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LazBro, Inc.
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LazBro, Inc.'s posts

Create a surround sound experience with a clear brand voice across screens, make it mobile first, speak visually @AnnMMack #imediasummit

Create a surround sound experience with a clear brand voice across screens, make it mobile first, speak visually @AnnMMack #imediasummit

Brands need to earn their way into the conversation @AnnMMack #imediasummit

13-15 = Optimists 16-19 = Explorers 20-24 = Realists @AnnMMack #imediasummit

There is a shift to a new visual language largely supplanting the need for text: photos, emojis, memes @AnnMMack #imediasummit

60% of Gen Z would prefer to give up TV than their mobile phone @AnnMMack #imediasummit

For Gen Z the mobile phone is the first screen and TV is second @annmmack #imediasummit

Multi-screening is second nature, especially in the evening while watching TV @annmmack #imediasummit

To be offline is to be disconnected and left out = FOBO fear of being offline @annmmack #imediasummit

50% of teens and young adults "hang out" online and has replaced the mall @annmmack #imediasummit
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