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Malhar Barai
Works at Tech Mahindra
Attended CDAC
Lived in Bangalore
1,687 followers|165,117 views


Malhar Barai

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Great read for a Sunday evening!!

Particularly like +Larry Kim 's article about not relying on newsjacking

Enjoy reading as you gear up for the week ahead!
What's the current state of links in the online marketing community, and, equally important, in the eyes of the major search engines? Curl up this weekend with a round-up of thought-provoking posts from the last month, courtesy of our expert contributors, and bring yourself up to speed on what traditional link building has evolved into, and how you can make the most of your efforts in this area. 

Still Newsjacking For Links? Forget That, Make The News Instead! 

How To Massively Scale Ethical Link Building FTW - 

Link Building Fundamentals To Future-Proof Your Online Business - 

The War On Links - 

Are You Building Links Or Building A Business? 
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Malhar Barai

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Which crutch words do you use??

After reading this, I realize that I use Well so often and at times it could be frowned upon.

h/t: +Omkar Mishra 
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I used probably until my wife pointed that out.. Now at least that's under control ;-) 
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No wonder there are SEO benefits by keeping yourself active on G+
SEO as we knew it is dead. Or at least it’s dying. The good news is that Google+ is evolving to present an entirely new (and much more natural, too) form of SEO meant to help searches find the most…
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A small article for +The Times of India today on Online Branding . You can read the entire article here -

Piyush Patel's profile photoMalhar Barai's profile photoPraveen Barai's profile photoSharlotte Jackson's profile photo
+Praveen Barai  Thanks dad!!
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+Dipali Thakkar - You'll love this :)
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Google penalized another blog outreach platform PostJoint last week.

The latest hit also raised another question - Is link building dead?

No!! +Matt Cutts has said multiple times that Google is never against ethical link building opportunities, but a whiff of spam and you could be in a soup at some point of time.

Read about the entire story and why you should stay away from such platforms
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According to the latest news PostJoint another blogger outreach platform is heard to have been hit by Google penalty. This comes on the back of other big blogger outreach platform MyBlogGuest being hit by penalty about a month back. After the MyBlogGuest…
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India Elections

Exercised my right & went out to vote. Have you??

#indiaelections2014 #bangalore  
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Good Morning Plussers!!

The Morning Read

+Jay Baer offer's simple reasons why he's sprucing up his site.

But I would have loved to see the mobile-first approach at the top as it's the primary driver of traffic these days.

And the close second would be - gathering email ids.

Your take?

H/t: +martin shervington 
8 Things Jay is Trying to Improve with This New Convince and Convert Website
Have you seen this yet?
I think it is really beautiful resource for content marketing.

Quick request:
+Jay Baer is being increasingly active on Google+, he is starting to fall in love with it, I can tell ;)
He's also been super supportive to myself and +Wade Harman in recent interviews.
As such, he would love to hear your feedback (see below), so check it out and let's ping him into the thread. You never know, he may well pop by to say 'hi' too :D

The message from Jay...
"After a long gestation, I am delighted that we have launched the new site.
Here are the 8 main things I’m trying to improve with this new design:

•  A Real Home Page
•  Boost Email Signups
•  More Podcast Emphasis
•  Mobile Consistency
•  Increase Time on Site
•  Category Clean-up
•  Consulting and Client Clarity
•  Widgets and Time Savers

I can’t wait to see what the impact of this new design is on our analytics. What do you think of it? Thanks as always for your support!"

And thank you all from me too.
p.s. how many of you clicked the image thinking it was a video? :P
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In his circles
1,754 people
Have him in circles
1,687 people
Jon Upton's profile photo
Nicky Omohundro's profile photo
Rosemary O'Neill's profile photo
Co-Founder (Buzzing Digital), Author, Blogger, Speaker, Content Writer, Social Media Consultant
Marketing, PR, Content Writing, Social Media Consulting
  • Tech Mahindra
    Presales Manager, 2008 - present
    Marketing Manager for the Technology, Media & Entertainment Vertical
  • Symphony Services
    2006 - 2008
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Bangalore - Ahmedabad - Pune - Appleton, WI
Co-Founder (Buzzing Digital), Author, Speaker, Blogger, Social Media Consultant
Multiple roles through the professional life, but currently I am a  Speaker, Author, Digital Media Evangelist helping SME build their Digital Media strategies.

In the day job I work as a Presales & Alliance Manager at Mahindra Satyam, which is an exciting job since I get to meet strangers and also evangelize usage of their products in our industry.

While that is not what I started as, was a lonely Java programmer when I started working and my interest in technology led me to work on Enterprise Application Integration tools and thereafter a little time on SOA (since I could co-author a book on it, wasn't too bad a programmer). But the ever risk-taker in me took me into business-specific roles and I ended up working in the current role having an exciting portfolio of partners to work with.

Still the techno-commercial heart was not satisfied and since I had started blogging & interacting on bulletin boards very early, I took to digital media quite easily.

So here I am, loving Digital Media and all the things associated with it.

And other than that, I am a Dad to a lovely daughter :)
Bragging rights
Co-founding a Digital Media Agency
  • CDAC
    Computer Science
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Other names
Malhar Barai, MalharBarai
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