Stream

 
Hreflang implementation

How similar does content need to be in order to use hreflang tags? 

I've seen it used when the content is identical across the same domain name with different country code extensions, but in this scenario, the client has clientsite.ca, clientsite.com, etc. and the content is fairly similar, but still unique on the two different domains. 

Would it be wrong to use the hreflang attribute when the content isn't identical? 
1
Victor Gras's profile photoJames Norquay's profile photo
2 comments
 
Google's faqs are actually ok on this area, if you target day US and Canada content can be similar http://googlewebmastercentral.blogspot.com.au/2013/04/x-default-hreflang-for-international-pages.html?m=1 Tho with other regions use local copywriters for local content is the general consensus.
Add a comment...

Will Kennard

Questions  - 
 
Hi all, I'm working on a clients rather large new website launch, same domain but different URL structure. So far I've done;

-301s (based on backlinks, core site structure of old site, top 200 landing pages and more)
-GWMT fetching
-sitemap submission
-backups of HTML of old site
-404 monitoring

I'm not worried about a huge loss in rankings, although it would be nice to know if you guys do anything for a new site launch with a structure change, i.e. have I missed anything really obvious off the list. Can't seem to find too many solid articles on this.

cheers!
1
John Romaine's profile photoFrederic Chanut's profile photo
6 comments
 
+Will Kennard might want to do an old vs new cral to see the impact of poentially new IA and interlinking modules. Makes a difference for 50k+ page sites
Add a comment...

Jake Mabey

Questions  - 
 
How can one find the source for a particular piece of code on a URL? Let's say I'm working with WordPress, and in the source code, I find a second GA code. It seems like a wild goose chase every time. I have to look for php files that may have it, look at plugins, etc. Is there an easy way to click on an element and find it's root source?
1
Diego Fernandez's profile photoPerry Bernard's profile photo
5 comments
 
I think Robert is on the right track.
Add a comment...
 
Hi all,

I was wondering if you would have to point out 5 of your favorite inbound marketing tools - the ones you can`t live without - which ones would you choose? And why?

I`m writing an article for my company`s blog (IT Startup) and would like to add some of your thoughts as well.

Thanks in advance,
Marijana (SEO Manager @CollectMyThoughts)
2
Will Kennard's profile photoMarijana Škrivanko's profile photo
9 comments
 
Hi all, just wanted to say thanks for your help.
Here it is:
http://www.collectmythoughts.com/inbound-marketing-tools-you-need-in-your-arsenal/

Hope you`ll like my choices.

Thanks,
Marijana
Add a comment...
 
Any advice on a software tool to Keep track of 'the consequences' of the works on pages/sites?
I have been looking for something like this for 'ages', for example:
- Create some links and take note -> and side by side  see changes in rankings, traffic and the keywords used by visitors,
- Create new content and see the benefits obtained,
- Post on social networks and evaluate the results,
- and so on and on...

Thanks
5
1
Jordan Manchev's profile photoDiego Fernandez's profile photo
7 comments
 
+Jordan Manchev. Thanks for your contribution to this thread. Sure, none does nowadays since results are customized to every user.
Please don't forget to let us know about any findings regarding this issue.
Add a comment...

Jaaved Khatree

Questions  - 
 
Canonical tag or 301 redirect?

URL 1:
domain.com/brisbane/hotel-apartments.html 

displays the same content as

URL 2:
domain.com/brisbane/hotel-apartments-brisbane.html

I'm inclined to place a canonical in URL 2 to point to URL 1 to avoid creating extra internal 301 redirects. It's easier to implement too.

Thoughts?
1
Tony “Tiggerito” McCreath's profile photoJaaved Khatree's profile photo
9 comments
 
ah yes, good point Tony. Just found this: https://www.seroundtable.com/noindex-canonical-google-18274.html - makes sense (and I'm smacking my head for not realising this before!)
Add a comment...

Kate Toon

Questions  - 
 
Hi, have recently from http to https  and it it seems to have screwed up all my social media share counts. Is there anyway to fix this?
So I do manual redirects on each of the site URLS as well as the global on in htaccess?

THanks in advance
2
Kate Toon's profile photoPeter Watson's profile photo
31 comments
 
ah ok cool. 
Add a comment...

Terry Simmonds

Questions  - 
 
How does Google treat Autofocus?

Has anyone done any tests on Autofocus as to whether it can have any negative/positive effects on Google?
1
Will Kennard's profile photoTerry Simmonds's profile photo
2 comments
 
+Will Kennard autofocus is supported in all the browsers I test with.
I can't really see it causing a problem, but would like to be sure.
Add a comment...

Jaaved Khatree

Questions  - 
 
When you need to make necessary database changes which then require changes to URL structures for some URLs, which then in turn requires 301 redirects, how many is too many?
1
Perry Bernard's profile photoWilliam Harvey's profile photo
5 comments
 
If you're using htaccess based redirects then apache may become slow depending on the number of redirects.. htaccess will need to be processed for every request if it's not cached.  So test it and check the response times. 
I've seem 1000+ htaccess redirects with no problem, but each server is different.
Apache also state and what many sites do is to place your redirects at httpd.conf level. It' speeds up the response times.
Add a comment...

Simon Fryer

Questions  - 
 
Technical SEO Question: Has anyone noticed duplicate pages which are managed by canonical link elements appearing in the SERPs over the past month? 

I work on a number of e-commerce sites, and noticed dynamic duplicates (such as filtered pages, ones which include path parameters, even http/https variants - generally any ugly pages that should be managed with canonicals) appearing in site:example.com searches. At first I thought it was limited to one site, but I've since noticed in on at least 6. 

It almost appears that either a) canonicals aren't working properly as of about a month ago, or b) pages managed by canonicals are showing in the serps but aren't actually impacting performance. 

There have a been a number of updates recently which we suspect might have impacted pages managed by canonicals. I'm keen to see if other people have noticed anything before we go all meta-directivey and start noindexing the lot. 

Have you seen anything similar? 

Thanks,

Simon
1
Rick Bucich's profile photoSimon Fryer's profile photo
3 comments
 
Thanks +William Harvey and +Rick Bucich for your input. Much appreciated. Whilst site: searches typically aren't reliable, I've always found it's a great way to run a quick spot check on unmanaged duplicates and have found quite a few thoroughly hidden problems in doing so. I've have never seen canonicalised URLs indexed to this extent though; hence my concern. Typically I've seen now-managed duplicates gradually removed from site: search results after a fix. 

Your point would make sense Rick, as a few of the sites are either relatively new, or have recently had robots.txt directives adjusted. 

Any other comments are welcome :)

Cheers
Add a comment...

Kate Toon

Questions  - 
 
Question: What are the first three things you look at when auditing a site? And what fairly small fix do you think makes the biggest difference?

1
Hyderali Shaikh's profile photoKate Toon's profile photo
14 comments
 
You list is like mine +Hyderali Shaikh :-)
Add a comment...
 
HI,

Is anyone  aware of a software (not online services) to make easier to manage several social media accounts for SEO purposes? You know, to check, to post, etc...
As you can suppose, I have to deal with my own accounts and my client's accounts multiplied by all the social networks. Impossible to keep track of what's happening just using the browser.

TIA 
1
Tony “Tiggerito” McCreath's profile photoDiego Fernandez's profile photo
4 comments
 
Yes, I have been researching for Seesmic and TweetDeck alternatives at Softonic. It's evident how the big dogs have been buying these desktop software alternatives. To benefit users? Of course, not! Getting rid of the competition is becoming a more common practise day by day.
Add a comment...
 
QUESTION: I'm using BrightLocal to do an audit for a local SEO client in the property management space.

So far I have them ranking #1 local and organic for property management. However, I can't seem to get them to rank #1 for "[location] rentals". The page has higher DA, better link profile etc. 

One thing I noticed when doing a citation comparison was a few of the competitors ranking for the term had selected "rental" related categories. Currently I only have "property management" set as the category for the G+ business page. 

Should I add the "rental" categories too? Eg. "apartmental rental agency", "condominium rental agency". 

In other local business directories I have "property management" set as the main category. 

Any thoughts appreciated. 
1
Add a comment...

Lance Hudgins

Questions  - 
 
I got a question for all My SEO's. I working with a nursing school in san diego...very very competitive. Some keyword phrases I rank in the local 7 pack but my main keyword phrase I cannot rank for. Also I am second page in maps. I have yext to submit to all the directories. What would you recommend to give both my google + page and maps ranking a boost
1
Perry Bernard's profile photo
 
Identify which searches trigger local results and optimise selected content for those - obeying all best practices for content optimisation. Engage in your Google+ profile with relevant local content too. Ensure your Google+ page is correctly configured in terms of page type (radius service area, call-in location, brand representative).
Add a comment...

Rick Eliason

Questions  - 
 
Hey all,

Here's a quick question I never thought I'd have to ask; Is it possible to redirect a static URL to a dynamic URL?

Is there any rules against redirecting to a dynamic URL? Will it be understood by the server? 

Thanks in advance!
1
Randy Milanovic's profile photoRick Eliason's profile photo
3 comments
 
Thanks for the link +Randy Milanovic, I had a read through and the stuff around dynamic URLs doesn't really answer the above question unfortunately but I appreciate you looking :)
Add a comment...
 
You’re creating an e-commerce store, that also has one brick location and is planning to add more. It has a really strong brand name, let’s say it’s “black beans and rice”.

You have a trademark registered on the name, but blackbeansandrice.com is taken and not being used.

Would the better option be to go for blackbeansandrice.us or blkbns.com for initial launch?

If you can acquire the .com later would you switch to that?
1
Benjamin Collins's profile photoPerry Bernard's profile photo
11 comments
 
+Benjamin Collins there is legal recourse in those situations, especially if a clear case can be made for the business owner to have exclusive rights to their brand. Check with domain wholesalers what the process is. Also, contact the domain name vendor who is the registrar for the domain in question and make a written complaint about the current domain owner.
Add a comment...

Will Kennard

Questions  - 
 
How often do you guys use the 'fetch as Google' tool? Say yo've just created a new, large piece of content for a site, do you think it's worth submitting it through the tool to get it indexed faster? 
1
Tony Dimmock's profile photoKen Rohrer's profile photo
8 comments
 
I find that URL's I submit to the index from Fetch are usually crawled within 24 hours. That means they show up in Google searches sooner and that's usually a good thing.
Add a comment...

Kate Toon

Questions  - 
 
QUESTION: How long to 301 redirect?

My thought is that you should 301 redirect for as long as the page has links pointing at it (and work to get the links manually updated).

But what if you want to stop paying for the previous domain? Thoughts appreciated.
2
John Romaine's profile photoDiego Fernandez's profile photo
8 comments
 
I prefer leaving the redirections there "forever", just in case.
Add a comment...

Byron Trzeciak

Questions  - 
 
Does anybody here have any experience using call tracking software and can recommend a solution  or service that works for Australia that won't break the bank? I'd like to do some trials on integration with google analytics to show ROI for both SEO and adwords. Thanks in advance.
1
Tony “Tiggerito” McCreath's profile photoByron Trzeciak's profile photo
10 comments
 
+Tony McCreath Thanks for the follow up Tony. I spoke with Avanser last week and so far they're the only one to call me back. Others have requested a time to schedule in a product demonstration. Jet continues to get strong reviews so I'll follow up with them Tony and compare them to what Avanser has on offer. Appreciate the comments from both.
Add a comment...

John Romaine

Questions  - 
 
Dealing with late or non paying clients. This is proving to be frustrating. How do you guys handle this? I'm thinking about moving towards collecting credit card details for this, as waiting on clients to make payment each month just doesn't appear to be working, and having to send "late payment" type emails is making me uncomfortable.
1
Jenny Munn's profile photoJohn Romaine's profile photo
15 comments
 
Thanks +Jenny Munn  I will be looking at this next week. Still chasing money here which is ridiculous.
Add a comment...