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Traction
20 followers -
Traction. Everything is interactive.
Traction. Everything is interactive.

20 followers
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Traction's posts

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Our latest work: MOB - a fun social game that brings people closer together by putting phones down.

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Everything is interactive.

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Adam Kleinberg shares his thoughts from the Ad Age CMO Summit. 

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Let us know if you know of anyone! #jobs   #sfjobs

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Traction CEO Adam Kleinberg was interviewed by International Business Times for his perspective on Amazon’s prospects. Read more on Adam’s take on this Ad Battle.

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Digital metrics promise the ability to be accountable for everything we do in advertising, but the reality is that they are limited in what they can actually measure. 

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What a nice surprise! +iMedia Connection  has published a list of #Blogs Every Marketer Should Follow and the Traction blog was right up there on top of the list!

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Here at Traction we wanted to know what people thought about Cause Marketing, so we conducted a survey and we set up a lemonade stand. The team took a look at the landscape and saw a lot of programs out there. Some were very successful, while others were flops. 

+TOMS +Dove +Alex and Ani +Stella & Dot +yoplait +Patagonia 
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