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Google Developer Days are coming to Europe!
Register now to join us in Krakow on Sept 5-6:
goo.gl/vKkXM4
Get excited for tons of technical talks, hands-on training sessions, and 1:1 time with Googlers on products including Android, the Mobile Web, Firebase, Machine Learning, Cloud, IoT, and Design.
#GDDEurope
Register now to join us in Krakow on Sept 5-6:
goo.gl/vKkXM4
Get excited for tons of technical talks, hands-on training sessions, and 1:1 time with Googlers on products including Android, the Mobile Web, Firebase, Machine Learning, Cloud, IoT, and Design.
#GDDEurope
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Boost motivation with the right app rewards
Learn more here: https://goo.gl/xjNZaw
In the follow up post exploring psychology and gamification, Jeni Fisher from the Google Play team takes a closer look at what motivation is, and shares concrete strategies for boosting user engagement with your app through rewards.
Learn more here: https://goo.gl/xjNZaw
In the follow up post exploring psychology and gamification, Jeni Fisher from the Google Play team takes a closer look at what motivation is, and shares concrete strategies for boosting user engagement with your app through rewards.
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Google Play Indie Games Festival is coming to San Francisco!
Join us on September 23rd for the Google Play Indie Games Festival in downtown San Francisco. If you’re a developer based in the US or Canada, submit your game for a chance to demo your game at the event and compete to be one of three overall winners! Submissions are open through August 6th.
Submit your game now: https://goo.gl/vftsn5
#playindie #googleplay #androiddev
Join us on September 23rd for the Google Play Indie Games Festival in downtown San Francisco. If you’re a developer based in the US or Canada, submit your game for a chance to demo your game at the event and compete to be one of three overall winners! Submissions are open through August 6th.
Submit your game now: https://goo.gl/vftsn5
#playindie #googleplay #androiddev
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Improve your revenue without driving players away
Learn more: https://goo.gl/54WgxM
Mobile game developers often ask, how do you design and improve monetization without turning players off? In this guest blog post by Moonlit (Google Play Games) and Tammy (Kongregate), you will learn 5 practical insights from their work to improve your game earnings.
Learn more: https://goo.gl/54WgxM
Mobile game developers often ask, how do you design and improve monetization without turning players off? In this guest blog post by Moonlit (Google Play Games) and Tammy (Kongregate), you will learn 5 practical insights from their work to improve your game earnings.
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Optimize your app for emerging markets
Get started: https://goo.gl/nkBf5P
Want to reach the rapidly growing mobile audiences in emerging markets? Learn how Candy Camera, VideoShow Pro and 365Scores used the building for billions guidelines to optimize their apps.
Get started: https://goo.gl/nkBf5P
Want to reach the rapidly growing mobile audiences in emerging markets? Learn how Candy Camera, VideoShow Pro and 365Scores used the building for billions guidelines to optimize their apps.
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Practical lifetime value calculations for five popular monetization models
Learn more: https://goo.gl/Y9Pq1N
Ignacio Monereo continues to explore app insights through predictive analytics with a practical look at how lifetime value (LTV) can be applied to five popular app monetization strategies, while also offering optimization techniques and best practices for each business model based on conversations with different developers.
Learn more: https://goo.gl/Y9Pq1N
Ignacio Monereo continues to explore app insights through predictive analytics with a practical look at how lifetime value (LTV) can be applied to five popular app monetization strategies, while also offering optimization techniques and best practices for each business model based on conversations with different developers.
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Understanding your player audience
Read more: https://goo.gl/BwUaFb
While the amazing growth of mobile games is an amazing opportunity for developers, it also can be challenging to build games that excite and engage such a diverse audience.
To help developers understand differences and similarities in the needs and behaviors of mobile game players across the world, we decided to share our findings from an internal research.
Read more: https://goo.gl/BwUaFb
While the amazing growth of mobile games is an amazing opportunity for developers, it also can be challenging to build games that excite and engage such a diverse audience.
To help developers understand differences and similarities in the needs and behaviors of mobile game players across the world, we decided to share our findings from an internal research.
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Introducing the new Android Excellence program on Google Play
Get started: https://goo.gl/ZHwWMe
Join us in congratulating our first Android Excellence apps and games on Google Play. These collections recognize apps and games optimized to perform great on Android and will be updated on a quarterly basis.
Get started: https://goo.gl/ZHwWMe
Join us in congratulating our first Android Excellence apps and games on Google Play. These collections recognize apps and games optimized to perform great on Android and will be updated on a quarterly basis.
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Introducing predictive analytics and the calculation of customer lifetime value
Learn more: https://goo.gl/7QILFQ
If you would like to predict how your app will perform, unfortunately there’s no magic crystal ball to reveal its future performance... However, there are techniques to help you gain useful insights and these can help you create an effective acquisition strategy. In the the first of this two part series, discover lifetime analysis through an introduction to predictive analysis and suggestions how to calculate lifetime value.
Learn more: https://goo.gl/7QILFQ
If you would like to predict how your app will perform, unfortunately there’s no magic crystal ball to reveal its future performance... However, there are techniques to help you gain useful insights and these can help you create an effective acquisition strategy. In the the first of this two part series, discover lifetime analysis through an introduction to predictive analysis and suggestions how to calculate lifetime value.
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Google Play’s policy on incentivized actions
Get started: https://goo.gl/eefPoH
Ensuring Google Play remains trusted and secure is one of our top priorities. We recently announced we are taking action against incentivized ratings, reviews and installs. In order to underscore these announcements and provide more clarity, we have now updated our developer policies and given more detail on the definitions.
Get started: https://goo.gl/eefPoH
Ensuring Google Play remains trusted and secure is one of our top priorities. We recently announced we are taking action against incentivized ratings, reviews and installs. In order to underscore these announcements and provide more clarity, we have now updated our developer policies and given more detail on the definitions.
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