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Gary Hyman
1,906 followers -
Social Media Consultant | Social Media Coaching | Branding | Blog, Web, Social Media Installation/Integration
Social Media Consultant | Social Media Coaching | Branding | Blog, Web, Social Media Installation/Integration

1,906 followers
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Gary's posts

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How To Build A Strong Twitter Community
Social Media Management Tools

Building a strong & trusted community should be at the heart of your Social Media activity. 

Full Article: http://goo.gl/ElOZ4i

This is one of the tools I use. It has saved me loads of time on Twitter.

Here's why & how to use it to build a strong Twitter Community.

Full Article: http://goo.gl/ElOZ4i

Pinned image: https://www.pinterest.com/pin/144255994291327276/
How To Build A Strong Twitter Community
Social Media Management Tools

Building a strong & trusted community should be at the heart of your Social Media activity. 

Full Article: http://goo.gl/ElOZ4i

This is one of the tools I use. It has saved me loads of time on Twitter.

Here's why & how to use it to build a strong Twitter Community.

Full Article: http://goo.gl/ElOZ4i

Pinned image: https://www.pinterest.com/pin/144255994291327276/

#Twitter   #socialmediatools   #socialmediamarketing  

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A Workable Social Media Strategy Framework
For Your Business

In short, this article is a 7 step actionable plan on how to build a Social Media Strategy for your business.

You can read the entire article over here: http://goo.gl/EHzjIP

The Pinterest Pin over here: https://www.pinterest.com/pin/144255994291176988/

#socialmediastrategy   #socialmediamarketing   #socialmediatips  
How To Develop A Social Media Strategy
The Complete Framework

In short, this article is a 7 step action plan on how to build your Social Media Strategy.

You can read the entire article over here: http://goo.gl/EHzjIP

The Pinterest Pin over here: https://www.pinterest.com/pin/144255994291176988/

For those who prefer a Facebook hop, over here: https://www.facebook.com/GaryHymanSocialMedia/posts/872658889438868

#socialmediastrategy   #socialmediamarketing   #socialmediatips  

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Amplify Your Twitter Content Strategy with Hashtags
3 Practical Steps

Original article: http://goo.gl/moiiB3

The article answers some of these questions:

Why a Twitter content strategy?
What hashtags? 
How to find the right hashtags for your strategy?
What tools to use for your strategy?

Pin for later: https://www.pinterest.com/pin/144255994291066830/

Original full article: http://goo.gl/moiiB3
Amplify Your Twitter Content Strategy with Hashtags
3 Practical Steps

Original article: http://goo.gl/moiiB3

The article answers some of these questions:

Why a Twitter content strategy?
What hashtags? 
How to find the right hashtags for your strategy?
What tools to use for your strategy?

Pin for later: https://www.pinterest.com/pin/144255994291066830/

Original full article: http://goo.gl/moiiB3

#twitter   #socialmedia   #strategy  

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Developing Twitter Campaigns - 5 Easy Steps

Read full article : http://goo.gl/Xb4D66

Some interesting Twitter/DB5 Statistics. Shows the influence that Twitter has on shopping decisions. Perhaps an indication that you need to prepare a Twitter campaign every once in awhile, especially leading up to a holiday. Holidays seems to be the time when people "give" more freely.

- 54% of users say that promotions they learn about on Twitter motivate them to purchase,

- 39% of users say Twitter is their new holiday shopping list,

- 52% say they have learnt about a product on Twitter that they have later purchased,

- 54% of users say they check their Twitter feed while shopping in a retail store.

Read full article: http://goo.gl/Xb4D66

Pin for later: https://www.pinterest.com/pin/144255994290978732/
Developing Twitter Campaigns - 5 Easy Steps

Read full article : http://goo.gl/Xb4D66

Some interesting Twitter/DB5 Statistics. Shows the influence that Twitter has on shopping decisions. Perhaps an indication that you need to prepare a Twitter campaign every once in awhile, especially leading up to a holiday. Holidays seems to be the time when people "give" more freely.

- 54% of users say that promotions they learn about on Twitter motivate them to purchase,

- 39% of users say Twitter is their new holiday shopping list,

- 52% say they have learnt about a product on Twitter that they have later purchased,

- 54% of users say they check their Twitter feed while shopping in a retail store.

Read full article: http://goo.gl/Xb4D66

Pin for later: https://www.pinterest.com/pin/144255994290978732/

#twitter   #campaigns   #socialmedia  
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Thank you so much for your support during 2014. Time to pause & reflect. Have an amazing holiday season. Be safe! See you in 2015. 

http://on.fb.me/1A4uwvl

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Mother of all Twitter Engagement Studies

Great Twitter Engagement study of more than 4 million Tweets by +Eric Enge's group at +Stone Temple Consulting. Filled with gold nuggets.

h/t +Mark Traphagen
LIVE: Twitter Engagement Unmasked - Study of 4 Million Tweets

See it NOW at http://stonet.co/TwitterStudySTC

Just Published: Our major study, months in the making, of over 4 million tweets.

We analyzed these tweets to see what drove retweets and favorites. Unlike previous Twitter studies, not only was our sample much larger, but we segmented the tweets in new ways, including by Followerwonk Social Authority rating (thanks +Moz!).

Here are just some of our findings (be sure to read the complete study to get the full picture!)

1. We all know that including media (images or video) in your posts is critical to engagement. This is true on every platform. How much? On Twitter, it increases your rate of Retweets of Favorites between 4 to 12 times!
 
2. Our data breaks the myth that Time of Day is an important factor on Twitter. There is no evidence at all to support that.
 
3. Hashtags and inclusion of links can be a small positive for most people, but not so much that you should go far out of your way to add them.
 
4. Because we used such a large sample size, one of the things we were able to do was break out each metric by social authority.  Whether or not some factors are positive for engagement varies with social authority.  For example, including hashtags appears to be a negative for high authority profiles!
 
We also evaluated many other factors in our study, so please check out the full post to see the rest!

Read it at http://stonet.co/TwitterStudySTC

The post includes a summary video and shareable/embeddable infographic!

#seo   #twitter   #socialmedia   #plusonly  
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Twitter Ready To Break Out?

Lot's of Gold Nuggets in this well written article by +Mathew Honan of +WIRED, about Twitter's 'Fabric'.  You'll get some excellent insights about Twitter's strategic positioning as a viable company. Is this their moment?

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What should you automate on Twitter?

You should already know that you can't and should not automate everything on Twitter. However, selective automation would be wise thing consider. You just need to know what and how to automate. 

#twittermarketing   #twitter   #socialmediaautomation  
Automate Your Twitter Feed. That's absolutely insane

Original article: http://goo.gl/tbfyzw

Many people think automation is insane, but it's actually a necessity. Take the manual route & you will run short of time for important & meaningful business tasks - like closing deals, working on projects, paying the government their taxes due, etc.

If you're not selectively automating your Twitter feed yet, then this articles for you. Why & how to selectively automate your Twitter feed. 

Original Article: http://goo.gl/tbfyzw
Pin It for later: http://www.pinterest.com/pin/144255994290206657/

#twitter   #socialmediastrategy   #socialmediaautomation  

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Did you catch this total eclipse earlier this morning? Very awesome! 

#lunareclipse   #moon   #earth   #sun  

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Think I need to go for a little training :)
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