This morning's meeting with John Mueller has a trove of answers & recommendations regarding Google's big announcement that (goo.gl/evUTPX), Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal, meaning more #mobilefriendly sites in search results.
So here I've time stamped the Q&A's on this topic:
0:25 John announces mobile-friendliness is becoming a ranking factor.
0:55 Mobile-friendly by Default a presentation
by John Mueller, Google Feb 27, 2015
9:22 If a site is not mobfr (my mobile-friendly abbr.) what are Google's suggestions.
10:50 Is mobfr ranking going to start immediately on announced date, or will it be a rollout over a period of time?
11:59 When you rollout the update, are nonmobile-friendly sites going to drop down, or will we still see these ranking in higher positions?
31:25 John's giggle that's fun to click replays. :D
Here I managed to squeeze in a few minutes for my own questions on the mobfr ranking changes (Yes, please excuse my cold. LOL.) :
44:40 Will mobile search results now become significantly different from regular search, or will this change affect all platforms?
45:24 Was there significant restructuring needed to separate mobile search results rankings from desktop search?
46:18 Will mobile search specifically be looking just to surface mobfr content, or will it also be looking to demote non-mobfr?
47:32 Are the factors listed in our WMT going to be the specific factors affecting our ranking, or is that just as a notification, something that operates entirely separately?
48:44 So it would be safe to assume the WMT data that we're seeing, is the content that is being used for that ranking?
49:33 Of the specific WMT ranking factors, which would you say are most important that they will more strongly affect these changes?
50:54 Will users reaction within mobile be playing strong on results?
51:50 from Mihai, is the affect mobile ranking factors give to mobfr websites simply black & white, or is it degrees, like depending on scores?
53:20 Would it be a problem if interstitials show up a minute, or so later, or do these have to be shown immediately?
56:53 On behalf of another user, I ask a question regarding an interesting search result [allegedly] seen on mobile, where certain mobile results are preceeded by a red Slow label. Here is that image goo.gl/gjGeP4 which appears to show Google experimenting with labeling slow loading results with a bold red tag.
#MobileFriendly #GoogleSearch #ResponsiveWebDesign