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Mark Hewitt

Content Marketing  - 
 
4 Content Must Dos: #1 Visible Value to Create Competitive Advantage

You own the story and management of the brand promise
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Steve Jack
owner

Discussion  - 
 
 
Critic reviews in Google are back, and include reviews of local businesses

Google made a number of changes to its structured data and search documentation yesterday, all detailed in my post at the call-out link:

- The return of "critic reviews" to Google's documentation
- The addition of local businesses as eligible types for critic reviews
- The addition of an explicit list of data types that are eligible for review rich features
- The addition of a page on AMP HTML
- The addition of a page on Top Places Lists

Much of this is related to Google's Inside Search post yesterday, "Never miss a 'must-try' with Google Search", in which they say:

"Starting today in the U.S., when you search on your Google app for the best spots to eat and drink, you’ll have access to reviews from top critics and best-of lists from reputable publishers."

Essentially in my post I provide pointers to, and discussion of, the developer pages that aren't linked from the announcement post, but do exist.

#criticreviews   #localbusinesses   #schemaorg   #structureddata   #google  
Google now supports critic reviews for local businesses, as per updated structured data guidelines which also clarify review usage in general.
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Steve Jack
owner

Discussion  - 
 
 
NEW! The Top 99 Marketing Tools You Won't Be Able to Live Without http://ow.ly/Ri2qs #PPC
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Steve Jack
owner

Discussion  - 
 
 
Bringing the new Google+ to more people

Last November, (http://goo.gl/Yn6mjA) we introduced a preview on web of a fully redesigned Google+ to make it easier for people to discover and connect around unique and interesting things. From a Japanese astronaut sharing his experience in the International Space Station (http://goo.gl/JZQ7wH) to food lovers sharing their passion for breadmaking (http://goo.gl/wEh0C8), people are using Google+ to explore their interests more than ever.

Since introducing the new version, twice as many Collections are followed per day and there are 1.6 million daily new Community joins. Many of you have also shared feedback and requests, and we’ve been listening (http://goo.gl/IMLvy7).

Today, we’re announcing three new updates for Google+.

First, some new features. You can now have richer conversations by adding links and photos to your comments. We’re also offering Community owners and moderators more control over who posts what with approved posting. Finally, we're launching a new notifications center on the web where you can see and manage your recent activity on Google+. These features will be available across the web, Android and iOS in the coming weeks.

Second, if you haven’t yet previewed the new Google+, over the next few days we’ll upgrade you to the experience when you sign in on the web. You’ll still be able to toggle back to classic Google+ for the time being.

Finally, businesses have told us that they’ve found Google+ to be a valuable way to help employees share ideas and expertise via Collections and Communities, and we’re looking forward to making it available to more organizations. Today, Google Apps users already using Google+ (http://goo.gl/GxGRXo) will also see the new experience (goo.gl/IJtbah) when they sign in and in the next few weeks, Google+ will become a core Google for Work service.

From the interesting (http://goo.gl/yP2QJp), to the surprising (http://goo.gl/3dk0Xs), and the delightful (goo.gl/gix7s6), we hope Google+ continues to help you discover amazing things from passionate people.
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Steve Jack
owner

Discussion  - 
 
 
Completing this training task list will help any Junior SEO hone their skills and develop technical proficiency.
With 5 detailed projects that drag you through the technical trenches, this customizable training program for Junior SEOs should put you on the road to skill mastery (and a nice career edge) in just a couple of months.
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Steve Jack
owner

Discussion  - 
 
 
#PersonalBranding on #socialmedia is powerful in building customer loyalty. To help you succeed, Lee's created a checklist from her experience in helping industry #leaders manage theirs:
A CEO using personal branding in their social media strategy can strengthen client loyalty through emotion. To succeed it is important to plan ahead how.
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Steve Jack
owner

Social Media / PR  - 
 
 
Are your Facebook ads costing you too much money? Discover how to run successful campaigns and not break the bank on advertising.
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Steve Jack
owner

Content Marketing  - 
 
 
Is gated content still an effective content marketing tactic?
Seeing stability in your business? Good. Now, it's time to learn some tips to improve content marketing for entrepreneurs.
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About this community

Welcome to the CMS Thinkers Community. This is a place for B2B/B2C Content Marketers and Developers and for anyone who like to know how search works. We'd like to keep this community as a place for ideas and connecting with others, and not a place for self-promotion. So introduce yourself and thanks for coming !

Steve Jack
owner

Discussion  - 
 
 
Are you looking for one tool to manage and report on your social media activities? Discover how to run social media reports inside Hootsuite.
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Steve Jack
owner

Discussion  - 
 
 
Top 10 Most Shared Content Marketing Resources That Could Transform Your Business #socialmediamarketing
As entrepreneurs and marketers we often end up in an echo chamber of our own creation. You need to sharpen the saw. Here are 10 content marketing resources.
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Steve Jack
owner

Discussion  - 
 
 
Looking for a way to stay in touch with blog visitors who haven’t subscribed to your newsletter?

Have you heard of browser-based push notifications?

Setting up browser push notifications on your blog helps you stay top of mind with people who are interested in your content, but aren’t ready to give you their email address.

In this article, you’ll discover how to add Chrome and Firefox push notifications to your blog. http://www.socialmediaexaminer.com/how-to-add-web-browser-push-notifications-to-your-blog
Looking for a way to stay in touch with blog visitors who haven't subscribed to your newsletter? Discover how to add push notifications to your blog.
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Steve Jack
owner

Discussion  - 
 
 
What are the top SEO trends ? Google rolls out algorithm changes all the time. Mobile? Video? Big Data? Learn from 39 SEO Experts about latest SEO trends!
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Antonio Luciano

Content Marketing  - 
 
Coraggio fa' la tua scelta, pillola rossa o blu, verità o mondo fittizio... è la tua ultima occasione se rinunci non ne avrai altre..
 ·  Translate
Esiste una verità alternativa rispetto al content marketing per il bene del business di un'azienda online PMI ulteriori possibilità di scelta e soluzioni?
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Steve Jack
owner

Social Media / PR  - 
 
 
Do you want to build a stronger community? Discover four ways your customers can help you develop a social media presence that shares authentic stories.
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Steve Jack
owner

Discussion  - 
 
 
With Optimizer WP, you can easily use WordPress widgets to create stunning SEO friendly pages. Learn more in this sponsored post.
Know the steps to consider when you are building a SEO friendly WordPress website with Optimizer.
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Steve Jack
owner

Infographics  - 
 
 
On Page SEO in 2016: A (2M Keyword) Data Driven Analysis! ~ "Exact match keyword optimization works when there’s a lack of content and backlinks" ...Read more:
https://ahrefs.com/blog/on-page-seo/
#seo   #semanticseo   #google   #semanticsearch   #keywords   #backlinks   #serp  
We analysed 2M keywords to look at the influence of traditional on-page ranking signals and their correlation with Google rankings.
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Steve Jack
owner

Discussion  - 
 
 
Answer questions to build your audience and your search engine rankings. Here are four tools to help: http://buff.ly/29FPxGB via Content Marketing Institute
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Your content must answer your searcher’s question. There’s no point creating a content that does not concern your intended viewers. 
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Steve Jack
owner

Social Media / PR  - 
 
 
11 Things You Should Stop Doing on Social Media
Yes to ALL of this! http://dustn.ws/29Jgyef

We social media junkies probably have more pet peeves than we should bother with. However, Melissa Culbertson delivers her advice on some of my biggest social media pet peeves, so I just couldn't help but share.

Do you have any peeves that were listed? Let me know in the comments.

#socialmedia
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