EXCLUSIVE: "Author, Publisher, Entrepreneur" @GuyKawasaki on entrepreneurs writing books: http://ow.ly/hiDhZ @UpstartTeresa
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- Nice interview - like the comment Guy made about having too much money can actually slow progress for a self-publisher. So true, we have found that getting in front of your audience is all about 1) knowing clearly who they are 2) Engaging them with a mix of content and social relationship building and 3) Clearly showing the benefit of the book or ebook in their lives and 4) Hustle!
JeffFeb 1, 2013