Google’s New Algorithm
Hummingbird Update - What's new in Search results...#Google
revealed a new search algorithm named #Hummingbird
. Designed to be more precise and provide faster query results, the algorithm is based on semantic search, focusing on user intent versus individual search terms.#Hummingbird
is paying more attention to each word in a query, ensuring that the whole query – the whole sentence or conversation or meaning – is taken into account, rather than particular words. The goal is that pages matching the meaning do better, rather than pages matching just a few words.