – we have to follow.

-As a first course of action, make your website mobile friendly. 
-Second, address any mobile usability issues in Google Webmaster Tools.
-Third, if you have an Android app associated with your site, get it deeplinked and indexed as soon as possible.
-Fourth, monitor your metrics carefully up to and following the rollout of the April 21 algo change.
  #mobile  #mobileSEO #mobilegeddon  
In preparation for the release of Google's mobile-friendly algorithm update on April 21, columnist Neil Patel summarizes what we already know and what you should do to adapt.
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Blurbpoint Media

Mobile SEO News  - 
 
Everything You Need To Know About Google’s New Stance On Mobile.
In preparation for the release of Google's mobile-friendly algorithm update on April 21, columnist Neil Patel summarizes what we already know and what you should do to adapt.
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Blurbpoint Media

Mobile SEO News  - 
 
Google Clarifies The Mobile-Friendly Algorithm Will Roll Out Over A Week
As we approach the April 21st date of the release of Google's mobile-friendly algorithm, we uncover more SEO facts about what to expect around the algorithm.
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Önder Vincent Koç

Mobile SEO Tips  - 
 
How we are compating the upcoming #Google mobile #SEO Update with +Optimizely for our clients without a responsive site!
Not enough time to fully optimise your site for Google's April 21st Mobile Update? Here's a quick 3 step, meme filled hack. Come see how it's done.
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Bryson Meunier
moderator

Mobile SEO Tips  - 
 
Surprised no one's posted Aleyda's recent Search Engine Land article on how to prepare for the 4/21 Google update.
Columnist Aleyda Solis provides recommendations to analyze, optimize, promote & monitor your mobile web search presence.
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2 comments
 
Great share, +Bryson Meunier. Thanks for sharing.
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Flick Shine Inc

General Discussion  - 
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Bryson Meunier's profile photoEduardo Cano's profile photoFlick Shine Inc's profile photo
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I agre +Bryson Meunier , lately I'm also blocking the entrance of new members that seem to post spam or don't add any value
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Chris Simmance

Mobile SEO Tips  - 
 
Hi All, I wrote this article as part of a 2 parter on improving site speed. I reckon this is especially important for mobile SEO! This one covers on site changes and the other is server side and will be featured on +SEMrush  next week. Any shares or comments are welcome!
A fast site is usually a well performing site. Use these tips to improve your site speed and start seeing a difference in engagement & Rankings!
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A community for like-minded professionals to teach, learn, and share with their fellow marketers.

Eduardo Cano
moderator

Mobile SEO News  - 
 
Bing Will Roll Out Their Mobile Friendly Ranking Algorithm In The Upcoming Months

Unlike Google, Bing has not specified a date for when the mobile friendly algorithm will launch. Instead, Bing is taking a slower approach to it, in order to make sure to get webmaster feedback along the way. Bing team told me that they are doing this in order to better communicate the changes, over time, before it happens, to reduce potential anxiety with this change.

Bing said, relevancy will always trump mobile friendly. So even sites that are not mobile friendly but are more relevant to the query can and will most likely still rank very well and better than non-mobile friendly web sites. This is because they are looking to strike the right “balance” between relevancy and user friendly search results.

Bing again has not provided a date for the launch, they also are downplaying the impact this will have on the mobile results. They obviously do not want this to turn into a Mobilegeddon media frenzy.

Bing’s mobile friendly algorithm will be real time, so when you go mobile friendly, as soon as Bing crawls the new mobile friendly version of your page – you will benefit from the ranking algorithm

How Does Bing Determine If Your Page Is Mobile Friendly?
(A) Clickability of the navigation and buttons on your web site is one aspect.

(B) Can you easily read the content on the web page without having to zoom in or scroll the page left and right?

(C) Scrolling up and down is expected on mobile devices but scrolling left to right is not.

(D) Does the content load on mobile devices?

(E) Don’t block your CSS, JavaScript and other external resources from Bingbot or Bingbot mobile

#Bing #mobile #mobilemarketing #MOBILESEO #SEO
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Bryson Meunier
moderator

Mobile SEO News  - 
 
In case you haven't seen the announcement. Desktop searchers are officially the minority.
Company officially confirms what many have been anticipating for years.
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Michael Martin
moderator

Mobile SEO News  - 
 
Yahoo may have its own mobile search engine
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Blurbpoint Media

Mobile SEO Tips  - 
 
Get ready for Google’s big update on April 21.
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Blurbpoint Media

Mobile SEO News  - 
 
Is Your Website Mobile-Friendly? 3 Tools to Help You Prepare for Google's Next Algorithm Update.
Is your site ready for Google's mobile-friendly algorithm change? Here are few tools to help you find out.
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Eduardo Cano
moderator

Mobile SEO News  - 
 
Google's Mobile Search Update Bigger Than Penguin, Panda

Google’s forthcoming mobile-friendly revamp of its search algorithm, due out April 21, will have a greater impact on its search result than previous iterations like Google Panda and Google Penguin.


It’s not clear exactly what Bahajji’s statement means, but for comparison’s sake, Panda affected 12% of all English-language queries, and Penguin affected 4% of all queries from both desktop and mobile. Meanwhile Google says half of queries currently come from search, and eMarketer forecasts mobile search will surpass desktop search this year, so a mobile search revamp will necessarily affect a large part of the search universe.


Google announced back in November that it would begin marking mobile-friendly sites with a mobile “badge,” and subsequently revealed that it would revise its algorithm to give more weight to mobile-friendly sites for search queries coming from mobile devices. At the time of the first announcement, Google defined mobile-friendly sites as having four criteria:
1- they must avoid software that is not common on mobile devices, like Flash
2- use text that is readable without zooming
3- size content to the screen so users don’t have to scroll horizontally or zoom
4- and place links far enough apart so that the correct one can be easily tapped.

#SEO #MOBILE #mobileSEO 
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Tihomir Petrov's profile photo
 
It should be bigger because of its nature. However, depends on the nature of the business and its online customers - potential and existing.
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Bryson Meunier
moderator

Mobile SEO News  - 
 
If there were any doubt about what "significant" meant, Google put that to bed at SMX Munich. h/t +Aleyda Solis 
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It's expected to hit 40% of the mobile queries Worldwide.
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Bryson Meunier
moderator

Mobile SEO News  - 
 
My latest in Search Engine Land seeks to help site owners estimate traffic loss from Google's upcoming mobile-friendly update.
Google's mobile-friendliness update is coming this April, but should you be rushing to make your site mobile-friendly? Columnist Bryson Meunier explains how to estimate the impact on your site.
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Tihomir Petrov's profile photoEduardo Cano's profile photo
 
Good advices in this article, +Bryson Meunier. However, businesses that do not depend highly on mobile traffic should also start considering how their user behaviour will or is changing towards mobile search and usability. This will give the early adopters some competitive advantage.
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Blurbpoint Media

Mobile SEO News  - 
 
Google Mobile-Friendly Algorithm Currently Doesn’t Differentiate Some Desktop Ranking Signals.
Having a slow or fast mobile site should not impact your mobile-rankings, assuming your desktop site is fast. Google still uses many desktop signals for mobile ranking, even after April 21st.
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