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Nancy Friedman
Works at Wordworking Name and Tagline Development
Attended UC Berkeley
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Nancy Friedman

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"Everyone wants to know the secret of how to use Twitter to reach their million potential customers. I will tell you the secret. You can’t do it. Twitter is not a giant megaphone. There is no mouthpiece. Those 300 million people, that glistening prize, are not waiting for your message. They’re not tuning to your channels. They’re choosing their own." - James Gleick
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Nancy Friedman

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Today's Strong Language post from +Nancy Friedman, on those not-quite swears. 
How the fuck did what the fuck become acceptable — nay, desirable — as a template for business names and ad campaigns? The obvious rhymes, the winking allusions, the no-apologies acronyms: It’s a W...
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“'When you open up the pint, there’s this big disc of chocolate covering the entire top, and below it is just plain mint ice cream,' Cohen said. 'The disc of chocolate represents the 90 percent of the wealth that has gone to the top 10 percent over the last 10 years.'" - +Ben & Jerry's founder Ben Cohen dreams up a new flavor, Bernie's Yearning, to honor presidential candidate Bernie Sanders. (Serving suggestion: flambé.)
Ben Cohen said a pint of “Bernie’s Yearning” would be structured to resemble the distribution of wealth in the US.
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"Using a thesaurus is like taking a laxative. It may relieve blockage when used occasionally, but when used too often it can lead to dependency." -  comment on +Lane Greene language column in The Economist. 
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"As anyone named Katrina or Sandy knows well, the weather people find it useful to tag catastrophe with a human name. The health people now advocate just the opposite." 
The World Health Organization issued strict guidelines for naming infections. For example, names of groups (Legionnaire’s) and places (Ebola) are out.
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"Researchers note that 'extreme drinking' is increasingly the norm on college campuses, even as the overall percentage of students who drink has actually gone down. Consider the popularity of number-based drinking games; such as the '21 for 21' phenomenon, drinking 21 shots on your 21st birthday. ... MSU junior Brad McCue died after drinking 21 shots on his 21st birthday in 1999. His family sends birthday cards to students turning 21, begging them to celebrate moderately." - by +Nancy Nall Derringer 
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Nancy Friedman

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"If you thought Yahoo’s weekend charrette between CEO Marissa Meyer and her design team was scary, try an extended process of more than a year of a non-designer CEO micro-managing the process." - review of Uber's new logo  
Brand New: Opinions on corporate and brand identity work. A division of UnderConsideration.
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"The underlying issue of the Academy’s failure to recognize black artists is the presumption that baseline experience is white experience and that black life is a niche phenomenon, life with an asterisk."

The best thing I've read on #oscarssowhite , by The New Yorker's Richard Brody.
The failure of the Academy Awards to recognize black performers and filmmakers creates a dangerously circular system that robs the next generation of daring and diverse cinema. Credit Photograph by Toby Canham / Getty
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"It’s worth noting that when the fledgling United States was searching for a symbol, we didn’t pick what might have seemed the most fearsome creature within our national boundaries, the grizzly bear, or the most visible, the American bison. Instead we chose a creature that simply rises above any division of territory: the bald eagle. Not everyone gives a damn about it. But maybe everyone should." Excellent op-ed about birds, the meaning of "public," and the Oregon standoff.
What the armed activists don’t understand about freedom and the Malheur National Wildlife Refuge.
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Great post here from +Nancy Friedman on the origins of the #FuckCancer  hashtag, campaign, merchandise, and so on.
In The Emperor of All Maladies, his best-selling 2010 “biography of cancer,” Siddhartha Mukherjee tells the story of Fanny Rosenow, a breast cancer survivor who in the early 1950s wanted to place a...
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“'God never gives you more than you can handle' is another one I’ve heard too much. Take that soon-to-be-deceased Aleppo refugee mentioned above: God just gave him more than he could handle. Fortune is distributed unequally, and luck plays a big role in everything. Being nice to people helps, but it doesn’t mean you’re going to get only as much as you can handle." - Jon Carroll
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"New rule: If you're a politician, you don't get to talk prescriptively about 'marriage' or 'the family' unless you have taken a course in anthropology. And yeah, we want to see the transcripts."
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People
In her circles
260 people
Have her in circles
710 people
mohamed elshnawey's profile photo
Jeffrey Whittaker's profile photo
didier ngonde's profile photo
Stephen Wattam's profile photo
NBC Bay Area's profile photo
Tomasz Piekot's profile photo
Keely Reyes's profile photo
Capt Kirk's profile photo
Nancy Davis Kho's profile photo
Work
Occupation
Name and tagline developer
Employment
  • Wordworking Name and Tagline Development
    Chief wordworker, present
Basic Information
Gender
Female
Story
Tagline
Name developer, bay swimmer, skeptic. Language, advertising, science, brands.
Education
  • UC Berkeley
Nancy Friedman's +1's are the things they like, agree with, or want to recommend.
Tucker Carlson - Wikipedia, the free encyclopedia
en.wikipedia.org

Carlson's early evening show, Tucker, premiered June 13, 2005, on MSNBC (originally entitled The Situation with Tucker Carlson). The sho

Granola - Wikipedia, the free encyclopedia
en.wikipedia.org

Besides serving as food for breakfast and/or snacks, granola is also often eaten by those who are hiking, camping, or backpacking because it

Madonna (entertainer) - Wikipedia, the free encyclopedia
en.wikipedia.org

Life and career. 1958–81: Early life and career beginnings. Madonna was born in Bay City, Michigan, on August 16, 1958. Her father, Silvio A

headsup: the blog: Polling sins: Lying is so rarely a good idea
headsuptheblog.blogspot.com

Polling sins: Lying is so rarely a good idea. Today's quiz: Is the president's approval rating higher or lower than it was last mont

What People Don't Get About My Job: From A(rmy Soldier) to Z(ookeeper)
www.theatlantic.com

What doesn't the public understand or appreciate about your job? You told us. We listened.