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Eric H
Works at Razorfish Healthware
Attended Kean University
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Eric H

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My review of the best little pub in Brooklyn! 
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I wouldn't call that place a pub. Lol bar yes pub no. Great huevos rancheros though. 
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Eric H

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My review for the best pie in Philly!
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One of my new favorite Tumblrs:
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+Nielsen released stats on just what consumers are doing on their tablets while watching TV. http://selnd.com/17NKSd3
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Eric H

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The schools opened thanks to dedicated workers, parents, and volunteers, including some laid-off district employees. Their commitment is evidence of this city's compassion for its children 
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Google+ update, Yahoo engulfing Tumblr - talk about a hectic Monday in online media! 
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Just in time, I've been looking into getting new running sneaks! 
 
Nike Customizes Shoe Campaign For Instagram Users

In an effort to leverage the popularity of Instagram, Nike has developed an innovative marketing campaign that offers Instagram users a truly sociable and sharable shopping experience. This new NikeiD campaign allows users to customize Nike gear, and then buy and share their personalized creations. Clickz.com posted the details on how Nike is playing the social media game.

To use this fun feature, Instagram users must first go to the PHOTOiD Web site where they can choose a favorite Instagram image to serve as the background for their finished photo. Then, users can choose their favorite Nike Air Max model and have it instantly customized to match the colors in the image. The shoe can then be purchased or just shared with their Instagram, Twitter and Facebook friends. The finished photo can also be displayed in an online gallery where Instagram users can browse each other’s creations.

“Few other brands have ventured to build a campaign that is so well integrated with Instagram,” said Thibault Davoult, content and community manager for a French marketing platform focused on Instagram.

Nike is only the latest of numerous brands to capitalize on the power and popularity of Instagram. Major companies like American Express and Burberry have been using the photo-sharing site for a while in various ways, yet Nike’s concept is unique because it creates an extraordinarily immersive brand experience.

Another brand standing out for their innovative use of the platform is Mercedes-Benz. The carmaker’s recent #Untamed campaign introduced the first digital photo installation where the brand collected and displayed the most creative Instagram photos and then featured them both on a special Web site and at their pop-up shop in Paris.

The campaigns of Nike and Mercedes-Benz are so distinctive because these brands have built their own application on top of Instagram’s API. This allows them to customize it to their exact specifications. They truly are evolving Instagram into a more powerful platform for marketers.

http://www.mdgadvertising.com/blog/nike-customizes-shoe-campaign-for-instagram-users/
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Eric H

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Good car, good post! 
 
The Honda Fit EV is one of the #10Best Green Cars of 2013, according to +Kelley Blue Book 
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Have them in circles
126 people
Shay Elbaum's profile photo
megan e albert's profile photo
Allison Barkley's profile photo
Trish Forant's profile photo
Will Loyd's profile photo
Floh Herra Vega's profile photo
Annemarie Dooling's profile photo
Work
Occupation
Community and Content Strategist
Skills
Keyword Research, SEO, SMO, Social Strategy, Content Strategy, Writing, Editing, Copywriting
Employment
  • Razorfish Healthware
    Community & Content Strategist, 2012 - present
  • Dealer.com
    Search Copywriter, 2007 - 2012
Basic Information
Gender
Other or Decline to State
Story
Tagline
Change is neither good or bad. It simply is.
Introduction
Content Strategist at Razorfish, specializing in Copywriting for the Web and Social Media Optimization (SMO). I also freelance for a number of news sites and blogs, as well as writing in the margins of books. 

Splitting my time between Philadelphia and New York, with a little NJ in between (literally, ha!).
Bragging rights
bicycle rider and fixer-upper
Education
  • Kean University
    English/Writing, 2000 - 2005
Links
Good food at a reasonable price. Nothing fancy but never found anything to be bland.
Public - 2 weeks ago
reviewed 2 weeks ago
Best Pizza on the PLANET.
Public - 7 months ago
reviewed 7 months ago
Public - 8 months ago
reviewed 8 months ago
It's nothing great to look at (outside or in) but we were seated right away and the staff was extremely attentive. Our order was taken quickly, and the food was brought out fast too. Everything was delicious and filling. I will be stopping by again for sure.
Food: ExcellentDecor: Very goodService: Excellent
Public - a year ago
reviewed a year ago
17 reviews
Map
Map
Map
Best bar food in South Philly. A wide variety of great beers on tap and decent booze as well. Happy Hour specials are the way to go. Good neighborhood place to hang out and play pool with some locals, or new kids too. I go here often and there is a warm, welcoming vibe from everyone (employees and other customers). By far my favorite place in the 'hood.
Atmosphere: ExcellentDecor: Very goodService: Excellent
Public - a year ago
reviewed a year ago