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Maegan Anderson
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So how does color affect your audience perspective towards your brand?
How do colors affect our buying decisions and website conversion? Click here to see the full infographic from Quicksprout, via +Tarek Riman

And if you aren't already, please follow us for more tips, news, and insights on all things #SocialMedia and #Marketing !

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You don’t have to be good at everything. Choose the craft you are most passionate about and master it. Know your strengths and true desire and work hard to achieve your goals.

#wisdom   #motivation   #inspirations   #quotes   #quoteoftheday   #life   #lessonslearned   #passion  

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10 Ways How To Achieve Your Social Media Goals

Every marketer that delves into social media is doing so in hopes of achieving success.

Of course, the reality of the situation is that some marketers are going to end up failing; and a great way to avoid becoming just another statistic is to create and achieve reachable goals one at a time.

Biting off more than you can chew, so to speak, is often the cause of failure."

via +Social Media Revolver 

1. Create An Outline Of Obtainable Goals
2. Understand Your Audience
3. Take Part In The Conversation
4. Choose The Right Platforms
5. Develop A Strategy For Content
6. Develop A Schedule
7. Keep Up With Trends
8. Ask For Engagement
9. Be A Generous Brand
10. Monitor Your Results

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#socialmedia   #socialmediamarketing   #socialmediastrategy  

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The 7 Things Successful People Never Say |

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According to, drip marketing is a strategy employed by many direct marketers where a constant flow of marketing material is sent to customers over a period of time.

These are the 5 tactics for retargeting in multiple marketing channels including email, online advertising and paid search:

Tactic #1. Lead nurturing and drip email campaigns are retargeting
Tactic #2. Generate “soft” leads through retargeting
Tactic #3. Tie your retargeting program to the sales funnel
Tactic #4. Tie retargeting ads and email to specific actions
Tactic #5. Organize your ad retargeting campaigns with a spreadsheet

#leadgeneration #emailmarketing #drip  

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In the previous article, it was discussed that two of the reasons that influence the purchase decision of B2B buyers are 1) to enhance productivity and 2) for business expansion and growth.

Here are the other two reasons deal more with the technical aspects of running a business, but nevertheless just as crucial in a buyer’s tendency to engage with lead generation tactics, whether via phone calls, email or business websites.

#b2bbuyers #b2bleadgeneration #salesleadgeneration  

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The Recipe For Blogging Success? Think Like a TV Chef via +Canva
Ready to soup up your blog?

"Would you know who Jamie Oliver was if he didn’t have his own TV shows? What if Richard Branson hadn’t written his own books: would you know who he was? These two people — both accomplished in their own field — have more in common than you might think. The similarity? They have both built their careers by sharing their expertise with others."

Tips to create your own recipe for blogging success:

1. Write for your grandma
2. Use simple language
3. Use Images

Read it all here:

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#pinoftheday  ##bloggingtips #blogging   #ns  

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What are the types of B2B buyers that we should be targeting to?

Rachel Foster, an award-winning B2B copywriter who helps technology marketers create content that drives action.

#contentmarketingstrategy #b2bbuyers #leadgeneration  
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