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Ruben Sanchez
176 followers -
content marketer, social media denizen, hermano & a Huxtable at heart.
content marketer, social media denizen, hermano & a Huxtable at heart.

176 followers
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Marketing > Sales
Generating Revenue Is up to You, Marketing

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The Best Approach To Investing Time In New Social Networks
A Key Takeaway From Beyonce’s Social Media Strategy

Read it now:
http://www.brianhonigman.com/new-social-media-channels/

Pin it for later:
https://www.pinterest.com/pin/2181499796049023/

As each new tech innovation saturates the market more quickly, that invites a new technology to come usurp the old. What this means is that in our increasingly innovative world not only do things catch on more quickly, they change more quickly as well.

Bringing our discussion back to marketing, this trend presents a unique dilemma. New, social platforms seem to surface at least once a month, and there are already so many to choose from.

The accelerating rate of technological change results in an increasingly narrow window to embrace a social platform before it gets too crowded. While at the same time posing a risk that the platform you choose might get beaten out by a competitor.

How do you decide which platforms (either established or up-and-coming) to branch out into with your social marketing efforts and how can you know when something just isn’t right for your brand, or simply not worth your time and bandwidth?

Learn from +Beyonce Knowles digital strategy on how to best approach investing in a new social channel. Thrilled to have the insights of +Ruben Sanchez included in this piece as well.

Read it now:
http://www.brianhonigman.com/new-social-media-channels/

Pin it for later:
https://www.pinterest.com/pin/2181499796049023/

#socialmediamarketing   #socialmediatips   #socialmediastrategy  
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Marketers, looking for inspiration on:  being a great storyteller, being a strong leader, and being open to success? Look no further. Thanks +Geneva Overholser!

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Good, practical advice for getting your content read all the way through. Via +Brian Honigman 

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Great advanced content amplification tips from +Brian Honigman

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Excellent post, Caleb. These really are the characteristics of savvy, curious, and effective agencies!

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Great Lessons to Focus on for Personal Growth!

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Ruben Sanchez commented on a post on Blogger.
Scott, I really enjoyed the interview (as did our full editorial team) and am glad that your full responses are shared here. We could not fit it within the scope of the Agency Innovator focus. However, your insights here are tremendously valuable!!

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Which top companies are creating killer content?
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