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Hoping to get some thoughtful feedback on this -- mulling how to cover these kinds of things (Gilt, Groupon, etc.) going forward.
Gilt Groupe, the designer flash sales website, is reportedly set to start prepping an IPO next year. But as more consumer and retail companies get savvy to the web and mobile worlds, should IPOs of co...
Colleen Taylor's profile photoChristophe Sautot's profile photoisreal dwomfour's profile photo
I think it should be tech. They are tied to the Internet. Internet is tech still right?
+Christophe Sautot Yes, but increasingly, companies in nearly every industry are building a solid Internet presence. That's where it gets tricky IMO. I don't doubt we should cover news out of companies like Gilt occasionally, but I wonder how in-depth it should be from the tech media's perspective.

I put it this way in the story: ..."[Gilt Groupe] does seem to have a strong engineering team and culture... but it’s ultimately a discount retailer. The fact is, Walmart has a very solid IT team too, but the tech press does not typically cover all the ups and downs of its stock price."
Yeah, it is tricky. But Walmart exists without Internet, and I don't think these companies could/can.
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