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Alexandra Bornkessel
Works at American University
Attended University of Missouri–Columbia
1,367 followers|21,726 views
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Alexandra Bornkessel

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Love this kind of research!

A new study and literature review of 43 articles finds Twitteracy to be a new literacy practice. http://bit.ly/RWuPmm
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New post!

"It’s time to take off your floaties and do more than follow your passion.The architect can design the house, but without the brick layer–it’ll never get built. Your passion only gets us so far. So stop searching and start doing."
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ola ketall
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Where do you stand?
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Rare Disease Day is February 29!
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Have her in circles
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Alexandra Bornkessel

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[Blogged] Data points only tell a fraction of the story. On Digital Metrics, Content and Advocacy...
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It's a good day for social marketers: Social Marketing gets included in Europe's HEALTH 2020 policy document--as determined by 53 member states of the WHO European Region (covering around 900 million people!).

Progress!
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My latest post!
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How to Design for Behavioral Heuristics by @danlockton(an excellent read!) #socialinfluence
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Have her in circles
1,367 people
Julia Eisman's profile photo
Work
Employment
  • American University
    Adjunct Professor, present
  • Research Triangle International
    Manager, Digital Strategy and Social Media, present
Basic Information
Gender
Female
Story
Tagline
Social } Innovation, Marketing and Tech for Good. Advocate for Living with Purposeful Abandon.
Introduction
I fuse my knowledge in the social marketing discipline--influencing attitudes and behaviors for good--with my skills in social technologies and strategy to help organizations achieve impact. I am an advocate for digital literacy and the empowerment of people and communities.
Education
  • University of Missouri–Columbia
    Masters in Journalism, Research Focus in Social Marketing
  • University of Missouri–Columbia
    Bachelors in Journalism, Strategic Communications
  • University of Missouri–Columbia
    Business Minor
  • Monterrey Institute of Technology and Higher Education--Guadalajara, Mexico
    Cross-Cultural Journalism