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Vol. 5/2014 is out now! 

Never before in the history of the magazine has Brazilian creativity dominated a single issue as much as the new edition of Lürzer's Archive. An ad by São Paulo's Agência Africa is on the front of the new issue. Read more: http://bit.ly/vol5-2014
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We love Hinderling Volkart's interactive brand experience platform for Swiss Airlines.
Hinderling Volkart creates an interactive brand experience platform for Swiss Airlines. The “World of Swiss” platform by Hinderling Volkart, Zurich, has features such as a 3D scrolling experience, a live route network, custom produced films and the Swiss Airlines fleet.
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Always and Leo Butnett want to transform the way we use the phrase 'like a girl'.
Proctor & Gamble's Always campaign wants to transform the meaning of 'Like a Girl'. If you've seen the recent viral video of former gymnast Kacy Catanzaro being the first female to complete the American Ninja Warrior course, you'll realise that it's not ok to use phrases like “you hit like a ...
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Check out our new board on Pinterest, which celebrates the world of playful packaging!
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An ad for Condomania condoms by Ogilvy & Mather Tokyo makes the cover of the latest copy of Lürzer's Archive magazine.

Our interview this issue is with Gerry Moira, UK Director of Creativity at Havas Worldwide London, and one of the great advertising forces of British advertising – for an incredible 37 years. Rikesh Lal, Creative Director at Camp + King, San Francisco shares his favourite digital picks, including Pharrell Williams' Grand Prix-winning "24 Hours of Happy".

Plus the finest campaigns in TV, print and digital from around the world. Get your copy now http://bit.ly/1rzRIPR
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Hundreds of people are voting on our next cover. Which picture do YOU think we should choose?
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How IKEA made its beds fly. Go behind the scenes of that beautiful, ethereal spot.
MPC collaborates with Mother and MJZ Director Juan Cabral on an ethereal journey to the perfect bed. IKEA's charming film features a combination of breathtaking landscapes and vivid realism. In the 90-second film, part of IKEA's “The Wonderful Everyday” campaign, beds are suspended thousands of ...
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Could this case study be the future for NGOs? Kolle Rebbe developed the first interactive donation poster that accepts credit card.
Since 1958 the relief organization Misereor has been creating self-help initiatives in the third world. To make giving easier, Kolle Rebbe developed the first interactive donation poster that accepts credit card and triggers an interactive experience. We've seen outdoor ads being transformed and ...
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Why Greenpeace is hitting out at Lego with this parody video.
Greenpeace's parody video “Everything is NOT Awesome” is part of a campaign to bring to an end Lego's brand partnership with oil company Shell. London agency, Don't Panic, have created the video which is set to a slightly darker version by Alex Baranowski and Sophie Blackburn of 'Everything is ...
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Mac Conner arrived in New York in 1950 and built a career in the city’s vibrant publishing industry with his crisp, hand-painted illustrations. A new exhibition at the Museum of the City of New York shows the classics he created for Good Housekeeping, Cosmopolitan and more.
Mac Conner arrived in New York in 1950 and built a career in the city’s vibrant publishing industry with his crisp, hand-painted illustrations. A new exhibition at the Museum of the City of New York shows the classics he created for Good Housekeeping, Cosmopolitan and more
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We're proud partners of Magik Macaroni, a dynamic showcase of global creative innovation in advertising and design - presented by The Art Directors Club and Gertrude, Inc. Will you be joining us in Chicago?
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Introducing our new Special, 200 Best Illustrators Worldwide http://bit.ly/VNnVES
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Established in 1984 by iconic Ad Man, Walter Lürzer, Lürzer's Archive showcases exceptional print, TV and digital advertising campaigns from from around the world.
Introduction
The most acclaimed creative resource for advertising professionals worldwide. Subscribe now for the best print, TV and digital work. 

Visit www.luerzersarchive.com for exciting new features on Audiovisual, Campaigns, Digital, Who's Who and our Editor's Blog!
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0043 1 715 24 24
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Lürzer's Archive: Head Office Keinergasse 29 Vienna 1030 Austria