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Alison Herzog
Works at FamilySearch
Attended Brigham Young University
Lived in Walnut Creek
322 followers|148,074 views
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Alison Herzog

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To Make It, You Have to Be Willing to Fall Flat on Your Face http://buff.ly/19LU1rL
Anyone who dares to call themselves an entrepreneur has to take on the big risk that comes along with it, and continue taking risks.
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Alison Herzog

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Interesting!
 
Find out which unique skills and jobs your city is most known for. Click to explore the full interactive map -> http://linkd.in/1wmUQ0v
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If you're looking for examples of social media marketing campaigns, +Econsultancy always does a nice monthly roundup. 
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Alison Herzog

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Ikea Russia Launches First-Ever Instagram Website
http://bit.ly/1lWTL7I

With the help of its agency, Instinct, Ikea Russia has created the first-ever Instagram website to promote its new PS 2014 Collection.

#Ikea   #homedecorideas   #moderndesign  #Instagram #visualmarketing 
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These 13 robots aren't very good at their jobs: http://on.mash.to/1psl13n 
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Have her in circles
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Alison Herzog

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Sprinklr is now a badged Facebook Marketing Partner for Ad Technology, Community Management, and Content Marketing specialties.
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Always a win when a brand demonstrates human qualities such as a sense of humor. Google Makes Super-Subtle Change To Stephen Colbert's Search Results http://huff.to/1s3SoGW via @HuffPostTech
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This children's book has impacted my life and helped me to get to know some of our truly important leaders in the Bible. The artwork is currently being featured in the LDS Conference Center.  #ldsconf   http://bit.ly/GirlsChooseGod
Girls Who Choose God: Stories of Courageous Women from the Bible [McArthur Krishna, Bethany Brady Spalding, Kathleen Peterson] on Amazon.com. *FREE* shipping on qualifying offers. From Eve to Esther, from the Samaritan woman at the well to the widow with her two mites, many women in the Bible have made courageous choices. All through the ages
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Fantastic and timely piece Jay. Case in point: I scan through about 80% of your emails, 20% of Tweets, and almost never get on G+, but today I happened to stumble on this fantastic content on G+. Nothing like circumstances proving your point while I read! Nice. +Jay Baer 
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How to Retarget Content to Facebook Custom Audiences
By +Rocco Alberto Baldassarre 

Have you considered using Facebook to reach your existing customers or those who visit your website?

Have you tried Facebook’s custom audience options?

Retargeting to the right audience is a must if you want to see more conversions from your Facebook ads.

In this article you’ll discover four Facebook custom audiences you can create to retarget your content to the most relevant Facebook audience.   -Kim

#facebookads   #facebookcustomaudience  
Do you retarget content to increase conversions? This article shows four Facebook custom audiences you can create to retarget your content.
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How to Write a Social Media Policy to Empower Employees
By +Eric T. Tung 

Does your company have a social media policy?

Are employees confused about what they can and can’t post?

Social media policies must meet company and legal requirements, but should include open opportunities for employees to support your social media efforts.

In this article you’ll discover how to create a social media policy that unleashes employee participation.  -Kim  

#socialmediapolicy   #socialmediatips  
Here's how to create a social media policy that meets legal requirements and opens opportunities for employees to support your social media efforts.
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I am incredibly honored to be included among the amazing women featured on +Aspiring Mormon Women

We may not always be able to plan what life presents to us, but we can always plan on how we will react and become better as a result.

Education and goal-setting should be an integral component of every Mormon woman's life.
Tell us a little about yourself and about your job. My name is Alison J. Herzog and I live in Salt Lake City.  I grew up outside of San Francisco and in Southern Oregon.  My father was based in San...
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People
Have her in circles
322 people
James Howard's profile photo
David Preston's profile photo
Josh Aston's profile photo
Matt Merkel's profile photo
Fabiha Sebron's profile photo
Emilee Reynolds's profile photo
Lelanie Denso's profile photo
Julie McHood's profile photo
Moon Butt's profile photo
Work
Occupation
Senior Marketing Manager, Digital Marketing | Director of Social Media.
Skills
Digital Marketing, Social Media Strategy and Execution, Email Marketing, Corporate Communications, Blogging, Influencer Marketing, Public and Media Relations,, Partner Marketing, New Product Launch and Design
Employment
  • FamilySearch
    Sr. Marketing Manager, Social Media & Community, 2012 - present
  • Serious Eats
    Social Media and Community Manager, 2012 - present
  • Zions Bank
    Social Media Marketing Manager, 2010 - 2012
  • Serious Eats
    Community Manager, 2010 - 2010
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Previously
Walnut Creek - Ashland, OR - Greenwich, CT - New York, NY - Salt Lake City, UT - Cadiz, Spain
Story
Tagline
Equally Right and Left Brained | Hovering Introvert with Extrovert Moments | Customer Experience Designer
Introduction
Marketing Director | @FamilySearch | Change Agent | @BYU Alum | CA-OR-UT-NY-UT-? | Lover of family, cities, and the outdoors
Bragging rights
started college at 16, sampled 120 cupcakes in one day (for my job), ran the Chicago Marathon, owner of a magnificent life full of magnificent people
Education
  • Brigham Young University
    MBA, 2009 - 2011
    ->Marketing; ->VP of Social Media and Communications
  • Brigham Young University
    Geography, 2003
    Emphasis: Travel & Tourism; Minor: Psychology; Minor: Human Development
Basic Information
Gender
Female
Looking for
Networking
Relationship
Married
Other names
Alison Evans
Alison Herzog's +1's are the things they like, agree with, or want to recommend.
Sprinklr & the Facebook Marketing Partner Program
www.sprinklr.com

Sprinklr is now a badged Facebook Marketing Partner for Ad Technology, Community Management, and Content Marketing specialties.

Hashtag Strategies | Social Media Today
socialmediatoday.com

Do you use hashtags? Do you know how to use them strategically? Hashtags are everywhere these days. You see them on Twitter, Instagram, Pint

10 Tips For Marketing Your Business On Pinterest
www.slideshare.net

This presentation was given during Bend WebCam 2013 in Bend, Oregon - 10 tips for marketing your business on Pinterest by Janet Meiners, Bra

mommy wars: nursing rooms and why speaking up is important for mothers i...
www.inthelandofzog.com

A few years ago, I was pregnant with my first child. It was an exciting new experience that also carried some scary firsts for me. Not the s

In A World Of 140 Characters, Great Writing Can Give A Brand Its Voice
www.forbes.com

This article is by Michael Lee, founder of agency-search consultancy Madam. (Photo credit: Wikipedia) While Twitter and texting appear to be

Day 28: A #90DaysToEllen Update from DJ and Bryan : 90 DAYS TO ELLEN
www.90daystoellen.com

We are nearly a third of the way into our “social experiment” … our quest to use social media to land a lunch date with the one and only Ell

why, yes, i am still alive | In the Land of Zog
www.inthelandofzog.com

I let this little baby die a little while I worked on another one. Baby, that is. Somehow, I struggled with the notion of writing here and n

Facebook news feed ads generate 49 times more clicks at 45% less cost (s...
venturebeat.com

"A year ago we were having the discussion that Facebook doesn't work, and GM is pulling its ads," AdRoll president Adam Berke told me this m

Worst Client Comments Turned Into Posters
www.boredpanda.com

Frustrated by stupid client criticism, Irish graphic designers Mark Shanley and Paddy Treacy decided to turn their

The difference between second screen and social TV apps is that there is...
www.digitaltrends.com

Second screen and social TV overlap so mcuh that it's difficult to tell where one ends and the other begins - but is that a good thing or a

Claim Google Authorship for Your WordPress Website in 3 Easy Steps
www.copyblogger.com

Hopefully you've already caught the importance of Google Authorship, the mechanism by which Google's search engine rankings can be influence

Average Value of a Facebook Brand Fan Increases 28%
www.marketingprofs.com

Social Media - The average value of a brand fan on Facebook in key consumer categories increased to $174 in 2012, from $136 in 2010, accordi

Marissa Mayer extends Yahoo's maternity leave - CNNMoney
money.cnn.com

Mayer caught flak for coming back to work two weeks after she gave birth, but now she is extending Yahoo's parental leave policy.

Blogger Outreach Software That Will Make You Do a Happy Dance
www.convinceandconvert.com

Blogger outreach software is supposed to save you time and hassle. The new software from GroupHigh does it, and is recommended for blogger o

Amazon CEO Jeff Bezos' Two-Pizza Rule | Slice Pizza Blog
slice.seriouseats.com

[Photograph: J. Kenji Lopez-Alt] We've all found the productivity power of pizza here and there. Finding the needed steam to get through an

Search Engine Land
plus.google.com

News, tips & tactics about search engines and search marketing.

1940 Census
the1940census.com

“Unlike previous census years, images of the 1940 U.S. Federal Census will be made available as free digital images.” The 1940 census images

How To Avoid Online Customer Community Failure!
www.socialbusinessnews.com

Vanessa DiMauro gives concrete examples of how to avoid online customer community failure.

Mormon Newsroom - Top Mormon Women Leaders Provide Their Insights into C...
www.mormonnewsroom.org

The general presidents of the Relief Society, Young Women and Primary organizations of The Church of Jesus Christ of Latter-day Saints recen