Marketing Persona 101: How to Reach Your Audience When No One Is Listening
Vince Vaughn photoshoot for my latest article...best stock photo ever? :)
My new article this week is about the marketing "persona". Anyone who works in marketing, wants to create a product, deliver a service, or even just write/blog—you need the perfect persona (or avatar).
Personally, I skipped this step in my business because I didn't think it was that important. #amateurhour. It's super important.
If you enjoyed this guide, please share with a friend in business or marketing.