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For every item sold, FOR BETTER NOT WORSE (FBNW) gives a bag of groceries to a child in need in the US.
For every item sold, FOR BETTER NOT WORSE (FBNW) gives a bag of groceries to a child in need in the US.

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Pasadena Boys & Girls Club Program Director, JD Lovrensky shares what the BGC means to the kids and why they love #FBNW. Thank you Boys & Girls Club for allowing us to partner with you to do our monthly FBNW Food Drops!

#boysandgirlsclub #fbnwfooddrop
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We are stoked to announce that FBNW is partnering with #Hippeas, the “better for you” snack company for our upcoming FBNW Food Drop!

Hippeas is contributing over 600 bags of chickpea snacks to be distributed at our FBNW Food Drop next week at the Boys and Girls Club Pasadena. Not only are these snacks super good, they’re also super good for you, AND they’re doing super good things for chickpea farmers in developing nations in Africa.

So, point one: they’re super good. We did a little taste test and even Patricc, the guy who refuses to eat tofu, was sold after trying them! To the untrained eye, Hippeas look very much like a cheese puff; but these crunchy, flavor packed snacks are way more sophisticated than your average cheesy poof. Hippeas are available in six hippy themed flavors: Far Out Fajita, Pepper Power, Happenin' Hickory, Maple Haze, Vegan White Cheddar, and Sriracha Sunshine. Hippeas don’t have that “odd” healthy snack taste and texture which is great because they’re way better for you than the average chip-type snack, which brings us to our next point…

Point two: they’re super good for you. Hippeas are made from USDA organic certified chickpeas. With only 100 calories or so per serving, the pack also contains 3 grams of fiber and 4 grams of protein making its nutritional value much higher compared to other snacks within the same category. This was a big reason for why FBNW was attracted to Hippeas in the first place; we support healthy eating habits at an early age to avoid diet related illnesses later in life. With access to nutritious foods, children won’t have to resort to eating high calorie, high fat, low nutritional value junk food.

Point three: they’re doing super good things. Hippeas donates a portion of their profits to Farm Africa, an organization that supports farmers in eastern Africa. Farm Africa helps these rural families grow their way out of poverty while also protecting their local environment for future generations.

We love, love, LOVE companies that give back, no matter what the cause may be. FBNW gives a bag of groceries to a child in need in the US for each item that we sell, but that’s us. There are PLENTY of groups and causes around the world to support, that is why we are happy to collaborate/partner with all types of companies that are doing good for others!

Thank you Hippeas for your generosity :)

We urge you guys to #GivePeasAChance – grab a bag to feed your hunger and help a farmer in Africa feed his family.

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We are KINDa, sorta, really, very, super EXCITED to be working with KIND for our August FBNW Food Drop!

KIND is the type of company that we at FBNW aspire to be like. From the top down, every member of the KIND team is focused on making the world a little kinder. KIND empowers their team members to give back to the community throughout the year, which is how we got them on board for our upcoming Food Drop with The Boys & Girls Club – yay for kindness!

KIND wants you to “do the kind thing for your body, your taste buds & your world”. They pride themselves on using only nutritionally-dense whole ingredients. Their idea is simple – if you can’t pronounce an ingredient, it shouldn’t go into your body. What you see is what you get; you can literally identify all the ingredients with a visual scan – nuts, fruit, whole grains without all the nasty preservatives, sweeteners, and artificial flavorings.

But don’t be fooled by their healthy appearance; these aren’t your run of the mill cardboard flavored healthy snacks, not by a long shot! These guys pack a ton of flavor from their basic honey roasted nuts with sea salt bar to a more exotic Korean chili bar made with almonds, pumpkin seeds, black sesame seeds, honey, and a kick of spice. Beyond KIND bars, they also offer healthy grains bars, healthy grains clusters, breakfast bars, pressed by KIND, fruit bites, KIND minis, and popped snack bites – basically enough variations of healthy snacks to replace all items in your pantry.

What really makes KIND unique is their unwavering belief that kindness will make the world a better place. KIND established The Kind Foundation, a 501 (c)(3) organization whose mission is to celebrate and inspire positive actions. Through their programs, they have awarded seven individuals a total of $1.1MM in prizes for their acts of kindness, and each month the Foundation also awards one socially-impactful cause a $10,000 grant.

KIND encourages us all to spread kindness with their #kindawesome cards. If you’ve received one of these cards before and know exactly what I’m talking about, then I guess you are #kindawesome because you were caught doing a kind act. KIND rewards an act of kindness with a free KIND snack! All you have to do is go to KIND’s #kindaawesome webpage to send a digital card to a person that you think deserves to be rewarded for their kind act. The recipient can continue to spread the love and pay it forward by sending another #kindawesome card to someone they catch doing a kind act. How many times can I write #kindawesome in this blog? At least one more time cause I think this program is definitely #KINDAWESOME!

We are honored to be working with such a great organization and we can’t wait to share photos from our August Food Drop with you guys. Stay tuned!


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Deep River Snacks wants you to Give A Chip about making a difference in our communities. Their mission is to challenge and redefine the snack industry while inspiring our communities to do the right thing. How do they do this? It’s actually pretty clever but we’ll get to that in a moment.

Jim Goldberg, Founder/CEO of #DeepRiverSnacks (DRS) wanted to create a better-for-you healthy snack that everyone could enjoy. He was initially inspired by his three sons who each had extreme sensitivities to food dyes which made snacking a challenge. It took him over 5 years to perfect the recipe for HONCHOS. Goldberg was able to figure out how to produce an organic tortilla chip with as much flavor as the competitor, but without the unnecessary additives.

DRS are all grown and cooked in the US and they make it a point to buy all supplies domestically to support American jobs. They exclusively use non-GMO potatoes, corn, sunflower oil, and other ingredients whenever possible. DRS are super eco-friendly, in fact, they are the first LEED platinum snack food manufacturing plant in the world and they only use sustainable materials for their packaging!

But back to how DRS is inspiring communities to do the right thing. Beyond their admirable eco-friendly business practices, DRS also provides a platform for causes that are close to their employees’ hearts.

Goldberg’s children did more than inspire him to create a better snack, they were also the source of inspiration for the company’s give back model. Of his three children, one is on the autism spectrum while another has Primary Sclerosing Cholangitis and Crohn’s Disease - Goldberg wanted to help others who were also suffering from similar ailments. He decided to use DRS as a platform to raise awareness and funds for the organizations that he and his employees care about. Each bag of snacks features an organization that has touched the lives of his family, friends, and co-workers. A few causes that have been featured on their bags include: American Liver Foundation, Caroline’s Miracle Foundation, Chris Klug Foundation, Christopher & Dana Reeve Foundation, Crohn’s & Colitis Foundation, Curable, Feed The Children, PSC Partners Seeking A Cure, Terri Brodeur Breast Cancer Foundation, and Doug Flutie Jr. Foundation for Autism. For those who are interested, DRS is currently running a contest to have one of their fan’s causes printed on their new Black Truffle Kettle Chips bag (check out their #PUTaCAUSEonit campaign at

In addition to raising awareness, DRS also donates thousands of bags of chips to charitable events and has pledged to donate at least 10% of profits to charity every year because they Give A Chip.

We are proud to include Deep River Snacks in our grocery bags for the September FBNW Food Drop!! Not only are they promoting health and wellness, they are setting a great example for other businesses to strive towards eco/sustainable practices, AND they are helping worthy organizations get the exposure and help that they need to continue running. Thank you Deep River Snacks for partnering with us and for Giving A Chip about feeding children in need!!

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Known as America’s Healthiest Grocery Store™, #WholeFoodsMarket is the mecca for all things healthy and tasty. Whole Foods Market offers one of the largest selections of natural and organic foods, plus the convenience of healthy in-market dining at their restaurants and gourmet food courts. The unique thing about Whole Foods is that each store has a say in how it operates to meet the needs of their local communities. In fact, Whole Foods’ community giving exceeds 5% of their total net profits each year.

Beyond exceptional food, Whole Foods employs exceptional people that are doing amazing things as a team. There are several amazing initiatives in place that I bet few of us even know about. Here’s how Whole Foods is doing good around the world:

Whole Planet Foundation

Founded in 2005, the Whole Planet Foundation provides funds to help alleviate poverty stricken countries from which the company sources products from. Their mission is to empower the world’s poorest people with microcredits so that they can create a business to lift themselves out of poverty. To date, the nonprofit has disbursed $63 million dollars through microlending, funding 1.9 million microloans, and 10.5 million opportunities for a better life.

Whole Kids Foundation

This nonprofit was founded to help kids eat better and enjoy it; Whole Foods Market works with schools and families to improve children’s nutrition and wellness. Some of the actions that they have taken include proving schools with salad bars through their partnership with Let’s Move Salad Bars to Schools. They have also provided grants for school gardens and related programs, offer cooking and nutrition education, and they also support The Lunch Box online tools which help cafeterias transition to serving more fresh, whole foods.

Whole Cities Foundation

Launched in 2014, this nonprofit was founded with the mission to improve individual and community health through collaborative partnerships, education, and access to nutritious food in the communities that Whole Foods Market serve. The foundation partners with community-based organizations that create food access solutions so that more people have access to healthy food. They build collaborative partnerships with local leaders to bring healthy eating and education together. Finally, they promote healthy eating by providing broader access to healthy food and starting conversations within the community about the importance of wellness and fresh food.

Whole Trade

The sale of fair trade products at Whole Foods Market is Improving Lives with Every Purchase®. Every purchase funds a community project determined by the workers themselves. These projects include schools and health clinics etc.

Local Producer Loan Program

Whole Foods Market provides low-interest loans to help local famers and food artisans. They do this to support small producers who need a little help to make their dreams a reality.

Community Giving

Whole Foods Market prides themselves on the fact that their stores are not cookie cutter big box-type stores ran by “corporate”. Each store has a lot of decision power in how they operate and how they give back to their local communities.

To start, each store donates food to their local food banks and shelters. Several times a year, each store holds community giving days (aka 5% Days) during which 5% of that day’s net sales are donated to a local nonprofit or educational organization. Most importantly, and this is how FBNW hooked up with Whole Foods Market for our September Food Drop, WFM team members volunteer their time and expertise to an assortment of local educational or nonprofit organizations.

Whole Foods Market is doing a whole lotta good for the community under the radar of most; FBNW is so proud to have had the opportunity to partner with such an amazing organization. We want to express our gratitude for their generous giving of canned vegetables for the September Food Drop. And a special BIG thank you to the Pasadena Whole Foods Market team who came out to volunteer at the FBNW Food Drop!


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FBNW is looking for regular people who are doing extraordinary things!

From the schoolteacher who uses her own money to make sure her students don’t go without breakfast, to the college student who volunteers at their local hospital - we want to highlight and thank those who are doing their part to spread positivity in the world. We refer to these amazing individuals as Difference Makers.

You don’t have to help thousands of people to be a Difference Maker - a Difference Maker is anyone who is doing something positive to impact people in need, or doing their part to help support a worthy cause/movement.

Our goal is to profile these Difference Makers in hopes to encourage and inspire those who think they can’t, don’t have time, or doubt that their contribution will make a difference.

If we each spend a little of our time to do something good for others, it'll start a ripple effect of more people wanting to do great things. We believe that everyone has a Difference Maker inside of them - it's time to realize your potential!

If you or someone you know is what we would call a Difference Maker, please submit your responses to the questions below for a chance to be featured.

Please answer in as much detail as possible and send your responses to subject line “FBNW Difference Maker Submission: Person’s Name”

Difference Maker’s name

A little background on who you/this person is:

What do you/the Difference Maker do to make a difference in the community?

Describe the problem/issue being tackled

Describe the activity in detail – what, where, how, when, how long has this been going on?

Explain why you/the Difference Maker do what you do

Why is this important to you/the Difference Maker?

Why is it important to the person/people on the receiving end of your act

What inspired you/the Difference Maker to take action?

Describe the result from your/the Difference Maker’s actions

How has this affected the recipient(s) life?

Submit a short video (doesn’t have to be fancy) either explaining or showing what you/the Difference Maker does

Please share this with your friends and family so that we can discover more Difference Makers. We want to provide these guys with as much love and support for their efforts. Let's encourage them to keep going and through their actions they will motivate others to take action.

Thank you for submitting and thank you for being a Difference Maker.


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On September 1st, we went 24 hours without food for our first annual FBNW #DayWithoutFood.

So how did we do? Well, Patricc and I accidentally went 28 hours without food because technically we had wrapped up dinner at 7PM the night before. By the time our zombie brains had done the math and realized this, it was 10PM Friday night. The 24 hours was more challenging than we had anticipated so the extra 4 hours didn’t help…

Our game plan that morning was to sleep in to minimize the hours of conscious suffering. For lunch, Patricc’s family who were staying with us had In-N-Out while we drank cups and cups of ice water. It was our first low point of the day but luckily, it was also Food Drop day at the Boys & Girls Club so that kept our minds distracted and our spirits high.

As the day progressed, our brains began to slowly shut down – literally. Everything was hazy. Our bodies felt weak from hunger but surprisingly our bellies weren’t hurting. The thought of food made our stomachs rumble from time to time but the biggest obstacle was the overall sluggishness. I have to be honest with you guys, there were some hangry moments (mostly me) but nothing serious – in the end we understood each other’s pain.

I feel that even though we went an entire day without food, it wasn’t a truly authentic experience. We always had the option to eat if we really needed to, we also had the promise of a hot meal to look forward to, but children from food insecure households have neither of those options.

Statistics show that children from food insecure households perform more poorly in school compared to their peers. Without adequate nutrients, children find it extremely difficult to concentrate and perform; their bodies may physically be in the classroom but their brains may not. This is the start of a vicious cycle of poverty – poor education tends to lead to poor decision making, as well as less options in the workforce and in life. To break the poverty cycle, we must first provide children nutritious food to perform at their best. Education is their key to a brighter future. That is why FBNW gives bags of groceries to children in need.

We want to thank everyone who shared their video updates and photo posts - you helped feed a child in need with your selfless act of kindness. For everyone who attempted to go the full 24 hours but didn’t succeed, thank you for your efforts and for supporting our movement! Please join us again next year on September 1st to help more children. We chose a few of our favorite posts from you guys and uploaded some video footage from our first #DayWithoutFood at The Boys & Girls Club (sorry for uploading the unedited version including full footage of Patricc dancing lol ) – enjoy!


In case you guys are curious what we had as our first meal that night, we each inhaled a bowl of ramen – it was one of the best meals we’ve ever had! Thanks Postmates delivery man!


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#DAYWITHOUTFOOD Video Updates + Patricc Dance Battles Some Kids

Thank you to everyone who participated in our first annual FBNW #DayWithoutFood - congratulations to everyone who made it through the entire 24 hour period and hashtagged their photos. Each participating post = a bag of groceries to a child in need.
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Spreading KINDness with KIND Snacks x FBNW Food Drop

Thank you to everyone who purchase FBNW, you guys help feed children in need every month! See your purchases in action. Here's are a few highlights from our AUG FBNW Food Drop with The Boys & Girls Club and KIND snacks!
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Whole Foods Market x FBNW Feeding Children In Need

Thank you to our sponsor partner Whole Foods Market for supporting our September FBNW Food Drop with canned goodies and coming out with a team to volunteer! Check out our Whole Foods Market blog on our website to see how Whole Foods Market is helping their local communities and beyond!
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