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Gordon Graham
123 followers -
B2B copywriter and leading expert in white papers
B2B copywriter and leading expert in white papers

123 followers
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You've heard of my three flavors of white papers?

Here's a breakdown of 16 ways to structure your white paper.

https://www.thatwhitepaperguy.com/white-paper-planning/16-ways-to-structure-a-white-paper/
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How an effective marketing strategy can help you to create an effective white paper.
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Some tips on how to get the most out of the upcoming online Summit on Content Marketing (or any other online conference).



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Preparing for the upcoming Summit on Content Marketing has made repurposing top of my mind lately.

https://www.thatwhitepaperguy.com/white-paper-planning/repurposing-white-papers/
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A perk of the Summit on Content Marketing: learn how to stretch your budget with my unique pyramid.

Another perk: 100+ experts. Pick your favourites and learn.

And another perk: for a small fee you can buy lifetime access to ALL the videos.

Sounds like a deal to me.

http://bit.ly/2nPVjMk

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