Profile

Cover photo
PR Newswire China
77 followers|7,487 views
AboutPostsPhotosVideos

Stream

 
The growth of China's movie market is starting to regularly show itself. Big domestic openings here are consistently popping up in global box office rankings. This week, "The White Haired Witch of Lunar Kingdom" premiered at #3 globally, with only Marvel's "Guardians of the Galaxy" and "Planet of the Apes" able to top it.
1
Add a comment...
 
Native Advertising: What does it mean for the future of press releases? Find out here:
http://en.prnasia.com/blog/2014/02/paid-posted-delivered-what-does-the-growth-of-native-advertising-mean-for-press-releases/
The blending of paid content into newspapers or magazines in a way that can be difficult, if not impossible, to distinguish from independently reported stories – took a landmark step in US media this January when the New York Times greeted readers with a digital redesign and, to greater buzz, ...
1
Add a comment...

PR Newswire China

Shared publicly  - 
 #PR
 
5 keys to newsjacking with everyday PR tools. Anyone can do it, just pay attention & get creative! 
The below article was originally published by Sarah Skerik on our sister blog “Beyond PR” on 16 Jan 2014. Learn how creative PR can be and how PR Newswire help to target global English media! ——–. Orchestrating a successful newsjack (a term coined by David Meerman Scott to describe the practice ...
1
Add a comment...

PR Newswire China

Shared publicly  - 
 
Check out the 2013 PR Newswire White Paper on China's Evolving Media Landscape, a comprehensive and concise overview of the latest industry trends in China, featuring tips for communications strategies and tactics!
To read the press release, please click http://en.prnasia.com/story/83912-0.shtml, or download the white paper directly here: http://misc.prnasia.com/atd/custeventreg.php?event_id=77
1
Add a comment...
There are new product launches every day in all parts of the world. If you're in charge of a global product launch, how do you make sure you reach the right audience, at the right time, through the right channels, on a globally scale? RØDE Microphones faced this challenge earlier this year.
1
Add a comment...
Have them in circles
77 people
Thorne PR's profile photo
Jeff Davis's profile photo
Leo Yoybuy's profile photo
Jessica Levenson's profile photo
Larisa Akulova's profile photo
Budidaya Kepiting's profile photo
SER media group's profile photo
Zhou Qian (Joey)'s profile photo
UBM Canon's profile photo

PR Newswire China

Shared publicly  - 
 
Eyeing the Asia market? Sarah Tam's insightful guide to reaching new audiences in the continent where new media is key is a must-read:
http://en.prnasia.com/blog/2014/02/planning-for-news-distribution-in-asia-pacific/
Brands spend a lot of time and resources creating news and branded content, surprisingly some of these news-worthy content are just sitting on their websites. Of course not all news are suitable for wider distribution, that is why you have to plan and strategize what goes further than your owned ...
1
Add a comment...

PR Newswire China

Shared publicly  - 
 
Corporate Communications the Honeywell Way: Asia Communication VP Lydia Lu shares insight on Honeywell’s best communications practices at the PR Newswire 2013 New Communication Annual Summit: http://en.prnasia.com/blog/2014/01/communications-practices-of-honeywell-a-large-b2b-mnc/
Lydia started the presentation by providing an overview of Honeywell. In hotel rooms, one can often see the Honeywell's name on the room's thermostat. When Honeywell started its business, the company focused only on temperature and automation control in the United States.
1
Add a comment...
1
Add a comment...

PR Newswire China

Shared publicly  - 
1
Add a comment...
People
Have them in circles
77 people
Thorne PR's profile photo
Jeff Davis's profile photo
Leo Yoybuy's profile photo
Jessica Levenson's profile photo
Larisa Akulova's profile photo
Budidaya Kepiting's profile photo
SER media group's profile photo
Zhou Qian (Joey)'s profile photo
UBM Canon's profile photo
Contact Information
Contact info
Phone
+86-10-5953-9500
Email
Story
Tagline
ENGAGE OPPORTUNITY EVERYWHERE
Introduction
PR Newswire is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 56 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content - from rich media to online video to multimedia - and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a United Business Media company.

In China, we have a network of 15,000+ journalists representing 4,500 +media agencies, which include 800 general media, 3,700 trade publications, 2,700+ websites and 50 foreign news media.

Meanwhile, for companies already listed or planning to list on American or other overseas stock exchanges, using PR Newswire can help you attract international investors and comply with mandatory disclosure requirements.