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Theo Lynn
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Scholar, Educator, Occasional Entrepreneur, Interested Party, Son, Husband, Daddy. Director of Industry Engagement, DCU Business School.
Scholar, Educator, Occasional Entrepreneur, Interested Party, Son, Husband, Daddy. Director of Industry Engagement, DCU Business School.

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Get Started 2015 is looking pretty good and it's FREE! It takes place on Tuesday, 17 February from 2pm until 6pm at The Helix in DCU.

This year's line up includes:
- Paul Kerley, Founder of Norkom Technologies
- Kealan Lennon, Founder of Cleverbug
- David McKernan, Founder of Java Republic
- Niamh Bushnell, Dublin Commissioner for Startups

We also have some of the folks at Dublin City University who work with startups within and without the university.

You can register at http://getstarted.marketinglab.ie

#startups   #ireland  

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What is High Quality Content and Why it Matters?

#SEM   #SEO   #inboundmarketing   #contentmarketing  

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The Rise and Fall of Keyword Research 

#SEO   #SEM   #inboundmarketing   #inbound  

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Connecting with Strangers: 6 Tips for Getting Started with Instagram

#marketing   #digitalmarketing   #instagram   #inboundmarketingtips  

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5 Reasons Startup Investment Negotiations Fail

#startups  

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10 tips for better content marketing 

#sem   #inbound   #contentmarketing  

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Some SEO Resources from #DDM2015 #SEO   #SEM   #Inbound  

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A report I co-authored on "Potential and Impacts of Cloud Computing Services and Social Network Websites" for the European Parliament Science and Technology Options Assessment has been published.

The opportunities of using powerful computing resources on demand via the web are considered as a possible driver for the growth of the European economy. While the market for Social Network Sites has already experienced a consolidation, the market for Cloud Computing is still in an early stage, but with considerable growth rates. In addition the recent massive surveillance actions and the rise of cyber-crime showed the need for a more secure basis of future computing. As a result it is necessary to support the development of highly secure IT solutions. By modernizing the data protection regime Europe could not only ensure the better protection of citizens, but also serve as a model and partner for emerging markets. In order to encourage this evolution the digital life of citizens and business needs legal certainty to ensure new ideas are taken up. As well as this it is abundantly clear that a crucial precondition for a competitive ICT industry is an inspiring surrounding ecosystem.

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Any thoughts on the MOZ 2014 Industry Survey?

Top marketing activity: Analytics
Top marketing metric: Conversions
Top in-house activity: Analytics
Top agency activity: Analytics
Top activity for independents: Content creation (analytics #2)
Top social platform: Facebook
Top SEO Tool: Google Webmaster Tools (Moz #2)
Top coping strategy: Focus on conversion rates and performance metrics
Top tools for social: Facebook Insights
Top tools for content strategy: Google trends 

Budgets are up (for digital)

http://moz.com/industry-survey

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Mullaghmore, Sligo yesterday ...

Found at http://dch.ie/1a3Qoah
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