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The Drucker School of Management
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We are excited to announce that we've opened a new location in downtown Los Angeles that will serve as a hub for creative industry academic programs, special events, and creative collaborations. The space is within walking distance of the Arts and Financial Districts, and at the center of a dynamic community of artists, entrepreneurs, and innovators. More at http://drucker.cgu.edu/news-stories/the-drucker-school-expands-into-downtown-los-angeles/
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Why do many startups hit a ceiling? Professor Jeremy Hunter tells Forbes that company founders often struggle to navigate the transitions required for a business to grow.
Reid Hoffman speaks at TechCrunch Disrupt SF 2012 (Photo by Max Morse/Getty Images) In the fall of 2011, I listened to Steve Blank present his lean startup ideas to an audience at Columbia University. Given his focus on achieving product/market fit, he glossed over the fourth step of customer development: company [...]
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It was wonderful to see all of the students who came out this evening to meet new Drucker School Dean Tom Horan (left) and the Drucker faculty and staff. Big thanks to CGU President Bob Schult (right) for hosting the event at the President's House.
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Professor Jenny Darroch writes in the The Huffington Post that when women invest in making the workplace a more fair and just community, a place where people find purpose and meaning, they run the risk of undertaking activities that leadership might not notice or value
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Women are a minority at most business schools, but not at the Drucker School of Management. According to a U.S. News & World Report analysis of enrollment data from nearly 300 schools, Drucker had the sixth highest percentage of full-time female enrollees for the 2014-15 academic year.
At two schools, about two-thirds of MBA students were women in 2014-2015, U.S. News data show.
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Join the Drucker School of Management on July 18 for a day where we focus on the entrepreneur. Events will begin on campus with a keynote from Mark Hatch, CEO of Tech Shop, and author of The Maker Manifesto. RSVP at http://www.eventbrite.com/e/drucker-entrepreneurs-day-tickets-17308819144?aff=es2
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Author and friend Bruce Rosenstein recapped Drucker Day on his blog. Rosenstein said the day left him with "a sense of new beginnings" at the Drucker School, and he concludes that managing and leading creative organizations is a space in which the school is "poised to thrive."
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Amazon has quietly opened a new fulfillment center in Rialto. Professor Jay Prag tells the Daily Bulletin that California's Inland Empire is an attractive location for online retailers to open distribution facilities because of the region's relatively low land costs and proximity to the ports of Long Beach and Los Angeles. ‪#‎supplychain‬
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Prof. Jenny Darroch will travel to New York City October 6–7 to lead two panels at the premier marketing conference for mothers, M2Moms: Marketing to Moms Conference. The M2Moms conference began in 2005 and draws thousands of marketing professionals every year from Fortune 500 companies.
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Drucker School of Management Professor Jenny Darroch, an expert on marketing to women, talks about why triathlon organizers are struggling to attract women and what they can do to reverse the trend.
Susan Lacke takes a look at the million-dollar question in multisport.
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Drucker School alumna Tawni Cranz (EMBA, '11), the chief talent officer for Netflix, announced today that the company will offer employees unlimited parental leave for the first year of their children's lives. What do you think about the policy?
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Bernard Jaworski, the Peter F. Drucker Chair in Management and the Liberal Arts at Claremont Graduate University's Drucker School of Management, recently won the Harold H. Maynard Award for an article he co-authored in 2014 with Goutam Challagalla and Brian R. Murtha.
 
The Journal of Marketing presents this award for an article that has made the most significant contribution to marketing theory and thought over the previous year.
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The Best Way to Predict Your Future Is To Create It
Introduction

The Peter F. Drucker and Masatoshi Ito Graduate School of Management, or more commonly, the Drucker School of Management, is the business school of Claremont Graduate University, which is a member of the Claremont Colleges. The school is named in honor of Peter Drucker, who taught management at the school for over 30 years.

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