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Pete Jakob
33 followers -
Marketing Scientist, Marketing Gardener
Marketing Scientist, Marketing Gardener

33 followers
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Pete's posts

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Do you find it challenging to prioritise? Do you find it hard to say no to new requests? Do you find that you never quite seem to get round to completing your expenses or submitting your timesheets? Here’s a simple exercise that might help you clarify…

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Apologies - think I sent last week's edition out earlier. Time for a lie down...

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Happy Friday - the latest PurplePatch weekly newsletter is just out! Enjoy!

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Why I Love B2B Marketing
Why do I love B2B Marketing? That's the question that was recently posed by those nice people at the BMC. Here's my off the cuff response: Our profession is maturing. It feels to me that we're starting to break through and be taken seriously. We're talking ...

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Why I Love B2B Marketing
Why do I love B2B Marketing? That's the question that was recently posed by those nice people at the BMC. Here's my off the cuff response: Our profession is maturing. It feels to me that we're starting to break through and be taken seriously. We're talking ...

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Well I guess you COULD automate your marketing....
... But would you really want to? This was the question I tried to address in a 45 minute webinar for BrightTalk yesterday as part of their Campaign Automation online summit. The proposition was pretty straightforward: before you start to Automate your mark...

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9 Attributes of a Successful Marketing Leader
What are the attributes of a good marketing leader today? I've been giving this a little thought recently - marketing is being asked to contribute more than ever before to the business (a great opportunity), is having to deal with an unprecedented amount of...
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