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Create a Custom "Page Not Found" page for your Blogger blog

You can create a custom 404 error page for your Blogger blog in just a few steps.

1. Create your error page as a Draft Blogger Blog post
2. Copy the post HTML
3. Open your blog's Settings > Search Preferences
4. Under "Errors and Redirections" click the option to "Edit" Custom Page Not Found
5. Paste in the HTML of your Custom Error Page and click "Save Changes"

Note that the HTML must be less than 10,000 characters.

You can test how your error page looks by trying to open a page on your blog that doesn't exist - just add random characters after a slash at the end of your blog's URL.

Get detailed instructions:
https://www.peggyktc.com/2018/03/blogger-custom-page-not-found.html

Watch the video:
https://www.youtube.com/watch?v=ZsUb900ZZZM
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How Google fights spam in Search: tools for webmasters and searchers

Google doesn't just have systems to detect spam, they actively work with webmasters to encourage creation of high quality non-spammy sites and to alert site owners when their sites appear to be hacked. Some of the tools Google offers:

* Webmaster Guidelines
https://support.google.com/webmasters/answer/35769

* Webmaster office hours and meetups
Follow +Google Webmasters to find out when you can join an online office hours Hangout

* Webmaster help forum
http://g.co/webmasterforum

* Notifications in Search Console
https://www.google.com/webmasters/tools/home

What you can do if you find spam in the Google Search results

* Submit a webspam report
https://support.google.com/webmasters/answer/93713

* Report a phishing site
https://safebrowsing.google.com/safebrowsing/report_phish/

* Submit a malware report
http://www.google.com/safebrowsing/report_badware/

* Send feedback
Click on the “Send feedback” link at the bottom of the search results page

Learn more on the Google blog:
https://www.blog.google/products/search/search-spam-report-2017/
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Google image publishing guidelines: add context for higher quality traffic to your site

Images on your blog or website will be indexed by Google and appear in the Google Image Search results. You can follow Google's best practices to optimize your site for Google Images.

Here's a quick overview of Google's recommendations:

* Provide good context on the web page the image appears
* Place relevant text near the image, and ideally put the most important image near the top of the page
* Don't place important text inside an image
* Include descriptive titles, captions, filenames, and text for images
* Use descriptive alt text, but no keyword stuffing
* Create informative and high quality sites
* Design your site for all device types and sizes
* Create a good URL structure for your images and use a descriptive file name
* Follow Google's title and snippet guidelines for the web page
* Add structured data for Products, Recipes or Videos
* Optimize your images for speed
* Use sharp high-quality images
* Optimize for Safe Search if you have adult images
* Use an Image Sitemap

Get all the details (with illustrated examples) in the +Google Webmasters help center:
https://support.google.com/webmasters/answer/114016
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Blogger "Spring Cleaning": retiring Google+ widgets, OpenID Commenting, 3rd-party gadgets, country-specific blogspot domains and more

Changes to Blogger rolling out over the next few months:

* Google+ widget integrations will be converted into HTML widgets to give you more flexibility in how you share and see your followers.

* Third party gadgets in the gadget library will be retired. You can still add custom HTML and javascript gadgets.

* Polls widget will be retired. Current poll data will be available through Google Takeout through later in 2018:
https://takeout.google.com/

* OpenID commenting will no longer be supported. All comments that previously used OpenID will be anonymized. New comments can be posted either from a Google account or labeled as “Anonymous” on blogs that allow it.

* Improved Localization and Blogspot ccTLDS. Instead of blogspot domains with a country code (such as blogspot.com.au for Australia), blogspot.com will serve you the country service that corresponds to your location, and all existing blogspot ccTLD domains will redirect to blogspot.com. This will help simplify URLs for international audiences.

* "Next blog" navigation will be retired. Newer themes don't support this option currently.

* www.textcube.com will be decommissioned. Existing Blogspot blogs imported from TextCube will continue to serve on their blogspot.com address, while files originally hosted in Textcube will be available via Google Takeout

New Features

Recently launched:
* HTTPS for Custom Domain blogs
* Multiple Google Account login
* All blogs migrated to the Spanner storage system on the backend (https://cloud.google.com/spanner/)

Coming Soon

* New video management interface, to download and remove videos you have uploaded to Blogger
* Improved Google Takeout tool for exporting an archive of your blog
Hi everyone,

It's spring cleaning time for Blogger!

To make room for some exciting updates coming soon to Blogger, we’re simplifying the platform to enhance the blogging experience for all of our users.

Updates include:
- Changes to features: G+ widget integrations, OpenID, and Localization & Blogspot ccTLDS.
- Retiring features: Third Party Gadgets, Next Blog, Polls Widget, and Textcube.
- Introducing new features: HTTPS for Custom Domains, Multilogin, Spanner, Google Takeout, and Video Management.

Make sure to check out our latest blog post (blogger.googleblog.com) to see more details on all of the changes coming to Blogger. Also, feel free to post in the Blogger Help Forum (productforums.google.com/forum/#!forum/blogger) if you have any questions regarding these changes.

Have a great day,
Kelly on behalf of your Blogger team
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SEO at Google I/O: build a website's presence in Google search

Hello Google find the content and understand the content.

Google Webmaster trends analysts +Mariya Moeva and +John Mueller talk about best practices and tools, including Google Search Console, content management systems, structured data markup, metadata, and more.

Watch the video: https://youtu.be/NO-sdBzb1Hc

Also for +Google Webmasters at Google I/O:
Deliver search-friendly JavaScript powered websites
https://youtu.be/PFwUbgvpdaQ
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Which Google I/O sessions should SEOs and webmasters watch?

There are two more days of Google I/O and +Google Webmasters has posted a list of recommended sessions on May 9th and 10th to watch live.

Tuesday, May 8th (already completed)

3pm - Web Security post Spectre/Meltdown, with Emily Schechter and Chris Palmer ( https://www.youtube.com/watch?v=dBuykrdhK-A )
5pm - Dru Knox and Stephan Somogyi talk about building a seamless web with Chrome (https://www.youtube.com/watch?v=Wi_PhaFdjlo)

Wednesday, May 9th

9.30am - Ewa Gasperowicz and Addy Osmani talk about Web Performance and increasing control over the loading experience (https://www.youtube.com/watch?v=Mv-l3-tJgGk)
10.30am - Alberto Medina and Thierry Muller will explain how to make a WordPress site progressive (https://www.youtube.com/watch?v=a8NScvBhVnc)
11.30am - Rob Dodson and Dominic Mazzoni will cover "What's new in web accessibility" (https://www.youtube.com/watch?v=TAzkrXTGEOM)
3.30pm - Michael Bleigh will introduce how to leverage AMP in Firebase for a blazing fast website (https://www.youtube.com/watch?v=7_2CJs_VZk4)
4.30pm - Rick Viscomi and Vinamrata Singal will introduce the latest with Lighthouse and Chrome UX Report for Web Performance (https://www.youtube.com/watch?v=UvK9zAsSM8Q)

Thursday, May 10th

8.30am - John Mueller and Tom Greenaway will talk about building Search-friendly JavaScript websites (https://www.youtube.com/watch?v=PFwUbgvpdaQ)
9.30am - Build e-commerce sites for the modern web with AMP, PWA, and more, with Adam Greenberg and Rowan Merewood (https://www.youtube.com/watch?v=QCoQs9NO9q0)
12.30pm - Session on "Building a successful web presence with Google Search" by John Mueller and Mariya Moeva (https://www.youtube.com/watch?v=NO-sdBzb1Hc)

Get the list and links on the Google Webmasters blog:
https://webmasters.googleblog.com/2018/05/google-io-2018-sessions-SEOs.html

The Google I/O 2018 Schedule
https://events.google.com/io/schedule

Watch the recorded videos from Google I/O on the +Google Developers YouTube channel:
https://www.youtube.com/user/GoogleDevelopers/videos
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Watch live: The Web: State of the Union

Update: watch the archived video of just this presentation: https://www.youtube.com/watch?v=Ay-mdLMDtbs

More information on the Chromium blog:
https://blog.chromium.org/2018/05/the-state-of-web-at-google-io-2018.html
* Service Worker
* Progressive Web Apps
* WebAssembly
* Lighthouse
* AMP
* Web Packaging
* Polymer
* Angular

From desktop to mobile, the web is in the midst of a resurgence. It's getting easier to build fast and immersive experiences that reach everyone on the web and the tools for web developers are continually becoming more powerful and diverse. This talk will highlight some of the recent transformations of the modern web, show how developers and companies are taking advantage to build best-in-class experiences that are making real business impact, and give a sneak peak into the exciting new advances coming to the platform in the near future.

https://events.google.com/io/schedule/?sid=e8c4d264-4a78-4d5e-880b-f5676e2e98fb
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How to set your Blogger account language and Blogger blog language

The language you see when signed into your account at www.blogger.com can be different from your blog's language (for the menus, dates and navigation). And, of course, your posts can be in any language.

+Kesava Krishnan .M explains how to change your settings:
https://howtoblog.krishnainfotron.com/2018/05/blogger-language-confusions.html
Blogger Language Confusions
Blogger Language Confusions
howtoblog.krishnainfotron.com
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If your site is using a SSL/TLS certificate from Symantec that was issued before June 1, 2016, it will stop functioning in Chrome 66

You can use Chrome Canary to check whether your site has an affected certificate issued by Symantec or Symantec-owned brands like Thawte, VeriSign, Equifax, GeoTrust, and RapidSSL.

 If connecting to your site displays a certificate error or a warning in DevTools as shown below, you’ll need to replace your certificate. You can get a new certificate from any trusted Certificate Authority, including Digicert, which recently acquired Symantec’s CA business.

If you have a +Blogger blog with a certificate added by Blogger, you don't have to worry about this.

Read "Distrust of the Symantec PKI: Immediate action needed by site operators" on the +Google Webmasters blog to learn more. http://webmasters.googleblog.com/2018/04/distrust-of-symantec-pki-immediate.html
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Google has started migrating sites to mobile-first search indexing

To recap, our crawling, indexing, and ranking systems have typically used the desktop version of a page's content, which may cause issues for mobile searchers when that version is vastly different from the mobile version. Mobile-first indexing means that we'll use the mobile version of the page for indexing and ranking, to better help our – primarily mobile – users find what they're looking for.

* Google has a single search index. There isn't a separate mobile-first index.

* Google is notifying sites that are migrating to mobile-first indexing via Search Console.

* Google will show the mobile version of pages in the mobile-first index in Search results and Google cached pages.

* Content gathered by mobile-first indexing has no ranking advantage over mobile content that’s not yet gathered this way or desktop content.

Learn more on the +Google Webmasters blog: Rolling out mobile-first indexing http://webmasters.googleblog.com/2018/03/rolling-out-mobile-first-indexing.html
Rolling out mobile-first indexing
Rolling out mobile-first indexing
webmasters.googleblog.com
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