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Are your customers coming back for more? #CustomerRetention. Key to your brand’s success. [Infographic] https://goo.gl/8BL2U8  
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What are the biggest challenges facing marketers today? Not surprisingly, they stem from accountability and making the organization aware of what marketing really contributes to the big picture. http://bit.ly/cmo-ac

#marketingops #marketingstrategy #collaboration #transformation

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What are the biggest challenges facing marketers today? Not surprisingly, they stem from accountability and making the organization aware of what marketing really contributes to the big picture. http://bit.ly/cmo-ac

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Myth #3 – “If we can just get some of that marketing automation, that’ll solve our problems.” http://bit.ly/7mythscmos

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What happens when the Chief Marketing Officer doubles as Chief Customer Experience Officer? http://bit.ly/cxprocon

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"Sometimes it seems like Chief Marketing Officers are living in the Wild Wild West, riding their horses from town to town, frequenting one saloon after another, stirring up a ruckus, and often leaving their town-folk (employers) wondering why that cowboy (or cowgirl) didn’t quite live up to their fantasies."
-Gary Katz
http://bit.ly/cmomyths

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Have you experienced the chief marketing officer doubling as chief customer experience officer?
http://bit.ly/cxm-cmo

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What #CustomerExperience #B2B Buyers Really Want from Vendors

HubSpot’s new study, Buyers Speak Out: How Sales Needs to Evolve shows that there’s a huge chasm between how buyers want to be sold to and the way organizations are actually selling.

#cx   #buyerexperience   #marketing  

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The Age of the #CMO: Your Secret Weapon to #Marketing Success

In my experience, every CEO, Business Owner, VP of Marketing, Director … marketer essentially wants to know the one thing they can do to get massive results, the magic pill they can take, the one bit of advice from an expert that will turn the ship around.

https://www.linkedin.com/pulse/your-secret-weapon-marketing-success-patrick-mcfadden
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