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Luca Della Dora
Strategy Director at We Are Social / Foursquare Lover / Photographer / Blogger / Passionately in love with quotes, infographics and sushi /
Strategy Director at We Are Social / Foursquare Lover / Photographer / Blogger / Passionately in love with quotes, infographics and sushi /

Luca's posts

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Chi usa il proprio smartphone/tablet per accedere a internet è più attivo sui social media, e li usa con maggior frequenza: l’84% del tempo dei possessori di smartphone è speso sui social network.

#socialmedia   #mobile  

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Perché un social brand non è una marca che ha aperto una Facebook Page.

#ebook   #socialmedia   #marketing  

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Is Google going to split Google+ in 4 different branches? 
And Then

Last month, my wife's uncle died in a tragic accident in LA when the bicycle he was using to get lunch was hit by a truck. At the memorial service his daughter relayed a very touching story. 

She said her dad (who was her best friend) called every day to talk. But instead of opening the call with the customary "How are you" or "What's going on", her dad always opened the conversation with "And then?" Her father viewed each conversation as a continuation of the last, and what pained her the most was that there were to be no more "and thens". I cried. 

Since then I've thought a lot about how similar this is to our life's endeavors. We pour our heart and soul into our work and it becomes something we love and cherish. But even the challenges we work on today will one day become "and thens" as we move on to the next. 

Today I'm announcing my departure from Google after almost 8 years.

I have been incredibly fortunate to work with the amazing people of Google. I don't believe there is a more talented and passionate collection of people anywhere else. And I'm overwhelmed when I think about the leadership of +Larry Page and what he empowered me to do while at Google. From starting Google I/O, to being responsible for all mobile applications, to creating Google+, none of this would have happened without Larry's encouragement and support.

I'm also forever in debt to the Google+ team. This is a group of people who built social at Google against the skepticism of so many. The growth of active users is staggering, and speaks to the work of this team. But it doesn't tell you what kind of people they are. They are invincible dreamers. I love them. And I will miss them dearly.

Finally, thank you to all those who I've met on Google+. The community here has been so supportive that I don't even know how to say thank you. You all make Google+. Without you, this social network wouldn't exist. Your support for Google+, and for me personally is something I will never forget. 

But, now is the time for a new journey. A continuation. An "and then". I am excited about what's next. But this isn't the day to talk about that. This is a day to celebrate the past 8 years. To cry. And smile. And to look forward to the journey yet to come.

And then....
+Vic Gundotra 


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Siamo il paese, in Europa, che passa più tempo sui #socialmedia  [2 ore], e #GooglePlus  continua a crescere.

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Great news.

#glass   #luxottica   #google  
We’ve got some big news to share as we announce today that we have agreed to join forces with Luxottica. The Luxottica Group is a leader in premium, luxury and sports eyewear with over 5,000 optical and sun retail stores in the US and has a strong, well-balanced brand portfolio that includes Ray-Ban, Oakley, Vogue-Eyewear, Persol, Oliver Peoples, Alain Mikli and Arnette.

When the first eyeglasses appeared in the 13th century, they took off and over the next 700 years, they evolved over and over, with the first bifocals appearing in the 18th century, and the monocle and sunglasses shortly after. Nowadays, glasses are global phenomenon – a reflection of both function and fashion. 

We see Glass as the next chapter in this long story. Light, simple and modular, Glass introduces new functionality as your glasses get smarter – but bringing your own style to Glass is just as important. Earlier this year, we launched the Titanium Collection, designed by the Glass team. Between frames, shades, and colors, there are over 40 different ways for Explorers to make Glass their own today… but that’s not enough.

Luxottica understands how to build, distribute and sell great products that their clients and consumers love – something we care deeply about at Glass, too. They’ll bring design and manufacturing expertise to the mix, and, together, we’ll bring even more Glass style choices to our Explorers. In addition, Luxottica’s retail and wholesale distribution channels will serve us well when we make Glass available to more people down the road.

You’re not going to see Glass on your favorite Oakleys or Ray-Bans tomorrow, but today marks the start of a new chapter in Glass’s design. Excited? Because we definitely are.

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Dove vanno i 19 miliardi di dollari appena investiti da Facebook nell'acquisizione di +WhatsApp? Ecco alcuni numeri che possono aiutare a capirlo. 

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Quanti utenti attivi ha Google+ ogni mese? E in Italia, qual è lo stato attuale?

Ho raccolto questi, e altri dati, in un'infografica che spero vi torni utile. :)

#infographic   #googleplus   #stats  

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Charles Arthur - Technology Editor di The Guardian - e il suo punto di vista su Google+ (e Matrix).

#googleplus   #matrix   #socialmedia   #smm  

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Il lancio dei nuovi web profile di +Instagram influirà sul modo in cui tool come +Followgram si posizioneranno: +Fabio Lalli racconta quali potrebbero essere le evoluzioni future e perché Followgram è così diverso dai profili appena lanciati da Instagram.

Sembra che l'introduzione graduale dei web profiles avvenga in ordine di ID di registrazione a Instagram stesso

#instagram   #followgram   #mobile   #smartphone   #App  

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Quasi i 2/3 delle persone accedono ai social media mentre guardano la TV ogni settimana (+18% rispetto al 2011): lo fanno per entrare in contatto con altri telespettatori, per cercare contenuti extra, ma anche per avere un impatto su ciò che accade sul piccolo schermo e per commentarlo.

Puoi consultare lo studio completo di Confused, in infographic, qui ➜

+Vincenzo Cosenza sul blog di CheFuturo, racconta invece la situazione italiana ➜
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