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Emily Kelly
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DISTORTION
After having explored how fashion can physically manipulate and restrict the body, I decided to look into how fashion can be used to distort the body with no great pressure or force applied.  Therefore, I shot a short film documenting the ways that differen...

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CrissX AD CAMPAIGN
To accompany the CrissX merchandise I have created an advertisement campaign, which reflects the style of the brand and the type of woman it is aimed at. I chose three different body con dresses for the shoot, which flowed together due to the colour scheme ...

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BRANDING
For my Final Major Project I need to cover all areas of fashion promotion and communication therefore I have been researching branding and relevant brands, which link to my theme of manipulation. SO, I began by looking at brands I had already researched suc...

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Unedited shoot #1
So today was my first full shoot for this project and these images are a few of my favourite unedited versions so far! I am happy with the outcomes because I believe they really convey the message of contortion and restriction with a slight grotesque, foeta...

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Restriction experiment
So to test out how a part of the body can be physically contorted, I shot a quick experiment of a hand wrapped in elastic bands and cling film. These are a couple of examples from the shoot: Some outcomes were a little bit creepy or grotesque, however this ...

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BOUND
So after having looked at corsetry and the historical aspect of my project, I have begun to explore how modern day fashion manipulates the body. This led me to look at how fashion clings to the body, such as Hervé Léger's body con garments, but also in a mo...

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CORSETRY AND CONFINEMENT
To begin the project, I have researched and explored the history of the corset. It has been interesting to learn about the aesthetic and medical uses of a corset, including the fact that Andy Warhol wore a corset for the rest of his life after being shot in...

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INTRO
Hi! My name is Emily Kelly and this blog is my way of presenting and recording my ideas, research, development and outcomes for my final major project for my foundation art and design diploma. I am specialising in fashion promotion and imaging, therefore my...

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Interview with Vodafone London Fashion Weekend's Pandora Lennard
Pandora Lennard, the stylist for the entire Vodafone London
Fashion Weekend trend catwalk, contributing editor for Tank magazine and an
a...
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