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Lee Jackson
Works at Webpresence
Attended Henbury High
Lives in Macclesfield
563 followers|80,279 views
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Lee Jackson

Social Media  - 
 
5 Easy Ways Startups Can Attract New Customers With Customer Lifecycle Management

40% of startups close within five years. Perfecting the Customer Lifecycle Management strategy, though, can create fresh leads for small businesses.

Here I look at how businesses can market to each of the following 5 stages of the CLM cycle;

 - Reach
 - Acquire
 - Convert
 - Retain
 - Loyalty
Four out of 10 startups close within five years. Perfecting the Customer Lifecycle Management strategy, though, can create fresh leads for small businesses.
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Website Boston - Web Design Service's profile photo
 
easy startups pointers
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Lee Jackson

Mobile Marketing  - 
 
How Small Businesses Can Grow By Capturing A Mobile Audience

#MobileMarketing is something that brands should have at the forefront of their minds thanks to the fast-paced advancement of #smartphone technology and tablets.

Here we look at how small businesses that get their #mobilestrategy right can see serious potential growth, and we offer creative tips on running a succesful mobile marketing campaign.

Read on.. http://www.webpresence.tv/uk-blog/small-businesses-grow-mobile-audience/
Mobile marketing isn't the future anymore. It's here now, and small businesses that get their mobile strategy right can see serious potential growth.
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Lee Jackson

Social Media  - 
 
How Niche Industries Can Target Better Prospects With Inbound #Marketing

Attracting and targeting a specialist audience locally and nationally through #inboundmarketing can open your products up to a whole new audience, but it’s essential to show that you understand them and target them in the right ways to attract their attention.

Here's some top tips on how you can effectively target prospects in niche industries;

Read on.. http://www.webpresence.tv/uk-blog/niche-industries-target-prospects-inbound-marketing/

It can be harder for niche businesses to make an impact with their smaller pool of prospects. Social targeting and long-tail SEO is the key to growth.
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Lee Jackson

Digital Strategy  - 
 
How To Target Fresh Local Leads Through Creative Marketing

Locals are the lifeblood of your #business, whatever industry you’re in. They may not necessarily be your target market, but building relationships with locals is essential to further growth, expansion and overall success.

Here we discuss how small businesses should be using a mix of #search and social #marketing to attract a local target market.

Read on.. http://www.webpresence.tv/uk-blog/targeting-local-leads-creative-marketing/
Locals are the lifeblood of your business, but how do you get them through your doors and visiting your website? With a mix of search and social marketing.
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Lee Jackson

Discussion  - 
 
How Lead Magnets Help Small Businesses Collect Data

Creative #content is the best way to attract an audience, interest them and keep them coming back to your business.

There are so many different kinds of content you can employ though to collect data, build and nurture leads.

Here, we look at 3 examples of #leadmagnets and the crucial-yet-creative way they can help you reach out to customers, and collect vital #marketing data to help your #business grow.

Read on.. http://www.webpresence.tv/uk-blog/lead-magnets-help-small-businesses-collect-data/
Lead magnets are a creative way to collect targeted data. But what lead magnet is best for your business, and how do they help you grow?
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Lee Jackson

Social Media  - 
 
How Data Collection Will Help Your Small Business Grow

Collecting data for business growth isn’t just about maintaining personal relationships with customers.

It’s also about building and cementing professional relationships with people who could potentially be long-term customers. It’s also so important to be open and transparent about the way you collect your #data.

But what do we mean by ‘data’?
How do you collect it?
And what should you do with it?

Read on.. http://www.webpresence.tv/uk-blog/data-collection-help-small-business-grow
Small businesses are more likely to grow if they collect, store and use data in ethical ways to help them better attract and retain customers. Here's why.
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Boston Internet Marketing Consultant's profile photo
 
nice article...must read..thanks for sharing
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Lee Jackson

Shared publicly  - 
 
Why We Need More Countries To Teach Disabled Sailing

The International Paralympic Association (IPA) pulled the plug on future Paralympic sailing from Tokyo in 2020 for one simple reason – not enough nations had entries to justify it.

+The Boating Hub suggest that to reinstate #sailing as a #Paralympic sport We need to get more disabled people from around the world learning to sail.

A big ask? It might well be.

Read On... http://www.theboatinghub.com/sailing-blog/need-countries-teach-disabled-sailing/
The easy way to find boating courses.
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Lee Jackson

Discussion  - 
 
5 Ways Small Businesses Can Optimise Ecommerce Checkouts To Stop Losing Sales

Getting the online shopping cart right can be one of the toughest jobs a small business faces.

The average shopping cart abandonment rate stands at approximately 68 per cent. For any business owner that’s a statistic which can prove fatal.

Here we discuss the most common checkout problems and offer five tips on how to reduce abandonment and improve #ecommerce sales.

Read on.. http://www.webpresence.tv/uk-blog/5-ways-optimise-ecommerce-checkouts/
The online checkout process can be one of the toughest challenges small businesses face. Here are five tips on how to reduce abandonment and improve sales.
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Lee Jackson

Social Media  - 
 
Why Are Team GB Succesful At Olympic Sailing?

For the relatively few Olympic #sailing medals Team GB got this year, did you know that they have competed in 42 medal races out of the last 43 in #Olympic sailing? That means 42 teams have had a shot at a medal, which puts the #TeamGB elite sailing development programme among the very best in the world.

Here we +The Boating Hub at what Team GB did right to do this and compare them with Team USA who should be dominant given that they (rather routinely) come top of the Olympic Medals table across the board.

Read On... http://www.theboatinghub.com/sailing-blog/why-team-gb-succesful-olympic-sailing/
The easy way to find boating courses.
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Lee Jackson

Digital Strategy  - 
 
Things You Should Consider Before Going Afloat At The Beach

Every year the +RNLI and other rescue authorities end up rescuing hundreds of people who on impulse have bought a #lilo or inflatable dinghy with the idea of having a paddle off the beach.

Here +The Boating Hub give you an idea about how to be safe when going to sea on a lilo or inflatable #dinghy. Afterall, it's better to be a bit pedantic and sensible than to be rescued or not come home at all.

Read On... http://www.theboatinghub.com/sailing-blog/things-consider-going-afloat-beach/
The easy way to find boating courses.
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LuceSuzanne “manusenssas” Letourneau's profile photoMage LLC's profile photoBoston Web Designer's profile photo
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must consider..
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Lee Jackson

Shared publicly  - 
 
Is A Qualification Needed For Elite Yacht Racing Photographers?

The boats of #yachtracing photographers were once seen as a necessary pestilence by racing #yachts, but are now widely seen as being in danger of getting someone killed.

Given that there have been two accidents in two years it is almost inevitable that other incidents will happen unless elite #yachting organisations get their heads together.

Here +The Boating Hub discuss whether a specific qualification for elite #yachtracing photographers is required.

Read On... http://www.theboatinghub.com/sailing-blog/qualification-elite-yacht-racing-photographers/
The easy way to find boating courses.
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Lee Jackson

Social Media  - 
 
Why Creative Content Is Key To Business Growth

Creative #content is everywhere, but how do you convert content into leads and sales?

Content can rarely stand alone, and needs to be complemented by your brand’s and site’s overall journey to collect data, direct people around your webpages and convert them to sales or leads.

Here are some tips on how to use #contentmarketing for #leadgeneration purposes;

Read on.. http://www.webpresence.tv/uk-blog/creative-content-key-business-growth/
Content marketing is THE key to growing your business, gathering data, discovering leads and nurturing them. Here are some tips on how to do it properly.
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Website Boston - Web Design Service's profile photo
 
nice article..need for business growth
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Story
Tagline
Inbound Marketing Consultant
Introduction
Born in 1976, still no wiser in 2012.

Following high school in Macclesfield I attended university studying a business & marketing degree. I found work soon after leaving and have worked far too hard ever since!

I now own and run Webpresence, a UK based Inbound Marketing company specialising in Search Engine Optimisation (SEO) & Social Media Marketing.

My hobbies include sport, Liverpool FC, history and music. I don't want to get old, I'm looking at ways around this!
Education
  • Henbury High
    GCSE's & A Levels
  • Staffordshire University
    Business & Marketing
Basic Information
Gender
Male
Other names
Jacko
Work
Occupation
Online Marketing Consultant specialising in SEO & Social Media
Employment
  • Webpresence
    Online Marketing Consultant specialising in SEO & Social Media, 2004 - present
  • Webaddiction
    SEO Manager, 2002 - 2004
  • Printing.com
    E-Commerce Executive, 2000 - 2002
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Macclesfield
Previously
Stafford - Manchester - Cheltenham