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Unbounce
owner

Social Media  - 
 
We're giving away tickets to CTA Conf in Vancouver, some moolah to help get you there, and awesome SWAG packs—just for tweeting. :)

Click below and enter to win! 
Unbounce is giving away tickets to the Call to Action Conference in Vancouver, $300 to help get you there, plus an awesome SWAG pack—just for sharing.
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Unbounce
owner

Discussion  - 
 
Hi guys! Heads up—15 speakers from our upcoming Call to Action Conference are answering your questions on +Inbound.org in their largest AMA EVER. If you have any questions about CRO, neuromarketing, email marketing, landing pages, copywriting, business, startups, you name it, this is an awesome opportunity to pick some expert brains. Get in there! :) 

#CRO   #CTAConf   #marketing   #conversionrateoptimization   #copywriting   #neuromarketing   #emailmarketing   #abtesting   #design   #AMA   #askmehow   #askmeanything  
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So many great speakers! +Unbounce 
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How to Increase Customer Engagement By Simply Doing Customer Service Right

If you want to create a stronger bond with your clients and boost customer engagement, take a look at how you are delivering customer service right now. This article provides a few helpful ideas on how you can optimize your customer service to naturally increase customer engagement: http://goo.gl/MKr8VH
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Luiz Centenaro

A/B Testing  - 
 
Watching How to Turn Your Optimization Team into a Revenue-Doubling Machine via +Optimizely & +WiderFunnel 

Fantastic examples on personalization and mobile testing. Register to get the recorded presentation since it's about half way done already! 

http://pages.optimizely.com/How-to-Turn-Your-Optimization-Team-into-a-Revenue-Doubling-Machine-Register.html
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Rich Page

Discussion  - 
 
Get a free 30-minute consultation from me about improving your website conversions - quickly boost your sales without needing more SEO or PPC http://rich-page.com/my-services/
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Luiz Centenaro's profile photo
 
I highly recommend every business take advantage of this! +Rich Page 
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Optimizely

Landing Pages  - 
 
3 Ingredients for High Converting Landing Pages:
#cro   #conversion   #conversionoptimization   #landingpage   
One of the most high-impact ways to boost top-of-the-funnel conversions is through A/B testing and therefore optimizing your landing pages. Landing page
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Unbounce
owner

Social Media  - 
 
If data makes you happy, these 5 articles will have you smiling!
Data is a major driver of social media campaigns. Learn how you can use data to get the most out of your social media efforts from these five articles.
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Unbounce
owner

Landing Pages  - 
 
Anchors away! 
Understanding cognitive biases helps you understand your decision making processes – but also helps you create better, more persuasive landing pages.
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Unbounce
owner

Discussion  - 
 
Work smarter, not harder. 
AdWords management is much like building your muscles at the gym. It isn’t about working longer or harder. It’s about working smarter.
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Hey Conversion Heroes!

For those of you who missed +Unbounce's Road Trip in Boston last week, here are some of the key takeaways you can apply to all areas of your web presence. Hope they help some of you get more out of your visitors and customers!

PS - if you're on Inbound.org I'd love an upvote: 
http://inbound.org/articles/view/13-conversion-tweaks-from-unbounce-s-convroadtrip-boston
 
Look what happens when you focus

Lowering the attention ratio on your landing pages (the number of things you can do vs the number of things you should do ) will focus your visitor on your message, and increase your conversion rates.

This was only one of thirteen tweaks I learned last week at the +Unbounce Road Trip.

Get the rest here:
http://www.websighthangouts.com/13-conversion-optimization-tweaks/

#conversionoptimization   #landingpage   #emailmarketing  
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Luiz Centenaro's profile photoStephan Hovnanian's profile photo
2 comments
 
thank you +Luiz Centenaro I appreciate it.
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About this community

Hey everyone, welcome to the Conversion Heroes community. We'll be using this community to discuss conversion and everything related to it. Sharing content. And most importantly, we'll be encouraging discussion, so we can all learn together and make this the best place to come for advice, and how to get more out of our optimization and testing efforts. So please don't hold back, let's kick this off in style and get things started. It's an open forum, so don't be shy about chiming in.

Luiz Centenaro

A/B Testing  - 
 
9 Ways Lead Generation Companies Significantly Increased Conversions via +Ray C. Loyd.

1. Automatically Provide Localized Results
2. Pre-select Most Common Form Options
3. Enable CTA to Follow User When Scrolling
4. Allow User to Retrieve Previous Info
5. Hide Extra Form Fields At First
6. Cycle Trust-Driven Copy Near Your CTA
7. Test Live Chat Throughout Your Site
8. Segment Users Immediately to Personalize Content
9. Use a Slider for Number Fields

https://www.experimentengine.com/blog/9-ways-lead-generation-companies-increased-conversions/
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How do you engage and convert your #website visitors? #conversionoptimization  
Learn how to create CTAs for every sales stage and maximize your firm's sales potential.
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Pete Boyle

Landing Pages  - 
 
Landing Pages vs Popups... Which is the Conversion King?

This is one of those topics that always gathers a lot of attention.

 Do you go with the ethically acceptable landing page to grow your list or do you prefer to get right in your prospects faces with pop up?

Neither is a bad option, but when it comes to who's best we play by Highlander rules.

 There can be only one.

 Which do you think wins out?

---

Shared for free via +Do Share
To grow your list, you`ve heard experts suggest pop ups and squeeze pages. Which works better? We evaluate the pros and cons of each.
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Luiz Centenaro

A/B Testing  - 
 
Watch: Experiment Engine & Optimizely, a Powerful Integration (Opticon 2015)

http://www.experimentengine.com/blog/watch-experiment-engine-opticon-2015/

+Experiment Engine +Optimizely 
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Fabiola Martinez

A/B Testing  - 
 
There's always room for improvement. So keep testing... That's the only way, unless you’re already converting 99% of your visits every time.

#cro #conversion #abtesting   #convert   #analytics   #funnel  
a/b testing, split testing, multivariate testing, all great tools for conversion optimization. Read here all about the latest research and insights.
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Rich Page

Discussion  - 
 
I'm often asked what my favorite newer optimization tools are - so thought I'd create and share this list of 7...

https://www.linkedin.com/pulse/7-awesome-website-improvement-tools-you-probably-arent-rich-page
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Unbounce
owner

Landing Pages  - 
 
Add your landing page to The Pit on Inbound.org for a chance to win an assessment from CRO pro and Unbounce co-founder Oli Gardner (plus an Unbounce discount and tee shirt, to boot). 

The contest ends Monday, June 29th so get in there now! :) 

#contest   #landingpages   #landingpageoptimization   #CRO   #conversionrateoptimization   #marketing   #conversionoptimization  
Got a landing page?Want it to convert better? Wanna get/share awesome feedback and win prizes at the SAME TIME?!?!
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Luiz Centenaro

A/B Testing  - 
 
5 Hurdles Holding Back Optimization Programs & How to Solve Them

• Irregular and Unprioritized Test Execution
• Lack of Resources for Variations
• Shortage of Actionable Insight & Learnings
• Uncertainty About Program Health Status
• Difficulty Translating Program Results to Business Metrics

Learn how to resolve these common testing issues @

http://www.experimentengine.com/blog/optimization-program-hurdles-and-solutions/
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Experiment Engine's profile photoIsabelle Gordana's profile photo
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Massimo Chieruzzi

Landing Pages  - 
 
Spending money to send paid traffic to landing pages that do not convert well is just crazy!

Find out now how to optimize your landing page and avoid these 5 deadly mistakes many advertisers do!
Ugh… It’s so damn easy to burn the paid advertising budget. You could be bidding on the wrong keywords, for instance. Or targeting ads at people who simply don’t need your products. *Yeah…* But you know, nothing beats this single most common way of wasting advertising cash: Sending traffic to pages that can’t convert. You see: …
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