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Chris Martin
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Cool 2016 rollouts @ Repumatic http://repumatic.com/blog/2016-new-rollouts/

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We often are asked about how often you should update your site networks in a reputation management campaign. This write up is a good briefing on the subject.

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Is there a way to email the Google Search Quality team about a possible hole in the search algorithms that is being exploited and is bad for people, businesses, and probably Google too? I have tried reaching a few Google contacts through G+ just asking for the proper way to send this info but so far it’s crickets... Surely there’s a way that I can type this up and send it to someone over there who could take a quick look. I guess I could kick this old school and mail an actual letter to their headquarters with ATTN Search Quality Team on it. If anyone knows where I can at least send this to someone who sorts through slush please let me know. Thanks 
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It looks like Google Hummingbird has little effect in the Reputation Management space. There are some slight changes for celebrities and long tail keywords. However the long tail keywords would be rarely searched for a client whether company or individual. Anyone else have any insights here?

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This is interesting. I have heard there is a fake review market and that it's also really prevalent in the mobile app world. In the review niche transparency is going to be vital. It's an interesting situation because negativity bias is a physiological phenomenon and presents an obvious  problem with the ease of online reviewing. For example you can have 9 out of 10 positive customer experiences and 1 negative and the negative is far more likely to leave a review. To bring that into balance is going to take alot of creativity on the reputation management side but at the same time total transparency.

"Data show there was a total of 19.4 billion explicit core searches last month, with Google ranking first at just under 13 billion (up 1 percent since last month). Bing came in second at 3.5 billion searches, up 1 percent since June, followed by Yahoo, which held steady at 2.2 billion."

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