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What is the future of filmmaking? A lightsaber duel reveals the secret.

Learn more >> http://filmtrooper.com/101

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[Podcast] How To Make Money Off Your Documentary Film

Listen in as documentary filmmaker, Christopher Rufo shares how he made $1.5M from self-distributing his film.

http://filmtrooper.com/128

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[Podcast] How To Make Money Off Your Documentary Film

Listen in as documentary filmmaker, Christopher Rufo shares how he made $1.5M from self-distributing his film.

http://filmtrooper.com/128

#indiefilm #filmmaking #documentary

"What viewers didn't know was that a quietly groundbreaking marketing campaign had begun - and Salla was the first thread of a much larger mystery unfolding on the web. Googling 'Jeanine Salla' back in 2001 brought up a number of results, including her personal website and a site purporting to belong to Bangalore Worldwide University. Together, these and other web pages pitched unsuspecting visitors into a futuristic murder scenario, which in time became known as The Beast - the first instance of an alternate reality game being used to promote a movie."

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"Globally, audience attendance at traditional cinemas is on the decline, and cord-cutting (getting rid of cable subscriptions in favour of online subscription) is becoming more favourable as a means of consuming content. Going direct to SVOD (subscription video on demand) does not indicate a value judgement for any film," she explained. "Digital distribution through SVOD platforms such as Netflix, Hulu, Amazon Prime, and now YouTube Red is an extremely viable option for many forms of niche content and is becoming increasingly more prevalent as a first window of exhibition."

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"Other films aren’t the competition, she said. “Mindshare is my competition and that’s why Facebook has become such an integral part of figuring out how to solve for that.” Data from the studio’s marketing campaigns and audience testing on Facebook is informing many key decisions about the best content format and types of people to target for each film, Elkins said."

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[Podcast] 10 Ways to Improve Your LUCK as a Filmmaker ...

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"Daniel Robey said of the partnership: “Video content is, and has always been, at the centre of marketing engagement. With audience platforms constantly developing to support a greater range of quality video content, there is a rapid need to create advanced solutions to produce smart and effective AV."

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A cool Wordpress theme for your film ...

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"Netflix, which spent the festival snatching up movies left and right. The streaming giant left such a big footprint that it’s worth asking: Is this the new normal?"
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