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GlobalWebIndex
51,945 followers -
The Most Detailed Research on Consumer Behaviour Online - PC | Mobile | TV | Social | Global
The Most Detailed Research on Consumer Behaviour Online - PC | Mobile | TV | Social | Global

51,945 followers
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37% of Cinema Goers Following Actors on Social

"One thing that stands out is the potential to reach Cinema Goers via actors’ public personas, especially given that this audience is 30% more likely to discover new brands or products via celebrity endorsements."

http://g-web.in/2opdsPa
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The Smart Researcher's Guide to Creating Consumer Insights http://g-web.in/2o78ydj #research #insights #data
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New! 4 Things Every Marketer Should Know About Generation Z http://g-web.in/2pReKm8 #marketing #genz
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45% of Barclays Customers say Smartphone is their Most Important Device

"Online banking’s transition into a mobile-first activity marked an important milestone in the ascendency of smartphones. And as today’s Chart of the Day shows, there’s good reason for prominent Western bank brands to optimize their services for mobile."

http://g-web.in/2pRDL0D
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7 in 10 WhatsAppers also Using Facebook Messenger

"With Facebook’s annual F8 conference drawing to a close, today we look at one of the company’s key strengths – the willingness of social media users to engage with the full range of complementary platforms that Facebook owns."

http://g-web.in/2pxi3zA
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Business 2 Community - 7 Brilliant Tools to Market Your Mobile Apps

"Today’s audience spends 30% of all the time they spend on the internet on social media, according to a GlobalWebIndex report (
http://g-web.in/2px1pAf). To reach them there and stay on top of their minds you need great social media content."

http://g-web.in/2oHJjgy
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Don't miss our upcoming #GWITrends webinar next Thursday at 3pm GMT! http://g-web.in/2oqTJPz #social #marketing #trends
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62% Using Music-Streaming Services, but just 13% Paying

"In a deal with Universal Music, Spotify has announced that new albums from certain artists on the record label will only be available to paying Spotify members for the first two weeks of their release."

http://g-web.in/2ptHZex
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MediaCom's Sue Unerman: "Take account of your consumers' understanding of reality before you try to change it." http://g-web.in/2nEguCN #marketing
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The global state of the internet in April 2017

"Things change fast in the world of digital, and it’s already been three months since the Digital in 2017 series of reports published – in partnership with We Are Social and Hootsuite – so it’s high time for another global ‘Statshot’ update"

http://g-web.in/2p74t5M
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