Profile

Cover photo
Verified name
3,956,784 followers|161,657,295 views
AboutPostsPhotosYouTube

Stream

GUCCI

Shared publicly  - 
 
Are you watching 24HourAce on Gucci’s Snapchat? Live now, the video artists behind the Gucci Ace digital project are taking over Gucci’s Snapchat account every hour in diverse cities around the world. See the story on Gucci Snapchat.
72
2
Frederick Rothe III's profile photo
 
Yuck.
Add a comment...

GUCCI

Shared publicly  - 
 
Kicking off in Tokyo, Japan, and stopping off at many cities across the world, finishing in New York, presenting the Snapchat takeover for 24 Hour Ace. Over a whole day, video makers behind the Gucci Ace digital project will takeover the Gucci Snapchat account every hour, showing a behind-the-scenes look at their work. See the story live now on our Snapchat.
87
8
Add a comment...

GUCCI

Shared publicly  - 
 
Ananda Nahu for ‪#‎24HourAce‬
Ananda Nahu é uma street artist brasileira que cria murais pelo mundo todo, contribuindo ao legado de outros street artists brasileiros como Os Gêmeos. Com formação em fotografia e gravura, a arte de Ananda Nahu integra padrões abstratos e texturas em abrangentes paisagens coloridas. Para as #24HourAce da Gucci, ela criou um mural inspirado no imaginário do ACE sneaker, incluindo pássaros, borboletas e diferentes tonalidades de rosa que aparecem nos sneakers na coleção Gucci Garden. O dramático emblema do raio do ACE também forma o padrão do mural. Seu mural encontra-se em uma parede pública na praia da Macumba no Rio de Janeiro, uma paisagem idílica com o mesmo esplendor natural de sua arte. - Kyle Chayka
Ananda Nahu is a Brazilian street artist who creates murals around the world, building on the legacy of other Brazilian street artists like Os Gemeos. Emerging from her education in photography and printmaking, Nahu’s art combines abstract patterns and textures into all-encompassing landscape of color. For Gucci’s #24HourAce, Nahu creates a mural from the imagery of the Ace sneaker, including the birds, butterflies. And bright-pink hues that also appear on the sneakers in the Gucci Garden collection. The Ace’s dramatic lightning bolt patch informs the mural’s pattern as well. Nahu’s mural appears on a public wall on Macumba beach in Rio de Janeiro, an idyllic landscape with the same natural splendor as her art. ‪#‎GucciAce‬ - Kyle Chayka
See more works here: gucci.com/24hourace
 ·  Translate
64
9
Sis sis's profile photo
Sis sis
 
bellissime
 ·  Translate
Add a comment...

GUCCI

Shared publicly  - 
 
Steffen Grap and Karo Rose for Gucci ‪#‎24HourAce‬
Steffen Grap ist ein deutsches Skateboarder und Model. Zusammen mit dem Model Karo Rose kreiert Grap eine multidisziplinäre Praxis zur Aktivierung von Stadtraum durch Mode- und Skatevideos. Für #24HourAce nehmen Grap und Rose das Skatevideo-Genre in Berlin auf die Schippe und präsentieren zu gleichen Anteilen, wie sie Tricks zeigen, abhängen und durch die Stadt spazieren. Die sehr strukturierten Videos sind so improvisiert wie das Skaten selbst und schöpfen aus der urbanen Umwelt. Die neuen Ace Sneaker bieten ein Vehikel für das Abenteuer. - Kyle Chayka
Steffen Grap is a German model and skateboarder. Along with model Karo Rose, Grap creates a multi-disciplinary practice of activating urban space through fashion and skate videos. For #24HourAce, Grap and Rose riff on the genre of the skate video in Berlin, presenting equal parts pulling tricks, hanging out, and wandering around the city. The heavily textured videos are as improvisational as skating itself, drawing on the urban environment. The new Ace sneakers provide a vehicle for the exploration. --- Kyle Chayka
See more works here: gucci.com/24hourace
 ·  Translate
61
10
abednaby hamza's profile photoSis sis's profile photo
2 comments
Sis sis
 
bellissime
 ·  Translate
Add a comment...

GUCCI

Shared publicly  - 
 
Sammy Slabbinck for Gucci ‪#‎24HourAce‬
De collage van Sammy Slabbinck is een combinatie van vintage foto’s met moderne composities, die een nieuw soort nostalgie creëert. De retrovormgeving van Slabbinck past perfect bij de Gucci Ace. Hij zet de schoen in scène alsof deze een ster is in een reismontage met animatie uit het midden van de vorige eeuw, met vintage voice-overs en Technicolor opnames van vliegtuigen en vliegvelden die worden afgewisseld met borduurwerk van bijen en bloemen. De zowel oude als nieuwe Gucci Ace sneakers zijn tijdloos. – Larissa Pham
Belgium-based Sammy Slabbinck’s collage mixes vintage photographs with contemporary compositions, creating a new kind of nostalgia. Slabbinck’s retro stylings pair perfectly with the Gucci Ace. He casts the shoe as the star in an animated travel montage drawn from the mid-century, with a vintage voiceover looping over Technicolor shots of planes and airports, interspersed with bee and flower embroidery. Old as well as new, the Gucci Ace sneakers are a timeless vehicle for movement. – Larissa Pham
See more works here: gucci.com/24hourace
 ·  Translate
60
10
Fernando noel jr's profile photo
 
Thanks for sending it
Add a comment...

GUCCI

Shared publicly  - 
 
Danielle Clough for Gucci ‪#‎24HourAce‬
The Cape Town-based artist Danielle Clough turns craft into art with her embroidery and felting. She can turn multicolored thread and fabric into anything, from a human portrait to dynamic animal imagery. This is fiber art, and Clough spreads it over tennis rackets as easily as shoes or clothing. The handmade results are delicate and colorful, splashes of inspiration in the city landscape. For Gucci Ace, Danielle adapts Alessandro Michele’s sneaker embroidery, echoing his bees and flowers with her own renderings of birds and fruit, plus felt baubles swinging from the laces. Sneakers, after all, are a reflection of the self, and they should be as customizable and as individual as the wearer. – Kyle Chayka
See more works here: gucci.com/24hourace
71
14
Ewelina Zakostowicz's profile photoKathy Rich's profile photo
2 comments
 
Cute for kids not adults
Add a comment...
Have them in circles
3,956,784 people
杨瑞月's profile photo
mehmet güel's profile photo
Ranea Hassen's profile photo
Fahad Bin Ali Algarni's profile photo
Saracena Lui Mi Mira's profile photo
VIKTORIA4477904's profile photo
bryan vallEjo's profile photo
Paulina Rodríguez Mora's profile photo
shota ketiladze's profile photo

GUCCI

Shared publicly  - 
 
Geeoh Snap for for Gucci ‪#‎24HourAce‬
Den norskbaserte videografen Geeoh Snap har holdt kontakten med Snapchat-følgere ved å blende gatefotografi med humoristiske sketsjer som setter figurer inn i underlige, uvante rammer. En intetanende syklist er flankert av to bjørner som balanserer på sykkelen hennes. En giraff forsøker desperat å gjøre seg ubemerket ved å gjemme seg i en suppetallerken. Spissfindige kommentarer om vårt offentlige liv vokser frem gjennom gjentatte observasjoner av personen som kikker ned på mobiltelefonen sin. I denne pågående serien omplasserer artisten telefonen ved siden av en tårnhøy og raskt smeltende iskrem i kjeks eller en magisk ånd-lampe eller fester en rakett i Acme-stil til den uvitende teksteren. Det er på tide å være bevisst verden rundt oss! I #24HourAce, et prosjekt som Geeoh Snap har filmet selv, animerer han skogen, havet og byen med alle små og store skapninger i påvente av skoens ankomst. – Andrea Hill
Norway-based videographer Geeoh Snap has cultivated a devoted Snapchat following by blending street photography with humorous sketches that reframe figures into fantastical interactions. An unsuspecting cyclist is flanked by two bears balancing on her bike. A giraffe desperately attempts to blend in by hiding inside a bowl of soup. Subtle commentary about our public life emerges through repeated observations of the individual gazing down at her mobile phone. In this ongoing series, the artist replaces the phone with a towering and rapidly melting ice cream cone or a genie lamp or fastens an Ace style rocket to the unwitting texter. It’s time to pay attention to the world around us! For #24HourAce, Geeoh Snap, who filmed the project himself, animates the forest, the sea, and the city with all creatures great and small anticipating the arrival of the sneaker. – Andrea Hill
Watch the story unfold live now on our Snapchat (👻: gucci) or watch all videos through link in bio.
 ·  Translate
63
7
Add a comment...

GUCCI

Shared publicly  - 
 
Sue de Beer for Gucci ‪#‎24HourAce‬
Described by an art critic as “the pre-eminent auteur of teen angst," Sue de Beer’s psychological investigations into the world of adolescents and the paranormal have made her a favorite at biennials and museums. In her hands, the Gucci Ace is a talisman worn by both the Cheshire cat and Alice herself. Inside a teenage bedroom, saturated lighting and off-kilter camera angles conjure the glamourous horror of Dario Argento while the basketballer cat signals the subterranean world of David Lynch. We enter de Beer’s vision through a double portal, a split-screen frame that references the two-channel video format favored by the artist. Welcome to Wonderland where the beautiful and uncanny coexist. #24HourAce --- Paloma Powers
See more works here: gucci.com/24hourace
70
9
MrBIGONE67's profile photo
 
Yeah Thu ugh my uncles place in yet truthfully us
Add a comment...

GUCCI

Shared publicly  - 
 
Chikashi Suzuki and Taro Okagawa for ‪#‎24HourAce‬
グローバルで活躍する日本人フォトグラファーである鈴木親は、長年にわたって雑誌『Purple』とコラボレーションしています。今回彼は、映像作家の岡川太郎と協力し、東京の都会の風景を映し出した作品を制作しました。群衆の合間から姿を見せるのは、多くの人が行き交う通りの真ん中に視線を向ける一人の女性。その足元はフィッシュネットストッキングとグッチの〔エース〕 スニーカー。そしてそれは都市と切っても切り離せないアイテムであり、私たちを前進させ、ありふれた都会の風景の中で他者との差別化を図るために身に着けるもの。グッチのウェブストライプとともにパンクのスタッズやパールのようなボタンが施された〔エース〕 スニーカーが舞台を照らします。また、映像の登場人物は、繊細なブラスのナックルや頑丈なサバイバルツール、そしてアレッサンドロ・ミケーレのリングへのこだわりを思わせるアイテムも身に着けています。これこそまさに、都会のこだわりの強さを表現したポートレートです。
An internationally renowned Japanese photographer, Chikashi Suzuki maintains a long-running collaboration with Purple Magazine. Here, he works with the filmmaker Taro Okagawa to create an ambient portrait of the urban scene in Tokyo. The crowds part to reveal to reveal a woman in fishnet stockings and Gucci Ace sneakers gazing into the midst of the busy street. Sneakers are an integral part of cities. They’re what propels us, and what we wear to differentiate ourselves in the mundane urban landscape. The Ace lights up the scene, with punk studs and pearlescent buttons accessorizing the Gucci stripes. The video’s subject also wears a filigreed brass knuckle, a tough survival tool as well as a reference to Alessandro Michele’s ring obsession. It’s a portrait of urban persistence. - Kyle Chayka
See more works here: gucci.com/24hourace
 ·  Translate
35
3
Add a comment...

GUCCI

Shared publicly  - 
 
Ward Roberts for Gucci ‪#‎24HourAce‬
An exquisite sense of isolation permeates the work of New York-based artist Ward Roberts. His photographs and videos capture the loneliness of modern life, convey aching beauty and fleeting moments of perfection. Everything, from the lines of a basketball court to the unassuming architecture surrounding it, is connected in a way that is both powerful and aesthetically moving. It helps to be grounded, as he is here, in Gucci Ace sneakers. What lights the shoes up—as well as the beauty of all of Ward’s work—are the sudden, subtle unexpected moments. When he turns around, his ankles glitter in metallic red and green. A flash of beauty, walking by on concrete. – Tatiana Berg
See more works here: gucci.com/24hourace
51
6
Sis sis's profile photoMary Mc Donagh's profile photoNoyra Dairkiy's profile photoFrederick Rothe III's profile photo
4 comments
 
😲😨😱😵😵😵👎👎👎👎👎
Add a comment...

GUCCI

Shared publicly  - 
 
Lucia Meseguer for Gucci ‪#‎24HourAce‬
Los collages minimalistas de Lucía Meseguer mezclan lo familiar y lo ajeno, creando figuras de pop art eclécticas a través de partes del cuerpo y objetos familiares. El trabajo de esta artista del collage española se caracteriza por su tono estrafalario y personal, con divertidas figuras anatómicamente incoherentes, como un conjunto de caras mirando desde detrás de una figura moderna o brazos y piernas sueltas que se fusionan con objetos estáticos. La colección ‪#‎GucciAce‬ cobra vida gracias a los collages de Meseguer. Manos y piernas atrevidas que insinúan qué personajes podrían llevar este calzado y qué podrían estar haciendo, como maquillándose con pintalabios o improvisando con una guitarra eléctrica. – Larissa P.
Lucia Meseguer’s minimalist collage mixes the familiar and the strange, creating eclectic pop art constructed from body parts and household objects. Playful arrangements of anatomical impossibilities—a row of faces peering out from behind a fashionable figure’s back, stray arms and legs adding gesture to static objects—give the Spain-based collagist’s work a quirky, edgy personality. Meseguer animates the Gucci Ace with collaged hands and sassy legs, suggesting the characters who might be wearing these shoes, and where they might confidently stride off to, applying lipstick or riffing on an electric guitar. – Larissa Pham
See more works here: gucci.com/24hourace
 ·  Translate
51
11
Add a comment...

GUCCI

Shared publicly  - 
 
Frank Nitty for Gucci ‪#‎24HourAce‬
居於香港的美術總監兼動畫製作人 的作品不但賞心悅目,同時叫人驚喜連連。其範疇涵蓋時裝、媒體和電子音樂,當中的美學和轉瞬即逝的流行文化經過分解拆細,然後再混合重組,散發非凡的奇幻魅力。作品以1980年代早期MTV的手法呈現巴洛克時期過度裝飾的風格,同時滲入社交媒體世代的新元素,透過微細的畫面帶來最震撼的效果。在這次的#24HourAce,狂熱起舞的運動鞋就如同Busby Berkeley和Rube Goldberg的夢幻組合一樣叫人神魂顛倒。請用心注視紅綠條紋,並讓雙腳盡情隨之狂歡躍動。 --- Samantha Culp
Hong Kong-based art director and animator Frank Nitty creates spectacular eye candy, but this candy bites back. In his work across fashion, media and the electronic music scene, beauties and pop culture ephemera are sliced, diced, and remixed with their own grotesque glamour. It’s baroque excess by way of early 1980s MTV, but updated for the social media age, where tiny screens must convey maximum impact. For #24HourAce, sneakers dance in a fever dream equal parts Busby Berkeley and Rube Goldberg, hypnotizing us all. Keep your eyes on the red and green stripes, and don’t worry if your feet start moving. – Samantha Culp
See more works here: gucci.com/24hourace
 ·  Translate
92
10
Benia Aronov's profile photoConstanza Torres's profile photoFrederick Rothe III's profile photo
3 comments
 
👎👎👎👎😵😨😒😱😲😲😲😲😨😵😵
Add a comment...
Story
Tagline
Founded in Florence in 1921, Gucci represents world class luxury, Italian heritage and modern style.
Introduction

Founded in Florence in 1921, Gucci is one of the world’s leading luxury fashion brands, with a renowned reputation for creativity, innovation and Italian craftsmanship.

Gucci is part of the Kering Group, a world leader in apparel and accessories that owns a portfolio of powerful luxury and sport and lifestyle brands.

For further information about Gucci, visit www.gucci.com.