How to create an effective content marketing strategy and get your online audience to connect with your material?+Irfan Ahmad
originally shared: 10 Easy Steps to Crafting a Successful Content Strategy
Former United States Senator, businessman and lawyer, Rick Santorum was quoted as saying, “In the pursuit of bottom line profits in exchange for producing content, distributing that content and marketing that content to inappropriate audiences, that's a problem for me.” This statement is an excellent analysis of a successful online #ContentMarketingStrategy
One could also compare it to the age-old philosophy, if a tree falls in the forest, and no one is there to hear it, does it still make a noise? If you put content out on the internet and no one is reading it, does it really matter?
So how can we create an effective content marketing strategy and get the enormous online audience to connect with our material? Here are some words of wisdom for creating, launching and succeeding with this endeavor:Read it all here: http://www.digitalinformationworld.com/2015/04/developing-a-content-strategy.html #infographic
courtesy of: Demandmedia #contentmarketing #contentmarketingtips #contentstrategy