Community discussions and lectures regarding best practices in online communications and marketing.
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Giulia Gouge
owner

Discussion  - 
 
Check out +Digital Media Sync new website www.digitalmediasync.org 
and you will see the new calendar of seminars.  And remember open discussion is all Tuesdays but the first Tuesday at 8:00 a.m.
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Giulia Gouge
owner

Discussion  - 
 
As a matter of fact, I am sharing this from my smartphone right now.
Adding to the evidence that 2014 is a mobile tipping point, social data and sharing tool provider ShareThis reported today that sharing via smartphones and tablets surged more than 30% during the second quarter. Pulling data from its network of more than 2 million U.S. publishers, ShareThis found sharing growth of 27.8% for smartphones and […]
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Ilene Moyher

Discussion  - 
 
So has anyone seen the new(ish) move "Chef"? Realistic or not, it was a cute lesson in using Twitter. 
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Judi Otton

Discussion  - 
 
Have you guys seen this?  It looks like they're just pulling all the pieces under one "roof" but maybe it makes it easier to get started.
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Giulia Gouge
owner

Discussion  - 
 
Based on our conversation in +Social Media Sync here are some analytics tools that may be helpful.  I am checking out #SumAll, not just for Google Plus but for all properties:  http://www.socialmediaexaminer.com/tools-to-measure-google-plus/?utm_medium=referral&utm_source=pulsenews
Are you keeping tabs on your Google+ performance? Discover four tools to measure Google+ analytics, identify your key audiences and boost engagement.
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Judi Otton

Discussion  - 
 
Join me today at 4 PM ET for my next Google HOA.  Learn great tips for managing your business finances
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Judi Otton

Discussion  - 
 
I'm really looking forward to my next HOA.  We'll be getting into more detail about the nuts and bolts of setting up and managing your business' finances.  Join us!
Judi Otton originally shared:
 
We’re excited to continue this HOA series specifically for the Entrepreneurs’ Community, entitled “Pooling Our Knowledge”.
 
This week’s topic is “Practical Tips to manage your Business Finances”. We’ll be covering the nuts and bolts of both financial projections and accounting for your business  If you have any questions, or specific things you'd like us to cover, please leave them on the event page.
 
This week’s hosts are:
 
+Judi Otton 
 
Judi is the founder of GrowthCast. She helps small businesses see their financial future. Judi and GrowthCast are on a mission to demystify business financials and allow any business owner to understand the health of their business.
 
+Stephanie Sims 
 
Stephanie gives owners a new way to measure the value of their business, using a method called Finance-Ability. She wants owners to understand the value of their company before they get involved in any financial decisions, so they are dealing from a position of strength. Knowing your worth is always a good thing - in life and in business!
 
We look forward to seeing you for the first of many community hangouts!
 
#PoolingOurKnowledge #EntrepreneursCommunityHOA  #SmallBusiness
 
This Hangout On Air is hosted by Judi Otton. The live video broadcast will begin soon.
Q&A
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Live
Pooling Our Knowledge: Entrepreneurs' Community Hangout
Mon, June 9, 2014, 4:00 PM
Hangouts On Air - Broadcast for free

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Judi Otton

Discussion  - 
 
Great article related to our conversation on customer service using social media.
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Giulia Gouge
owner

Discussion  - 
 
Looks like Google Adwords is slowly working towards a better, more easily read layout. What do you think?
 
Visual improvements to AdWords

AdWords might look a little different today. We’ve made some design improvements to AdWords that make it more consistent with other Google products you use for your business, like AdSense and Google Analytics. This is part of a continued effort (http://goo.gl/PZnwUC) to give AdWords a simpler look and fresher design that helps you navigate through the interface more efficiently, and accomplish your tasks quickly. 

Here's are some of the changes you’ll see in your AdWords account today (also see image below): 

- The left-side navigation bar has been changed from white to gray, and the highlight color is now blue. This creates more distinction between the navigation tools and your campaign data, providing a streamlined navigation experience to help you find what you need quickly and easily. 

- All campaign type icons have been re-designed to help you more easily see the campaign types you’re looking for. You’ll notice more distinct icons for Search, Display, Search Network with Display Select, Shopping, and Video campaigns. 

- Radio buttons and checkboxes have been refined to give a more consistent look and experience with other Google products you use. 

Log into AdWords today to check out the new visual updates, and see how you can navigate even more seamlessly across your accounts. 
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Giulia Gouge
owner

Discussion  - 
 
It's important that when you hire someone for your social media that YOU are the admin of all your accounts, provide appropriate privileges. 
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Giulia Gouge
owner

Discussion  - 
 
Remember when we were talking about WhatsApp? And what's next. Little bit of insight.
LINE offers a case study for how messaging apps can build up various revenue streams.
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Giulia Gouge
owner

Discussion  - 
 
What does our Social Media Sync crew think? Discussion topic in the fall?
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Ilene Moyher's profile photo
 
Yes! 
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Giulia Gouge
owner

Discussion  - 
 
Yesterday, I had an opportunity to address my automation vs. conversation seminar in a real life scenario.

The takeaway?

Sending automated messages to multiple groups or communities? First, DON'T. Authentic conversation is best. Then, beware of audience overlap. Also, is the way things are presented awkward to that group tone?

#thingstoconsider
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Judi Otton's profile photoGiulia Gouge's profile photo
2 comments
 
So I started answering you, then of course got distracted.  Yes, its ok if you are aware of the tone of the group/community and match it conversationally.
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Giulia Gouge
owner

Discussion  - 
 
Today we are talking about Google Plus.  I see some new faces, I see we are missing some people.  Who did not do their homework?
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Giulia Gouge
owner

Discussion  - 
 
This looks interesting, as we jump deeper into Google Plus at Social Media Sync today.
Are you keeping tabs on your Google+ performance? Discover four tools to measure Google+ analytics, identify your key audiences and boost engagement.
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Giulia Gouge
owner

Discussion  - 
 
Some background and backup information on Google Plus, as well as commentary on how the infographic has just gotten out of control.
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Giulia Gouge
owner

Discussion  - 
 
Yesterday I celebrated 5 years as SheSoSocial. One of the things I continuously say I've learned is that businesses should never discount the use of social media for #customerservice #validation http://lnkd.in/dYMbf5M 
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Nadine Herring's profile photoGlen McDermott's profile photo
4 comments
 
Awesome milestone
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Judi Otton

Discussion  - 
 
Loved this article and since we're talking G+ next week, it's timely too!
 
The Anatomy of a Perfect Google+ Post

There's a reason why certain people on Google+ get more engagement, more followers and have more success than others. Well I've come up with the seven components that make up the anatomy of a perfect Google+ post.

Read the full article here: http://dustn.ws/1frtZWA

In a nutshell, here are the seven components:

1. Title
2. Summary
3. Link
4. Commentary
5. Engagement
6. Hashtags
7. Image

In the full article I go through each component in-depth. These principles can also be applied to many different forms of content, and certainly aren't limited to here on Google+. 

Any questions? I'd love to hear them in the comments! 

#socialmedia   #googleplustips   #evang+  
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Giulia Gouge's profile photo
 
Yes I was going to say its not only components of a "Perfect" Goolge Plus post.  NIcely done.
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