What If Someone Else Makes “Your” Page?

Anyone can make a business page for any URL without providing proof that they somehow “own” or are associated with that URL. Potentially, that means pages can pretend to be representing a site they’re not connected with.

Verification for big brands (see below) is one way Google aims to combat any problems this might cause. Google also told me that until a Google+ page is connected to a web site (see below), pages also cannot put icons or badges up, nor will they have a chance at being shown in a Direct Connect display.

We’ll see how it goes. Verification has helped people better locate “real” people within Google+ already. But there are still plenty of confusing fakes around
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