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Lee Jackson
Works at Webpresence
Attended Henbury High
Lives in Macclesfield
574 followers|154,730 views
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Lee Jackson

Digital Strategy  - 
 
Why A Long Tail Inbound Strategy Is Crucial To Success In 2017

Is your online market crowded?

When it comes to inbound #marketing for business growth a long-term strategy is key, especially for businesses looking to move to the next level, attract more relevant customers and – crucially – keep them coming back for more.

Here we discuss 3 tips on how to focus your #inboundmarketing efforts in a niche, long tail way:
Is your online market crowded? Stop looking mainstream to grow your business; success in 2017 could come down to building a strong longtail inbound strategy.
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Lee Jackson

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Why You Should Learn To Sail A Trimaran

Trimarans have become the #vessel of choice.

There’s a very good reason too – unlike #catamarans they are very good in the wind, and because of the laws of physics about waterline length and speed they outrun #monohulls at every point of sail.

Here +The Boating Hub looks at why you should consider learning to sail a #Trimaran and discuss the courses you should consider to #learntosail one.

Read On... http://www.theboatinghub.com/sailing-blog/learn-sail-trimaran/
The easy way to find boating courses.
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Lee Jackson

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Meteorology Courses - Why Learn This Core #Sailing Skill?

Learning to read the weather is core to learning to sail.

Whether to get an idea if it is safe to go on your sailing trip, or to judge the weather patterns for a longer passage, it really helps to know as much as you can about the science of #meteorology.

Here +The Boating Hub look at which #sailingcourses teach you meteorology.

Read On... http://www.theboatinghub.com/sailing-blog/meteorology-courses-learn-sailing-skill/
The easy way to find boating courses.
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Lee Jackson

Digital Strategy  - 
 
3 Creative Tips To Get Your Marketing Message Right For Serious Growth

One issue a lot of small businesses face when their growth stalls is that, though they’ve concentrated on data and targeting, their creative message may be well off.

Having creative #marketing messages can be the difference between someone glancing at your website to them investing with your company and becoming a long-term customer.

Copy and content should be one of the core parts of your business’s growth strategy. Here's some tips on how to get your marketing message right;

Read on... http://www.webpresence.tv/uk-blog/creative-tips-marketing-message/
Though data is essential to small business growth, so is connecting with audiences on a creative level with the right messages to turn them into customers.
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Lee Jackson

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Solo Circumnavigation – How To Master The Art of Solo #Sailing

Only 41 people have successfully sailed solo around the world. Over 3,000 people have survived summiting Everest, and 12 have walked on the Moon – that makes a solo #circumnavigation closer in terms of human achievement to a Nasa mission than virtually any other adventure.

With the start of the #VendeeGlobe singlehanded round the world #yacht race just eight days ago we discuss what it would be like to sail solo, and what qualifications there are out there to sail alone.

Read On... http://www.theboatinghub.com/sailing-blog/solo-circumnavigation-master-sailing-alone/

The easy way to find boating courses.
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Lee Jackson

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How #Powerboat Courses Can Improve Your Docking Skills

Docking and undocking is an essential part of being afloat. They are also the most public show of your #boat handling skills.

Here +The Boating Hub discuss why everyone who handles a boat with an engine should take a #powerboating course to learn a number of #boathandling tricks and skills.

Read On... http://www.theboatinghub.com/sailing-blog/powerboat-courses-improve-docking-skills/
The easy way to find boating courses.
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Lee Jackson

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Cheeki Rafiki – A Wake Up Call For Sailing Schools?

A #sailing school and its owner are to face criminal charges for the deaths of four #sailors who were crossing the Atlantic on the #CheekiRafiki vessel.

While the case has yet to go to court there are already some serious lessons to be learned by other international #sailingschools. We discuss..

Read On... http://www.theboatinghub.com/sailing-blog/cheeki-rafiki-sailing-schools/
The easy way to find boating courses.
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Lee Jackson

General Discussion  - 
 
4 #GrowthMarketing Tips To Make 2017 Your Most Successful Year Ever

While holidays like Christmas can be a great time to offer discounts and boost visibility of your brand, wouldn’t it be better if you could attract that kind of attention on a year-round basis and be at the front of customers’ minds?

Social targeting, content creation, building links, managing a search and social budget… All need to marry together for serious business growth. The best way to do that is with an effective long-term strategy.

Here are 4 things to consider from +Webpresence Ltd:

Read on... http://www.webpresence.tv/uk-blog/growth-marketing-tips-2017/ 
2017 presents an amazing opportunity for small businesses to grow with inbound marketing if they adopt the right strategy. Here are some tips for success.
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Lee Jackson

Digital Strategy  - 
 
5 Marketing Tips To Give You A Cracking Christmas Sales Boost

Tis the season to be jolly.

Tis also the season for SMEs to step up their sales game and try to get a seasonal #sales boost over the holiday period, and throughout the coming year.

Here are five tips that we think are essential in attracting shoppers to your online #business, and how you can use them as part of your long-term #marketing strategy beyond #Christmas to boost your brand.

Read on... http://www.webpresence.tv/uk-blog/marketing-tips-christmas-sales-boost/
Christmas can be an essential time for small businesses to get a sales boost as well as build the foundations for long-term growth. Here's how to do it.
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boost your sales
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Lee Jackson

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Funny.. how would you solve this one then?
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Lee Jackson

Digital Strategy  - 
 
5 Explosive Mobile Growth Strategies For Your SME

A recent report has revealed that for the first time ever more webpages were viewed on #mobile devices (smartphones & tablets) than on desktop computers and laptops.

If you’re serious about growing your #business and want to capture new online audiences you need to create a targeted and creative #mobilemarketing strategy.

Here's 5 ways you can do just that!

Read on.. http://www.webpresence.tv/uk-blog/mobile-growth-strategies-sme/

With more webpages now being viewed on mobile devices than on desktop, SMEs can catapult their growth potential by investing in these 5 mobile strategies.
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additional information
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Lee Jackson

Digital Strategy  - 
 
5 Places Small Businesses Should Spend Their Digital Budget For Serious Growth

Over two-thirds of small businesses plan to increase their spend on #digitalmarketing. Amazingly, though, 59% don’t seek any professional advice, and 38% are lacking basic #digital skills.

These stats spell danger! It’s far too easy to throw your money away on ineffective #marketing initiatives. Knowing where to put that money and refining your strategy is essential.

So, where should small businesses spend their money for serious, effective short- and long-term #business growth online?

Read on to find out.. http://www.webpresence.tv/uk-blog/business-growth-digital-budget/
67% of small businesses want to increase their digital spend next year. Here are the 5 places they should put their money for serious business growth.
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Story
Tagline
Inbound Marketing Consultant
Introduction
Born in 1976, still no wiser in 2012.

Following high school in Macclesfield I attended university studying a business & marketing degree. I found work soon after leaving and have worked far too hard ever since!

I now own and run Webpresence, a UK based Inbound Marketing company specialising in Search Engine Optimisation (SEO) & Social Media Marketing.

My hobbies include sport, Liverpool FC, history and music. I don't want to get old, I'm looking at ways around this!
Education
  • Henbury High
    GCSE's & A Levels
  • Staffordshire University
    Business & Marketing
Basic Information
Gender
Male
Other names
Jacko
Work
Occupation
Online Marketing Consultant specialising in SEO & Social Media
Employment
  • Webpresence
    Online Marketing Consultant specialising in SEO & Social Media, 2004 - present
  • Webaddiction
    SEO Manager, 2002 - 2004
  • Printing.com
    E-Commerce Executive, 2000 - 2002
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Macclesfield
Previously
Stafford - Manchester - Cheltenham